Q&A: EA on launching Spore Creature Creator

Maxis executive producer Lucy Bradshaw discusses working with Will Wright and today's release of the evolution-civilization-space-exploration sim's monster maker.

As the developers of one of the most highly anticipated games on this year's release calendar, the team at Maxis is currently feeling the crunch when it comes to finishing Spore. Due for release in September on the PC, Mac, and Nintendo DS, the game will let you control various life-forms from the cellular to the galactic level, and then share these creations with other people around the world. Wii and mobile versions are also planned for a later, undisclosed date.

The first part of this grand idea was realised today when Maxis launched the Spore Creature Creator worldwide. Costing £4.99 in the UK and $10 in the US, the toolset lets players begin creating their own creatures before sharing them. A free trial version is also available.

To mark the occasion, GameSpot cornered Maxis executive producer Lucy Bradshaw to find out more about the Creature Creator, as well as the latest developments on the game itself.

GameSpot UK: Why was the decision made to sell the Spore Creature Creator separately?

Lucy Bradshaw: The Spore Creature Creator is an introduction to the world of Spore--your own little universe in a box. By starting with this fun little bite, we are getting a head start at building the Spore community as players share their creations and interact with each other at Spore.com. The Spore Creature Creator is quite literally the beginning of the launch of Spore and introduces the brand in a really fun and easily accessible way. We can't wait to see what people will create starting this week.

GS UK: Most of the ideas in Spore are very ambitious. How are you planning to make the experience accessible for players?

LB: I think once players get their hands on the Spore Creature Creator, they're going to be surprised at how creative they are. I've seen a five-year-old create a creature just as easily as I have my 70-year-old mother. Granted, teaching mom that she had to use the mouse wheel to scale the body took a minute or two, but soon she was off and running, creating creatures with the greatest of ease. This intuitiveness is found throughout the game. While the concept behind Spore may be big and vast in nature, it's actually quite accessible when you give it a shot.

GS UK: You've personally described Spore as "a couple million stars in any one galaxy, and any star can have four or five planets." How can a development team create a game that huge, while also allowing players a sense of ownership over their personal galaxy?

LB: The team has done a tremendous job creating the procedural-animation technology behind Spore. Procedural animation gives players the limitless ability to seamlessly create and customise nearly every aspect of the game. That should definitely give players a sense of ownership over their personal galaxy.

GS UK: Does the issue of user-generated content in Spore present any challenges postrelease? How can we expect to see EA supporting the game once it's out there?

LB: As you know from our work on The Sims franchise, Maxis has always been very supportive of our community. You can expect many updates and support from the team postlaunch. In fact, it is usually by watching the players and what they do with our games that we find new features and areas to enhance.

GS UK: Describe the process of working with Will Wright. Is he quite hands-on with the title?

LB: Most definitely--Will is just as excited as the rest of the team to see this project come to life in September. I think right now he's really into the Civilization stage. And Space of course, that's always been his passion. He's not only actively playing the game every day but working with the team on tuning and with me on how we approach the community features as well.

GS UK: How does the anticipation of Spore affect its development? Are you feeling the pressure?

LB: We definitely feel it. It's exciting to be [working on] one of the most anticipated games--we can't wait to see what players create and see how much they enjoy playing Spore.

GS UK: Have you been influenced by any other games or media during the creation of Spore?

LB: We've taken notice of the social-networking movement, as evidenced by our Web team's hard work in creating the Sporepedia. The Sporepedia is a vast online destination where people worldwide can search for and share Spore creations, comment on other players' designs, check out celebrity creature creations, create their own MySporePage, and much more. The Sporepedia really creates a sense of community around playing Spore.

GS UK: How will the Wii version of the game differ from the PC version?

LB: Right now we're focused on getting the Spore PC, Mac, DS, and Mobile versions out the door.

GS UK: Do you think that Spore will have the popularity and wide audience that The Sims series has?

LB: We sure hope so!

58 Comments

  • guynamedbilly

    Posted Jun 24, 2008 7:06 pm PT

    If they plan to support it as well as they did The Sims, I guess that means we have about 20 or so expansion packs coming...

  • migduvednok

    Posted Jun 19, 2008 8:46 am PT

    adjusting the sporepedia to delete duplets/doubles/copies would be very helpful - lower the amount by a full half percent.

  • cdo1536

    Posted Jun 18, 2008 11:37 pm PT

    The Creature Creator (nontrial) to me is sorta worth it. I mean, you get an early start on populating your world with creatures you want. I just hope that the full game's creature creator will have all of the parts unlocked, to me that is what buying the nontrial was for. I don't see any purpose to buying the creature creator if you still have to unlock the parts in the full game.

    But yeah, I have made my cool creatures even cooler with the nontrial, and gave me some ideas for some others. By the way guys, the wings DO get better (looks and effectivness). Thats one thing I was worried about.

