Blizzard three-year plan includes two World of Warcraft, Starcraft II add-ons

[UPDATE] Activision Blizzard COO Thomas Tippl says publisher expects six releases from studio, including Diablo III and one expansion.


Blizzard Entertainment is notorious for not committing to a release window until it is absolutely sure the game is done. However, the studio remains but one among the Activision Blizzard umbrella, and its corporate partner is expecting Blizzard to release a number of products over the next three years to grow the publisher's top and bottom line.

Tippl believes the Starcraft II trilogy will conclude by 2014.
Tippl believes the Starcraft II trilogy will conclude by 2014.

Speaking at the Citi 2011 Technology Conference today, Activision Blizzard COO Thomas Tippl said that over the next three years, the publisher is expecting six "proven property" releases from Blizzard. These releases include two expansion packs each from World of Warcraft and Starcraft II.

While Blizzard has not indicated any expansion pack plans beyond WOW's Cataclysm, it has been more forthright with its Starcraft II plans. The game's second installment, Heart of the Swarm, focuses on the Zerg faction, and project director Greg Canessa indicated it will be available in mid-2012. The series will conclude with Legacy of the Void, which focuses on the Protoss camp.

The remaining two releases pertain to Diablo III. While Blizzard maintains that it hopes to release Diablo III in 2011, Tippl said that the game has not been factored into its earnings report expectations for the calendar year. Tippl also expects that a Diablo III expansion will be available before the end of 2014.

Of course, Tippl's word choice also left the door open for Blizzard to release an as-yet-unproven property in the next three years, namely its newest massively multiplayer online role-playing game, Titan. According to a purportedly leaked, and thus far accurate, release schedule, Blizzard is planning on releasing Titan in fall 2013.

[UPDATE] For its part, Blizzard is maintaining a veil of secrecy on its upcoming lineup. "We haven't made any announcements in regard to plans beyond our current slate," a Blizzard representative told GameSpot. "Currently, we are focused on the next content update for Cataclysm, the upcoming release of Diablo III, and continued development on Starcraft II: Heart of the Swarm."

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Avatar image for McBoogerballz

the blizzard we use to love is not here anymore.. just a reminder for anyone who still has hope in this company.

Avatar image for max_1111

@alberto2045 You sound shocked? Don't forget, Blizzard is in with Activision now... The same folks that bring us the same puerile shooter/guitar playing/sports game garbage every year... WoW will be the next franchise that gets (simultaneously) milked to hell and back...

Avatar image for Frequenxy

@shanthjibu A-f***ing-men!!!

Avatar image for alberto2045

more WoW?! wow

Avatar image for max_1111

I want to be excited about all this.. but ever since the whole Activision-Blizzard thing i forsee nothing but lukewarm and blasé releases... Despite what Blizzard would hope you to believe, i think anybody who says Activision hasn't affected Blizzard at all is blind.

Avatar image for max_1111

[This message was deleted at the request of the original poster]

Avatar image for vadagar1

Blizzard year = 3 earth years FACT

Avatar image for vadagar1

release diablo 3 already like NOW

Avatar image for Barighm

Not the first time Blizz said they wanted to release expansions sooner, but they ended up taking their sweet time anyway. They are committed to their design philosophy "It's not done until it's done", that didn't change long after WoW made them filthy rich or after they merged with Activision, and I doubt it will change now.

Avatar image for guitarist1980

Thank god for Blizzard. Diablo 3 looks amazing the beta footage is very cool. SC2 is a great game that I play at least a few times a week.. I don't play wow anymore but it was fun back in the day.. Titan will clearly be some next gen craziness and cant wait to hear more about that .. But Diablo 3 is going to take my gaming time over for a long time once it finally hits shelves.

Avatar image for shanthjibu


Avatar image for LordRaymond

@kolz4ever Lol thanks for sharing. Anyways they will obviously make Warcraft 4 since it is a "proven property." It is just a matter of when.

Avatar image for Mystic_Gohan-

I remember the days when blizzard didn't rely on a stupid mmo to make all their money and develop amazing games like warcraft 3 and frozen throne one of the most played online games. Its very sad to see that all they want is more $$ for a mmo that's now far to outdated and not getting better ooo a new patch a new level cap who the hell cares need to design a proper warcraft game the origins of what started all this money making scheme. Any game that costs money should not have a huge monthly fee attached to all users they have made everyone a sucker to pay for all that.

