Buy toothpaste, get SimCity DLC
US Gamers who buy specially marked Crest or Oral-B toothpaste will receive choice of Attractions Set, in-game cash, or Origin coupon.
Gamers in the United States who buy specially marked Crest or Oral-B dental hygiene products will receive their choice of the SimCity Attractions Set, in-game cash for Facebook game The Sims Social, or a $5-off Origin coupon.
As announced yesterday, The Sims Social will close in June.
The SimCity Attractions Set includes five attractions: Giant Garden Gnome, Dolly the Dinosaur, Llary the Llama, MaxisMan Statue, and the World's Largest Ball of Twine. Each adds overall happiness to a player's city and also serves as a tourist destination.
This is not the first sponsored promotion for SimCity. Last month, EA partnered with Nissan for an in-game Nissan Leaf charging station and branded vehicles that filled players' cities.
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