Call of Duty: Elite outed?

Reportedly leaked logo may have revealed the name for Activision's upcoming "all-new connected digital universe" for the popular shooter series.

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Source: See below.

What we heard: On Monday, Activision issued its earnings for the January-March quarter. Other than reporting $503 million in profits, the publisher also further revealed its plans for the Call of Duty franchise. Specifically, the company said that this year's installment--heavily rumored to be Modern Warfare 3--will have "an unprecedented online universe that is accompanying it." The publisher indicated that this "all-new connected digital universe"--also called a new "platform"--was in the works at its newly formed Beachhead studio. In a call with analysts following the report, Activision Publishing CEO Eric Hirshberg said that "We look forward to sharing more specifics on this exciting new endeavor in the coming weeks."

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Now, it appears that one of those specifics--the platform's title--may have been leaked a little bit early. A person claiming to work in the tradeshow graphics industry posted several pieces of Activision-related Electronic Entertainment Expo art on the forums of gaming blog Electric Hydra. One is a logo for Call of Duty: Modern Warfare 3. The second is something called Call of Duty: Elite, possibly the name of the Beachhead's new online platform.

The official story: Activision had not responded to requests for comment as of press time.

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Bogus or not bogus?: Given its similarity to Modern Warfare 3 art that has surfaced on both Kotaku and a teaser in Official PlayStation Magazine UK, the Modern Warfare 3 logo looks not bogus--giving credence to the Call of Duty: Elite logo. The title "Elite" also connotes a premium level, something that analysts expect the Beachhead studio's service to be. However, until Activision makes it official, it is unclear what exactly Call of Duty: Elite is--or if it's anything at all.

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