Britney Spears Mobile Game Announced
Kim Kardashian game studio reaches deal with pop singer for a new game.
Britney Spears is getting her own video game.
Glu Mobile, the San Francisco-based developer behind the wildly popular Kim Kardashian mobile game, has announced a partnership with the pop singer for new title. As part of the agreement, a five-year deal with an option for a three-year extension, Glu gets access to Spears' voice and likeness.
Spears will retain some level of "creative influence" over the game, however, Glu said.
The new Britney Spears game will let players "interact with Britney and experience the glitz and glamour of the entertainment business." The game is expected to launch worldwide for mobile devices in the first half of 2016.
Spears is one of the music industry's best-known pop singers and has sold more than 100 million albums worldwide to date. She has 39 million Facebook fans and 41.7 million Twitter followers. So it's not difficult to understand why Glu thinks a mobile game featuring her would be potentially lucrative.
More details about the new Britney Spears game will be announced later.
Actress Lindsay Lohan also has her own video game, which is called "The Price of Fame."