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MTV to acquire Guitar Hero developer

By Brendan Sinclair, GameSpotPosted Sep 22, 2006 10:40 am PT

Harmonix Music Systems to become latest member of the Viacom media empire; price set at $175 million in cash.

Guitar Hero has made a lot of people very, very rich. In May, Activision announced that it had purchased the publisher of the game, RedOctane; a pickup that cost the company $100 million. Today, MTV Networks announced that it has reached an agreement to acquire Guitar Hero's development studio, Harmonix Music Systems, for $175 million in cash.

The move represents another step into gaming for MTV parent company Viacom. The media giant has previously been rumored as contemplating takeovers of Electronic Arts and Midway (of which Viacom CEO Sumner Redstone owns a considerable amount of stock). As for steps it has actually taken into the gaming sector, the company acquired Xfire earlier this year for $102 million.

This is not the first time MTV has involved itself with the Guitar Hero brand. Last November, it announced an agreement with RedOctane to feature Guitar Hero (as well as future installments of the series) in original programming, creative promotions, and competitions on its array of cable channels and Web sites.

While the Harmonix hit du jour may be Guitar Hero, the studio has developed a number of successes, including the cult PlayStation 2 rhythm games Frequency and Amplitude, as well as Konami's Karaoke Revolution series. Harmonix's next game to hit the market, Guitar Hero 2 for the PS2, is expected to arrive in stores this November.

96 Comments

  • Fanible

    Posted Mar 26, 2009 1:45 pm PT

    DuaneDog doesn't know how to do math.

  • MaddenBowler10

    Posted Jan 11, 2009 8:07 pm PT

    ROCK BAND FTW

  • mehoff88

    Posted May 25, 2007 12:35 pm PT

    SELL OUTS!!!!!!!!!! Its amazing that people still know what MTV is. I would rather watch Lifetime then MTV. I would rather be kicked in the giggle berries over and over again then watch MTV. 175 million??? How many ways do u think that got split?

  • hello12367890

    Posted Mar 8, 2007 8:38 pm PT

    MTV will kill guitar hero they promoted all of the sucks music like rap and emo if there is one emo song on that game they can just suck my ballls cause emo music is for **** who like to wear girl pants and eye liner and plus everybody knows emo bands have no talent

  • EverAB

    Posted Jan 17, 2007 8:05 pm PT

    I REALLY hope the next guitar hero won't include sh*tty Greenday songs.

  • DuaneDog

    Posted Sep 27, 2006 8:34 pm PT

    $175 MILLION???? Man that is a a LOT of freakin' money!!!! If you figure they could make even $50 PROFIT per unit they would have to sell 5 million per year for seven years to even hit a break even on that investment!! Then when you read all the other money they are shelling out, that is just crazy to me. I'm sure they know what they are doing but it would seem to me that if you were MTV you could produce a guitar hero equivelent for a lot less than $175 million dollars!!!

  • Sydwynder

    Posted Sep 24, 2006 9:12 am PT

    MTV getting into SOMETHING to do with music? Did they buy a time machine or something? Here I thought MTV's only purpose was to further the extreme vanity in 14-21 year olds?

  • DesRed

    Posted Sep 23, 2006 9:01 pm PT

    Wow. MTV seems to be on a buying spree lately. They've bought another company (can't remember what it was) a year or two back so it comes as no surprise to me.

  • _Sam_

    Posted Sep 23, 2006 6:15 pm PT

    I hope they do good things

  • Speerbrecker

    Posted Sep 23, 2006 4:45 pm PT

    Man does this mean that harmonix is moving out of boston and only doing reality based games without music now???????

  • gradius2dx

    Posted Sep 23, 2006 3:19 pm PT

    MTV buying out Harmonix won't kill Guitar Hero's popularity. MTV, to millions of teens, is the nicotine of cable TV and will only make GH more popular.

    "There's no such thing as a corporation with heart. They are all the same. Money is the name of the game in their world."

    Chironex, go move to North Korea or Cuba, and don't ever come back.

  • VegetaMaelstrom

    Posted Sep 23, 2006 1:38 pm PT

    Nice one 2deluxe! I know you were trying to be funny with your proposed MTV lineups but the really funny (and sad) thing is that you might not be far off from the truth. I'm hoping this franchise can withstand the overwhelming "input" that MTV will bring to the table. I'm still holding on to some small shred of hope. *fingers crossed*

  • metdevthegamer

    Posted Sep 23, 2006 12:36 pm PT

    Man, that's weak. MTV will wreck it.

  • ChrisMx2

    Posted Sep 23, 2006 12:06 pm PT

    NO! MTV will ruin Guitar Hero.

  • Maquis_UK

    Posted Sep 23, 2006 10:11 am PT

    so will it feature the MTV-patented same 8 songs in an endless loop, spliced with a 50-50 ratio of shouty adverts? cool!

  • 2deluxe

    Posted Sep 23, 2006 7:34 am PT

    "one of the main guys behind this game sounds like he would fight any attempts at putting in any crap pop music"

    Consider himself fired lol. Unfortunately, the owners are far more powerful than the developers. If the whole team quits in rebelion, they'll hire new people in a heartbeat as there are folks out there who can easily take over the job.

    Looks like Konami will get the refuges from this change, they should have been the company of your choice for music games in the first place.

    MTV has already announced its latest GH mixes.

    Guitar Hero feat. TRL faves
    Guitar Hero Presents the best of Sissy Rock
    Guitar Hero Presents the best of VH1 (with music from John Mayer, The Frey, and of course Daniel Powter)

  • Amoricide

    Posted Sep 23, 2006 6:38 am PT

    Sure, the added budget and exposure will be nice, but maybe we should be concerned at least a little. If history really does repeat itself, then it's only a matter of time before Guitar Hero turns into a crappy reality show.

  • Vertebreaker2k1

    Posted Sep 23, 2006 6:14 am PT

    I can't remember the last time I've seen so many whiny babies. So what if MTV acquires Harmonix? All it means is Harmonix will now have an even bigger budget, a far easier time obtaining licenses, a chance to reach more people via mulit-platforming, and a chance to attract more gamers with different musical styles. You guys seem to forget that while MTV does play a lot of pop and rap, they also have quite a bit of rock shows, with some pretty solid stuff on them. They're not going to put rap in Guitar Hero, and they're not going to put pop songs with two guitar chords in Guitar Hero. Stop acting like it's the end of the world.

    I look forward to the change. I, for one, don't really care for a good deal of the songs in Guitar Hero II...or the original, for that matter. I respect the oldies, but just don't care to play many of them. I'd rather play lesser known, current stuff, than some song by Alabama that was cool maybe thirty years ago. I welcome the chance for Harmonix to be able to broaden the musical range (like they did in GH2, by adding A7X and Lamb Of God).

    And, hey, if you don't like it...no one's forcing you to buy it. There's going to be different guitar games coming out now. Buy those instead. No use *****ing about something you can't change. Roll with the punches, suck it up, et cetera...and stop acting like three year olds.

  • gamestar412

    Posted Sep 23, 2006 1:27 am PT

    I'm sure purists will be up in arms over MTV taking over but lets look at it this way, with both MTV and Activision the GH name will have some credability amongst many suits that don't know the liscense. With a name brand backing them they could sign even better deals and getter better songs. There will never be any pop or rap in the game unless there's a guitar in it so no need to worry about that.

  • Rmadilo

    Posted Sep 22, 2006 10:05 pm PT

    Well, there goes the series. I'm not looking forward Guitar Hero 3 in which you'll have to play along with Good Charlotte while MTV logos fly around the screen.

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