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O'Neal Shaqs up NBA 2K7

Popular pivot for Miami Heat returns as cover athlete for 2K Sports' professional basketball simulation.

What does a company do when the previous cover athlete for a popular, annual sports title helps his team win an NBA championship? Sign him again.

2K Sports today announced that Shaquille O'Neal, the outspoken center for the world champion Miami Heat, will return as the company's spokesperson for its NBA 2K series and grace the cover of NBA 2K7. The game is scheduled for release in September on the Xbox 360, PlayStation 2, and Xbox.

"Shaquille O'Neal remains one of the most dominant, exciting, and charismatic athletes in the NBA," said 2K Sports' VP of marketing Erik Whiteford. "His dominating game and winning attitude make him the central figure on every team he is a part of...We're very pleased to be working with Shaq again with NBA 2K7."

Shaq is no stranger to gaming--in fact, he had the honor of being on the cover of a few games before the turn of the century. In addition to being on the cover of NBA 2K6, "Daddy Diesel" was on the cover of Midway's 1999 game NBA Showtime: NBA on NBC. The big man also had his own game--Shaq-Fu, a fighting game that had nothing to do with basketball. (Fortunately, no game adaptations of his films Kazaam or Steel were ever made.)

For more information on NBA 2K7, dribble over to GameSpot's previous coverage.

69 Comments

  • Smoothoap33

    Posted Aug 25, 2006 8:00 am PT

    actually ben wallace is the worst free throw shooter

  • y0bob GameSpot staff member

    Posted Aug 21, 2006 12:05 pm PT

    why isn't jrich on the cover?

  • GONb

    Posted Aug 19, 2006 3:27 am PT

    why isn't jrich on the cover?....man why ain't Mr "MVP" Nash on it...

  • dkhw

    Posted Aug 18, 2006 8:02 pm PT

    shaq suks...more deserving players should be on the cover like lebron

  • rl_41

    Posted Aug 18, 2006 6:54 pm PT

    hey mikekare79, go say that to Shaq's face. The man's an NBA legend, who cares if he can shoot free throws. He still manages 26 points per game (career average), and has won more championships than most current players.

  • okey13

    Posted Aug 17, 2006 5:09 pm PT

    mikekare79 shutup ,ii love shaq!

  • BigPoon316

    Posted Aug 17, 2006 12:27 am PT

    This is almost as bad as JJ Reddick being on the cover of College Hoops 2K7......

  • mikekare79

    Posted Aug 16, 2006 12:34 pm PT

    Shaq sucks, but I'll still buy the game. It's a lot better than EA's "game".

  • Attitude2000

    Posted Aug 16, 2006 6:45 am PT

    Cool, I guess.

  • TryMe01

    Posted Aug 16, 2006 1:02 am PT

    wow, crazy stuff! good for him

  • Carpe_Noctum

    Posted Aug 15, 2006 11:03 pm PT

    LOL, O'Neal?
    Funny stuff. He left the NBA 3 years ago, mentally.
    Plenty of better players, but the dorks loves them some "Shaq".

  • WPack911

    Posted Aug 15, 2006 9:55 pm PT

    Oh yeah, I have been a HEAT fan since 1988 their first year in the NBA, it's good to see them finally getting some respect after earning it. LET'S GO HEAT!!!

  • ffgothic

    Posted Aug 15, 2006 7:17 pm PT

    Well let's see if he gets more 2k cover appearences than iverson. maybe/maybe not

  • Pablo620

    Posted Aug 15, 2006 6:18 pm PT

    Shaq should make more free throws??? He has 5 Finals appearances and 4 rings...why does he need to make more free throws. You go make some free throws

  • nacho4511

    Posted Aug 15, 2006 6:03 pm PT

    He deserves it

  • GoddBless

    Posted Aug 15, 2006 5:52 pm PT

    "balindos
    stewart24 Kobe is not on Nba Live cover this year, its TMAC. In a way at least they put some ball hog on thier."

    He said NBA 07 not Live 07. You should read better before trying to correct someone.

  • GoddBless

    Posted Aug 15, 2006 5:46 pm PT

    "ragincoley86
    Back in Orlando him and penny hardaway got to game 7 of the finals but lost"

    When was that? You're making things up now. They got swept by the Rockets buddy. I remember watching the series. Did you read that somewhere or is your memory bad?

  • Digital-Devil

    Posted Aug 15, 2006 4:27 pm PT

    Here is the facts

    Shaq is a BIGGER name
    Alot of people will buy anything with his name/face on it (Like MJ...cept MJ was better)
    Shaq gets what he wants 90% of the time

    Sad but true

  • WESLY_SNYPES

    Posted Aug 15, 2006 4:03 pm PT

    No Wade SHOULD be on the cover he was the Finals MVP and the reason the Heat made it in the first place. I like Shaq and all but his contributions did not measure up to Wade's who single handedly brought the team up most of the playoffs.

  • Digital-Devil

    Posted Aug 15, 2006 4:00 pm PT

    It's like Randy Moss on football games, too many

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