Avatar image for ACMC85

As rabid fans, we work on their timeline. Valve and Blizzard has us where they want us.

Avatar image for Darkmoone1

Im REALLY hoping Diablo 3 isn't at the end of this "3-year plan".

Avatar image for Ronnie_Rim

They should just do it live Valve did with Ep. 3 (leaving you without a release date for 8 years and counting)

Avatar image for fillup0

Remember when Blizzard would create an awesome product game, THEN worry about monetizing and releasing it?

Avatar image for raphaeluz

@VlVlsectVl Yeah mate, sorry about that but you actually DID sound like one. The best thing Blizzard could do now would be close the doors and stop spoiling such good titles as Diablo, Warcraft and Starcraft. The Golden Era of games is dead! :(

Avatar image for Dragon240sx

@rpvarela I do agree starcraft 2 is a great game I play it at my friends house once in a while when I get a chance. But I spend most of my time playing league of legends and never have to pay a cent. Even though I have bought a few skins over the past year. I just don't want to pay 60$ to play with my friends everytime theres a new release . For D3 I love the analogy you used to decribe it, legalizing drugs is a great way to regulate and tax them which would be a great boost to the economy and stop over crowding in prisons. But I just feel like this bandaid for D3 may hinder my game experience if everyone is buying there gear and I'm not. Not to mention some guy might not want to trade me for my low level gear set for his one high level item if hes more worried about making a few extra dollars. But I guess I'll have to wait and see how it works and hope for the best. I just don't want to spend more money than I have to I'd rather just play the game.

Avatar image for VlVlsectVl

I don't mean to sound like a fanboi, but Blizzard, PLEASE HURRY UP AND TAKE MY MONEY!

Avatar image for lapiza

i hope they're three year plan doesn't involve killing the rest of my favorite wc cast :(

Avatar image for RRR21

Diablo III will be the balls when it comes out. No doubt about it. who cares how long it takes.

Avatar image for TheCyborgNinja

I'll believe it when I see it. People may as well be promising astronauts will land on Mars next year.

Avatar image for bigcrusha

@Frosty192 and to that I say good on them for it, they make games of excellence, they won't risk releasing a game only to facepalm and go "Awww Maan! Why didn't we put this in the game?!" They aim towards absolute perfection when releasing games. The fake release dates are to keep us at bay.

Avatar image for rpvarela

@Dragon240sx I gotta say, I mostly agree with you, except on your point about Starcraft II. Yes it is three games, but I really think it was worth it, quality wise (an I always value quality more than anything). Now about wrath of the lich king, yes, they screwed up... dungeons with brainless kill, kill, kill, loot, loot, loot, move, move, move and no strategy was the worst for me... I left slightly before ruby sanctum launched. As for diablo III... well, some people claim that the best way to get rid of drug traffiking is to legalize drugs... I think that's Blizzard's approach for money/item farmers? That said, I always think there's gonna be some other way instead of this...... weird decision.

Avatar image for Malscyllis

Blizzard will have no choice but to make a warcraft 4. even though i never played any of them yet. I don't think it'd be a good idea to make an entire new lore within WoW. I mean come on they are running out of lore in WoW. everyone is almost dead lol

Avatar image for raahsnavj

Blizzards 3 year plan... Due out 2021.

Avatar image for yoda101280

Yeah D3 release is getting a bit silly, that game has been pushed back forever, I've pretty much given up on it and they're not fooling anyone, it's not going to be released this year. Even Activision doesn't believe it will that's why they didn't include it in their projections.

Avatar image for Dragon240sx

I gave up on blizzard after they became corporate. The release of wrath of the lich king was a huge example of this. It was rushed, had a horriable launch, and recycled raid content. Alot of the original players left and new players flooded in which destroyed the fan base of the game. I used to played so much starcraft back in the day I loved it. But when they said they were making starcraft 2 into 3 games and not 1 game with xpacks I wasn't going to waste my money so I didn't buy it and never looked back. Now there saying diablo 3 is going to have a money exchange auction house system because thats what we needed right another way to spend more money? What happened to actually playing the game to get gear and trading with other players. Maybe they should spend more time figuring out how to get rid of gold farmers for good instead of ways to make more money. I want my old blizzard back!

Avatar image for kolz4ever

@LordRaymond, did anyone ever say anything about wc4 dumb ass for them to have news on to begin with? So I am gonna take a wild guess and go with no out of common sense that you lack.

