Fortnite Makes $2 Million Per Day On Mobile, Report Says
Fortnite is free, but people are spending lots and lots on microtransactions.
Fortnite is one of the most popular games on planet Earth right now, but just how much money is the free-to-play game bringing in from its microtransactions? In short, a lot.
According to mobile analytics company Sensor Tower (via GI.biz), Fortnite's iOS version made an average of $2 million per day over a 10-day period following the start of Season 5 earlier this month. This is up from a reported average of $1.2 million per day from launch on March 15 to the end of Season 4 on July 11. For the final 10 days of Season 4, Fortnite was apparently making an average of $1.7 million a day.
According to Sensor Tower, Fortnite daily revenue reached $3 million on July 13, which is a new daily revenue record. This is up substantially from the reported previous record of $1.9 million on May 1 for the start of Season 4.
Sensor Tower's estimates say Fortnite has now brought in more than $150 million from the mobile edition alone. An Android version is still to come. Fortnite is also hugely popular on PC and console, so it's staggering to think how much money the game might be making across all systems.
Epic is pouring some of that money back into the community, as it is promising $100 million in total prize money for the game's 2018-2019 competitive season. Additionally, Epic recently announced a big change to its Unreal Engine Marketplace whereby it will now pay creators 88 percent of sales, with Epic taking just 12 percent. This is significantly higher than the industry standard 70/30 split, and is no doubt made possible in part by Fortnite's massive success.
Fortnite's virtual currency, V-Bucks, can be used to purchase things like cosmetics for your character, as well as the game's various Battle Passes. None of the items you can purchase in Fortnite impact gameplay.
Fortnite was released one year ago this week, and developer Epic is celebrating with an anniversary event that adds birthday cakes and more to the popular game.
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