McDonalds in Sweden to serve eSports themed burger

McDonalds franchises in Sweden will serve McNiP burgers as a nod to Swedish professional gaming organization Ninjas in Pyjamas.


McDonalds ran a promotional campaign in Sweden to name a hamburger for their fall menu earlier this year. An eSports enthusiast, who would go on to win the competition, decided to name his entry after his favorite eSports team Ninjas in Pyjamas (NiP).

The McNiP will be available for a week in Sweden's McDonalds starting October 29th. The burger comes between a sesame seed bun with hot sauce, dry roasted onions, iceberg lettuce, and two layers of melted cheddar.

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Ninjas in Pyjamas is one of the most decorated teams in eSports history. Originally a Counter-Strike 1.6 team, their most recent accomplishment includes an eight month undefeated streak in Counter-Strike: Global Offensive between August of last year and this April. They will be competing at the $250,000 Steelseries DreamHack Counter-Strike: Global Offensive Championship in November.

Photo credit for the preview to Hampus Andersson and DreamHack.

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