GameStop: Disney Infinity "exceeding our expectations"

President Tony Bartel says Disney's just-released toys-to-life game "off to a very strong start."


Disney Infinity

Just-released toys-to-life game Disney Infinity has hit the ground running, according to major international retailer GameStop.

No Caption Provided

President Tony Bartel said today during an earnings call that Disney Infinity is "off to a very strong start, exceeding our expectations."

The success of Disney Infinity will have major implications for Disney Interactive's bottom line, Disney CEO Bob Iger said earlier this month.

"If Infinity does well, it bodes very well for the bottom line of this unit," Iger said in February. "If it doesn't do well, the opposite will be the case."

Disney Infinity reportedly cost $100 million to develop. An anonymous source told the Wall Street Journal last week that along with the budget comes an enormous pressure for the game to be a success.

"It's a Hail Mary with a tremendous amount of pressure to be a hit," the source said.

Though early checks may show Disney Infinity is off to a strong start, the game will need to continue to sell well to catch Activision's Skylanders series, which has minted over $1.5 billion in worldwide sales to date.

Please use a html5 video capable browser to watch videos.
This video has an invalid file format.
Sorry, but you can't access this content!
Please enter your date of birth to view this video

By clicking 'enter', you agree to GameSpot's
Terms of Use and Privacy Policy

Got a news tip or want to contact us directly? Email

  •   View Comments (0)
    Join the conversation
    There are no comments about this story