GDC '08: 'Advergames' on the rise
Advertising-in-games guru says developers should expect more big companies to get on the advergames bandwagon.
BizSpots: GAME, Red Bull, In2Games, Cartoon Network
GAME goes on-demand; Red Bull planning adver-games; In2Games bringing motion-sensing peripheral to PS3, Xbox 360; Cartoon Network bringing episodic content to PS3, Wii.
BK + Xbox = King's ransom
Burger-slinging restaurant chain says sales of 3.2 million BK-themed games helped spur a whopper of traffic and a 40 percent rise in quarterly profits.
Over 2 million BK games served
Fast-food chain's collection of promotional games featuring mascots like The King, Subservient Chicken reaches sales milestone faster than Gears of War.
Free Burger King pics on XBL
Cross-promotion continues with seven gamerpics featuring fast-food slinger's characters now available for free from Marketplace.
Burger King orders up Xbox games
[UPDATE] Burger King rep corrects previous statement, confirms that $4 Xbox 360 games will feature achievements after all.
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