Avatar image for JackHoleFace00

Blizzard's back has to be sore from carrying Activision all these years. Don't get me wrong, COD and Guitar Hero have been successful, but GH is gone and you figure COD will also start losing steam. And even if it didn't the amount of cash coming from WoW subscriptions alone far outweighs everything else. I also wish everyone would realize how big of a pile of dog-crap Bobby Kotick is. He should kiss the a$$es of everyone at Blizzard every day for keeping him in a job. Anyway, I'm really looking forward to Diablo 3. Also looking forward to the SC 2 sequels, though mostly for the new units to use in multiplayer.

Avatar image for toddx77

At this point I would take Warcraft 4 as a "what if" story lol.

Avatar image for Frosty192

Wow a lot of hate...I guess the truth hurts a little too much. (I own diablo 1&2 Warcraft 1-3 and SC 1 & 2 all i was trying to say they need to stop making a release date then keep pushing it back 2-3 years. They did that with sc ghost then got canceled, warcraft 3 was pushed back 3 years and diablo 3 was supposed to be release holiday 2009 and 2010 and it got pushed back to possibly this year which wont happen) Hate all you want but you can't deny that they push their games back way too much.

Avatar image for Carlos161

StarCraft II. Can't wait to finish the trilogy

Avatar image for Zendric

@Bobbo bungie also made the Myth series of RTT games which was very fun.

Avatar image for COLDFIRE25

@Frosty192 SC Ghost was canceled. And D3 was ANNOUNCED 2 years ago, they didnt say it was coming out then. We will see D3 holiday next year or first half the following year.

Avatar image for LordRaymond

Any news of Warcraft 4 Blizzard?

Avatar image for bobbo888

@abcdefgabcdefgz Definitely agree with you man, I still go back to games like chrono trigger, final fantasy 7, final fantasy tactics, etc... Those graphics are extremely dated and have no online support, but the fact is that the gameplay is just SO good that they never get old. I've finished each of those games like 3 times each.

Avatar image for BlackWaltz_No_3

Diablo 3 beta key please! And i'm solved until the end of the year.

Avatar image for abcdefgabcdefgz

If Blizzard keeps making good games I will keep buying them. Secondly I hate people that whine about graphics if you care that much go outside and see the best graphics possible maybe stare at a tree. I think the game play is the reason I play games as long as they have reasonable graphics like nintendo or better.

Avatar image for raphaeljoash

LAN Support for StarCraft 2 anyone? lo

Avatar image for slipknotmaggot1

hope the cow level comes back in D3!

Avatar image for Henrique2324

Half life episode 3 or...wait. Whoops , wrong headline.

Avatar image for StJimmy15

Really? It doesn't involve putting out another Warcraft? Not add-on, Warcraft. I'd love to see an updated (graphically, etc) MMO too, just saying.

Avatar image for Zero5000X

Warcraft IV should be in the plan somewhere. I prefer StarCraft, but I still want a WCIV.

Avatar image for bobbo888

@grove12345 Obviously you play none of their games lol. Blizzard is one of the best game publishers out there. All their games get good reviews, and all of their games have an extremely large audience. Look at bungie, all they ever made was halo, and they were extremely successful. WoW is one of the biggest games of today and probably the most profitable, there has yet to be a game to defeat WoW. Starcraft has and always will be one of the leading competitors in RTS games. They pretty much pioneered e-sports with starcraft. I'm sure by this point they realized that what they're doing is working, and working extremely well. If you want variety just buy a game from a different company lol.

Avatar image for pooyanh

Warcraft 4 or GTFO.

Avatar image for jasonzilla11

StarCraft II trilogy ending in 2014? THANK GOD!!!!!! 3 more years of SC 2 before I have to worry about another game to buy!

Avatar image for Wedge55

@lfebaggins That's not how game development works. You don't just throw more people at a game and it suddenly comes out faster. Adding a large number of people to a team all at once would bring it to a grinding halt as they'd be spending the next several weeks just integrating them into the project. Besides, as long as WoW remains profitable, they'll keep people adding new content to it. They've already said they're prepared to support it for another ten years. It doesn't take away from their other games. Blizzard can afford to hire large amounts of talent.

Avatar image for Bowserpwns

Ya know, i dont really care what Blizzards motives are. If i could make millions of $$ just refining current games i made a long time ago with one or two new features i would do it. I just don't CARE what people think about a video game company, as long as they make the games i like to play. And if i dont like the game, thats on me, not the developer.