    I wouldn't be surprised to see an expansion or two in this game's future. Seems to me the hard part was getting the programming down, so I don't see why the only made 4 varients of each type of thing (4 wings, 4 horns, etc.). I am guessing the next expansion will add 2-4 more varients to each type, or just new ones completely.

  • zhevox

    Posted Jun 18, 2008 2:21 pm PT

    love u Maxis!
    Hate u EA...!

  • littlejj

    Posted Jun 18, 2008 1:56 pm PT

    Who's bright idea was it to make a demo or just simply a part of a game cost ten bucks when the game itself is going to come out in September I'm not trying to be mean but wow thats just stupid, wouldn't it of been a better Idea to let us have the full CC if we pre-ordered it, I mean that way we dodge all the fuss about who bought the CC and who didn't and blah blah blah....

  • sdozer

    Posted Jun 18, 2008 1:34 pm PT

    You get 25% withe trial creature creator, 50% with this "HP trial version," and it's a fifth of the cost of the game to get a full fifth of the game. If you want a demo, use the trial. It's right there. Oh, and I guess there's a discount of that $10 for most cases?

  • celtic_flav

    Posted Jun 18, 2008 12:11 pm PT

    This is the only PC game I'd like to play this year and it's been years since I have actually considered buying one. Ps3 civilization evolution is something that could tide me over until it ends up coming out on my console, but I love the immagination, depth and space aspect of the game. It makes me think of the Drake equation...I wonder WHEN we will find life elsewhere in the universe?

  • BigSmitts07

    Posted Jun 18, 2008 7:55 am PT

    i looked up the requirements of this game..i got a new xp pc and not even a year old mac and neithr can run this damn game....you need leopard for the mac? i mean cmon...at least let the last tiger run it!!....whatever...guess i wont be getting this afterall

  • GoldenRamoth

    Posted Jun 18, 2008 7:23 am PT

    Man, i want more info about the wii version. looks so good

  • Sagacious_Tien

    Posted Jun 18, 2008 5:44 am PT

    Played it - it rocks. But how can they make expansions for it like they can The Sims?

  • DamageIncM

    Posted Jun 18, 2008 4:45 am PT

    They should just have released the CC in it's full for free, it would have made a great demo.
    Even if they'd have released it for free partially, and I don't mean just 25%, more like 50+%.
    I'm on the verge of buying the the full version, since the price is on the edge for me.

    But then, won't the whole CC come with the full game?
    Well of course, but then won't I have to pay for it AGAIN?
    Or might EA make note of it and make me able to pay less for the full game when it comes out?
    Because the full version of the CC is called a pre-order.

    So what's the deal, maybe you won't have to pay extra in the end after-all...
    I think there is just lack of information on this.

  • nikh158

    Posted Jun 18, 2008 3:31 am PT

    You can claim back the $10 when you buy the full game.

  • zoe256

    Posted Jun 18, 2008 3:21 am PT

    I really like the look of Spore, but I wonder how it will work on a laptop, they brought out the Sims Stories for laptops, because the Sims was a bit difficult to play on a laptop. I agree with _guenter_26's fairly unpopular oppinion that I'd like to see a 360, and a PS3 version for those of us without proper PCs who still want an expanded experience than on the DS or the Wii.

  • _guenter_26

    Posted Jun 17, 2008 9:44 pm PT

    I would like to see a 360 version.

  • ScionofEntropy

    Posted Jun 17, 2008 7:07 pm PT

    With Nintendo in talks of fixing the lack of a hard drive for the Wii, I don't think it'd be unreasonable to expect online functionality and downloadable content for the Wii release. Nothing is certain, I suppose, so I'll have to keep my fingers crossed. Otherwise, I'll probably get the PC or Mac release.

  • bon-domingo

    Posted Jun 17, 2008 6:33 pm PT

    I'm really getting excited!! Can't wait 'till September!!

  • Dr_Corndog

    Posted Jun 17, 2008 6:07 pm PT

    I'm a diehard Wii fan, but I can't imagine playing a game like this on anything but the PC (or Mac). Maybe playing the Wii version would change my mind.

  • DiscGuru101

    Posted Jun 17, 2008 3:34 pm PT

    @ColdfireTrilogy: I disagree. Coding is still laborious and slow for the cell processor. I have spoke to half a dozen developers first hand who had a long list of gripes about PS3 dev. -Just look at Haze, which compares to Lair.

  • DiscGuru101

    Posted Jun 17, 2008 3:13 pm PT

    Downloaded. I will probably just pre-order next cause this game is going to be must have.

  • Phazevariance

    Posted Jun 17, 2008 2:48 pm PT

    This game will either be really fun, or extremely tedious.

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