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FFXIII theme, energy drink unveiled

Square Enix picks up new singer Sayuri Sugawara to croon Final Fantasy XIII's title song, unveils ultra-caffeinated tie-in beverage, Elixir.

TOKYO--With the Final Fantasy franchise, it's become a tradition for each release to have its own distinct theme song. FFVIII had Chinese performer Faye Wong singing "Eyes on Me"; FFX had Japanese vocalist Rikki's rendition of "Suteki Da Ne" ("Isn't It Wonderful"); and FFXII had bilingual artist Angela Aki croon "Kiss Me Good-bye."

Today at the Final Fantasy XIII premiere party in Tokyo, Square Enix gave a live performance and unveiled its main theme song for the game, "Kimi ga iru kara" ("Because You're With Me"). The song is performed by Sayuri Sugawara, a new artist who just made her major debut this April. The FFXIII theme song will be her second CD single, and it will be released on December 2, two weeks prior to the game's PlayStation 3-exclusive Japanese launch on December 17. (The game is expected to arrive in spring 2010 on the PS3 and Xbox 360.)

In Japan, another recent Final Fantasy tradition is the franchise's collaboration with beverage-maker Suntory. Three times in the past, the company released drinks themed after potions in the Final Fantasy games. The first was in 2006 with Final Fantasy XII, the second was for the 10th anniversary of Final Fantasy VII, and the third was more recently with Dissidia: Final Fantasy.

For Final Fantasy XIII, Suntory is going one step above the traditional potion. The company announced at today's event that it will release a brand-new Final Fantasy XIII Elixir. The new concoction, which was available in cocktail form at the event, will feature triple the caffeine of Suntory's other energy drinks and will contain ample royal jelly and vitamin B.

Aside from individual cans and special editions bundled with toy figures, there will be a boxed set of all illustrated Final Fantasy XIII Elixir cans. The beverage is slated to hit stores in December, with specific details to be announced later in the year.

Check back soon for impressions and more details from the Final Fantasy XIII premiere party where SCE CEO Kaz Hirai was also on hand to talk up the PS3.

111 Comments

  • handstone82

    Posted Sep 23, 2009 2:23 pm PT

    I WANT FINAL FANTASY VII FOR THE PS3!!!!

  • handstone82

    Posted Sep 23, 2009 2:23 pm PT

    it would be cool to have one. I'd like to drink one too, but it would be nice to have one saved back for a boss fight.

    haha

  • Cloud_Strife_74

    Posted Sep 17, 2009 4:28 am PT

    I want some Elixir i need to recover my HP and MP.

  • MareInfinitus

    Posted Sep 13, 2009 6:47 pm PT

    I want a sexy can.

  • ShotgunSteiner

    Posted Sep 13, 2009 8:02 am PT

    Well, they COULD find a more original name for the drink, like Bacchus Wine, for example. But it's still a neat idea and a must-have for the FF hardcore fans.

  • Fz1994

    Posted Sep 10, 2009 10:30 pm PT

    meh fruit flavored energy drink......whats next?

  • XeonForce

    Posted Sep 10, 2009 7:20 am PT

    Awesome!! *drinks elixer* Ewww.... it's Chocobo flavored!! =P

  • guitarist1980

    Posted Sep 9, 2009 8:53 pm PT

    gerdaved this is where Final Fantasy became way to Popular, it was fun back pre -7 where nobody really seemed to care about it exept the hardcore followers, but then it just took a turn for the worse. All I ask them to do is to go back into Fantasy Land back in the days of swords and bows and magic and cut all this gun and missile crap out of the game. Why do I hold a f*ing sword if that dude has a Rocket launcher and it only did 6 dmg to me while my f*ing sword did 9,999 dmg!! its just kinda silly. but yet still entertaining. Anyone else wish they would cut the pop culture out of there games and all the squall looking characters? Cloud was awesome but then just kept making him with different color hair and then they made boy cloud Tidus who didnt even hit puberty yet. (sarcasm) sorta.

  • skp_3001

    Posted Sep 9, 2009 4:22 pm PT

    @ LordelX oh me sorry...japanese dragon crap is that better pickachu?
    by the way you all look the same anyway

  • WTFitsPauL

    Posted Sep 9, 2009 4:08 pm PT

    Energy Drink for Fat Kids.

  • ShadowOfKratos

    Posted Sep 9, 2009 12:13 pm PT

    Oh snap! I thought they were referring to a PS3 Dynamic Theme.
    It would be cool if every game had a PS3 Dynamic Theme (about it's own game of course) which you'd have to unlock with the Plat trophy.

  • Sins-of-Mosin

    Posted Sep 9, 2009 12:05 pm PT

    I hope the drink is more like Amp or Full Throttle than Monster or Venom.

  • GetDaved

    Posted Sep 9, 2009 11:15 am PT

    I wish they'd do something a bit different than the female solo-artist pop ballad for Final Fantasy game themes. Neither FF6 nor FF7 had them and I'd take the main theme of either of those over any since, easily.

  • joynul

    Posted Sep 9, 2009 9:30 am PT

    energy drink?
    three times the caffeine of other energy drinks that maker makes!!!

  • LordelX

    Posted Sep 9, 2009 8:29 am PT

    @ skp 3001

    Racist much? If you're going to be racist, at least get the race right. Oh wait, maybe you can't hate because you don't know anything.

  • armydominican69

    Posted Sep 9, 2009 7:21 am PT

    Lol, wow, what will they think of next

    IMO, they'd sell more if they had Cloud or Squall on them

  • iAkuma

    Posted Sep 9, 2009 4:17 am PT

    LOL @ skp_3001

    This is ... interesting?

  • hot_shot_9

    Posted Sep 9, 2009 3:04 am PT

    Hopefully its nice

  • skp_3001

    Posted Sep 9, 2009 12:49 am PT

    probly taste like chinese dragon crap

  • Terragimmip

    Posted Sep 8, 2009 9:56 pm PT

    I guess Gamespot omitted FFIX and FFXI in their theme song list on purpose?

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