Guitar Hero franchise not over
Activision confirms future plans to return to once-mighty rhythm-game franchise, status of possible 2012 game in question.
We'll begin emailing you updates about %gameName%.
Activision's Guitar Hero franchise has been down for several years, and it appeared earlier in February as if the publisher had at last counted it out. As part of an across-the-board culling that also impacted the Tony Hawk and True Crime franchises, Activision officially closed its Guitar Hero business unit, canceling the franchise's 2011 installment and leaving analysts speculating as to whether the series would ever rock again.
In an interview with GamesIndustry.biz today, Activision VP of developer relations and acquisitions Dan Winters clarified his company's current stance on the Guitar Hero franchise, saying that the publisher isn't counting out a reunion tour.
"Actually, just to clarify, we're just putting Guitar Hero on hiatus; we're not ending it," Winters said. "We're releasing products out of the vault. We'll continue to sustain the channel; the brand won't go away. We're just not making a new one for next year; that's all."
Activision has previously stated that it does not intend to release a new installment in the Guitar Hero franchise in 2011, and it was not immediately clear whether Winters' statement also ruled out a new installment in 2012. Activision had not responded to a request for comment as of press time.
The publisher's current strategy for the Guitar Hero franchise is a dramatic departure from its late 2000s heyday. Beyond its core offering, Activision began releasing a number of spin-off installments in the series, including band-centric efforts dedicated to Aerosmith and Metallica, family-friendly titles like Band Hero, pop-focused fare like Smash Hits, and portable wares like Guitar Hero on Tour.
The expansion was largely fueled by the phenomenal success of Guitar Hero III, which was released in 2007. In addition to single-handedly earning more than $1 billion worldwide, Guitar Hero III has been recognized by The NPD Group as the best-selling title in the US by revenue.
New Releases - Top Games Out This Week -- February 18-24 What The Hell Is Thor's New Infinity War Hammer? Scribblenauts Showdown Sandbox Switch Gameplay Rainbow Six Siege Outbreak Gameplay GS News Update: Rainbow Six Siege Outbreak Event Explained Rainbow Six Siege Invitational 2018 Championship Sunday GS News Update: New Fortnite Battle Pass Detailed Black Panther Breaks Marvel's Iron Man Mould Scribblenauts Showdown Switch Gameplay: Multiplayer Minigames Rainbow Six Siege Operation Chimera’s New Attackers Black Panther Spoiler Review: Marvel At Its Best! Kingdom Come: Deliverance - Fleeing On Horseback Cinematic And Gameplay