Activision Listed Among "World's Most Admired" Companies

In the Entertainment sector, only Netflix and Disney are ahead of the Call of Duty publisher.


Business magazine Fortune has posted its list of the World's Most Admired Companies for 2017. Call of Duty, Destiny, Overwatch, and World of Warcraft company Activision Blizzard made the cut, ranking at No. 3 in the Entertainment Sector, behind only Netflix and Disney in that order.

Activision moved up three spots from last year, when it was ranked No. 6 in the Entertainment category. No other video game companies made the cut in the Entertainment sector.

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Overall, across all industries, Apple was name the World's Most Admired Company. Rounding out the top five were Amazon, Starbucks, Berkshire Hathaway, and Disney. Microsoft landed at the No. 9 spot.

The results come from a survey that asked 3,800 executives, analysts, directors, and experts to rate companies on nine different criteria, from "investment value and quality of management and products to social responsibility and ability to attract talent." Additionally, only the highest-revenue companies in each industry (680 in 28 countries overall) were considered for the survey.

Full details on the survey's methodology can be found here.

Activision Blizzard reported earnings for its latest financial period last week, revealing new financial records. However, the company's Activision Publishing division suffered job losses.

In other news, Destiny 2 is scheduled for this year, as is a new Call of Duty game from Sledgehammer Games that goes back to the franchise's roots.

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