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EA "Very Happy" With Battlefield Hardline Sales

But we still don't know how many copies the cops-and-robbers shooter has sold.


Electronic Arts is "very happy" with how well Battlefield Hardline has sold, according to chief executive officer Andrew Wilson. Speaking during an earnings call, Wilson didn't share how many copies of the Visceral-developed game EA had sold since its arrival in March, but said the publisher is pleased with its performance so far.

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The executive explained that Hardline offered a "complete package" that he said appealed to not only core Battlefield fans, but also newcomers by way of its new modes (the fast-paced Hotwire being one of them) and its TV-style campaign.

"We're very happy with how well the game has sold to date, and more importantly, that we've brought many new fans into the Battlefield universe," Wilson said.

Although EA has not shared an official sales number for Hardline, we do know that 80 percent of all unit sales came from Xbox One and PlayStation 4. In addition, EA has released a number of in-game metrics through an infographic. Some of the standout statistics include players logging more than 30 million sessions and playing for 2 billion minutes in the latest quarter.

Hardline will continue to grow, as EA plans to release multiple expansion packs for the cop-and-robbers shooter in the months ahead through the Battlefield Premium offering.

For more on EA's recent earnings report, check out the stories below.

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