EA CEO: “When we get it a little bit wrong, we do our best to fix it."
"Great games work no matter what platform you're on or what business model you're going with."
Electronic Arts CEO Andrew Wilson recently talked about a number of issues the publisher faced over the last year and its future with the new consoles and the growing popularity of mobile games.
“For whatever reason, whether it was because they were pushing the boundaries of innovation and they pushed a little hard and things didn't go so well," Wilson told Fortune, referring the SimCity offline debacle, endless Battlefield 4 issues, and problems with NBA Live 14. "We won't always get everything right, but my hope is that we're seen as a company that tries to do amazing things. When we get it a little bit wrong, we do our best to fix it."
Wilson also said that the discussion around platforms and business models (free-to-play) are not as important as they may seem. "Great games work no matter what platform you're on or what business model you're going with," he said. "If you can provide great entertainment, then you can really get down to that minute-to-minute interaction that's fun and enjoyable and feels like great value."
Speaking specifically about mobile games, Wilson said that they are a very important part of the future, but that it doesn’t mean we’re going to stop playing games on 60-inch TVs. “That's great gaming, and that's great entertainment. How you get that game there, I think that's anyone's guess."
Wilson made similar comments about virtual reality earlier this month, saying that EA is thinking about what kind of virtual reality experiences it wants to deliver, but not necessarily for the Oculus Rift. After GDC 2014, we know he has other options with Sony’s virtual reality headset Project Morpheus, and whatever VR technology Microsoft has been “playing with.”
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