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Awesome-Looking Gold PS4 Is Available Only Through Taco Bell

What a time to be alive.


Sony is yet again partnering with fast food giant Taco Bell for a PlayStation 4 promotion in the US.

Starting September 24 and running through November 4, Sony will give away a limited edition gold PS4 bundle every 10 minutes for a total of around 6,000 systems before the campaign ends.

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You can win one by purchasing a specially branded Big Box meal for a chance to win. Winners will receive a gold PS4 and matching DualShock 4, as well as a copy of Uncharted: The Nathan Drake Collection and a voucher for one year of PlayStation Plus. Full contest rules are available on Taco Bell's website.

Not counting this $13,700 gold-plated PS4, this is the first time Sony has offered the PS4 in gold (a new gold controller is coming to Japan). It's actually really nice-looking, I'd say. Here's to hoping Sony releases it publicly someday.

Sony's first partnership with Taco Bell came in September 2013, when the company gave away PS4 consoles through the fast food chain before they even launched. A year later, Sony again teamed up with Taco Bell, this time to give away Destiny PS4 bundles. We can only imagine what will come next year.

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