100,000 Xbox 360s sold in Oz
Console finds traction down under, say data trackers GfK Australia; group charts 400,000 games sold to date.
SYDNEY--The Xbox 360 is officially the fastest-selling home game console in Australian history, moving more than 100,000 units in the seven months since launch, data trackers GfK Australia say.
The Xbox 360 was first released in Australia on March 23, 2006. GfK figures show that more than 100,000 units have been sold since then, along with more than 400,000 individual games for the system. By comparison, Sony's PlayStation 2 sold 78,000 consoles and 190,000 games in its first seven months in Australia.
While the 360 can now lay claim to being the fastest-selling home console, it is not the overall winner when handheld gaming devices are taken into account--that title goes to Nintendo's GameBoy Advance, which sold more than 128,000 units in its first seven months on sale.
While the 100,000 milestone will likely please local Microsoft execs, the console will face increased competition this holiday season with the December launch of the Nintendo Wii (in Australia). Additionally, Sony is still forecasting it will sell more than 200,000 PS2s down under between October and the end of the year.
Xbox executives declined to disclose a holiday season sales forecast for the 360 in Australia.
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