EA unveils Project Gray Company

Electronic Arts has some experience with epic, open-ended role-playing games from publishing the last few installments of the classic Ultima series, and it appears the company is getting back into the field. A Web site went up today revealing the existence of EA's Project Gray Company (working title), a "next generation" role-playing game that has already been in development for more than a year.

Concrete details about the game were few and far between on the site (which also features pictures of the development team, concept art, and a short designer diary feature), but Steve Gray, the game's executive producer, mentioned the following in a note to the site's visitors:

"The action takes place in a massive open world where you can go anywhere you want, and the characters in this world are powered by an incredible simulation [artificial intelligence] based on the same technology used by the makers of The Sims 2. The story of the game is built around a series of Story Quests. You can choose to follow specific Story Quests, embark on a range of other types of quests, or set off on your own adventures in the massive open world environment."

No platform, price, or release date was announced for the game.