Call of Duty: Black Ops 3 Commercial Stars Hamburgers and Charlotte McKinney
This is how you sell hamburgers, apparently.
Activision and fast food chain Carl's Jr. have teamed up for a new Call of Duty: Black Ops III promotional campaign. Featuring model Charlottee McKinney, the TV ad highlights a new promotion where you can win Call of Duty merchandise, in-game content, and more by purchasing huge hamburgers.
Here's how it works: buy an "Ultimate Care Package Combo" (which comes with a Tex Mex Thickburger, fries, and a drink) at Carl's Jr or a large drink and then peel off the game piece to reveal a code. Next, enter that code at this special website to see if you've won. Prizes include "take out" in-game weapon skins, calling cards, and reticles, as well as copies of the game.
The grand prize is a trip to visit developer Treyarch Studios' offices in California. More details about the sweepstakes are available at this website. Click through the images in the gallery below to get a closer look at some of the prizes. Carl's Jr. says it will hand out "millions" of prizes during the campaign.
This isn't the first time a video game company has teamed up with a fast food restaurant. Sony is currently running a similar PlayStation 4 promotion with Taco Bell where you can win a gold console.
Black Ops III itself arrives on November 6 across Xbox One, Xbox 360, PlayStation 3, PlayStation 4, and PC. In other recent news about the game, the game's DLC will include new versions of World at War and original Black Ops maps.
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