EA unveils NBA Live 07 tracks

By Jim Welte, GameSpotPosted Sep 18, 2006 9:38 pm PT

Game publisher taps tracks from Gnarls Barkley, Black Eyed Peas with Sergio Mendes, Jurassic 5, Talib Kweli, Rhymefest, and others for soundtrack of annual basketball game.

The NBA has long since gone global, with international players among the league's elite and the US national team no longer the favorites in global competition.

So as Electronic Arts unveils the soundtrack for NBA Live 07 today, it's fitting that its soundtrack goes global, as well. Mixed in with EA faves like Lupe Fiasco and Jurassic 5, as well as 2006 breakouts like Gnarls Barkley and Rhymefest from the US, are Finnish rapper Redrama, Canadian beatmaker Ghislain Poirier, and Brazilian hip-hop outfit Braza.

"Our goal was to further define the global cultural phenomenon of hip-hop--and help shape its future--via one of the hottest sports videogame franchises on the street today," EA's worldwide executive of music and marketing Steve Schnur said.

And because the game has "'07" in the title, the soundtrack had to include artists that EA feels will be the face of hip-hop's future, Schnur said. That includes artists like Kanye West protégés Rhymefest and Lupe Fiasco, along with Lady Sovereign, the pint-sized British rapper whose long-delayed Def Jam debut is set to hit stores later this year.

Lupe and Rhymefest also grace the soundtrack of EA rival 2K Sports' NBA 2K7, which was produced by Dan the Automator.

"With NBA Live '07, we knew we wanted the soundtrack to reflect the changing trends and bold innovations of hip-hop while exposing some great new international artists that we feel will be a major part of the genre's future," Schnur said. "We think we've succeeded beyond all expectations."

NBA Live 07 hits stores September 25 for the Xbox 360, Xbox, PlayStation 2, GameCube, PC, and PlayStation Portable. A PlayStation 3 version is also in the works and will be released later this year.

The NBA Live 07 soundtrack:
Army of the Pharaohs - "Gorillas"
Bossman - "Hand Clap"
Braza - "Son Do Braza"
Citty - "Them Ballers"
Damizza feat. Butch Cassidy - "In 2's"
Feezy 350 feat. Shauna K - "Mr. DJ"
Ghislain Poirier - "Mic Diplomat"
Gnarls Barkley - "Crazy"
Jurassic 5 feat. Dave Matthews - "Work It Out"
Lady Sovereign - "A Little Bit of Shh (Adrock Remix)"
Lupe Fiasco - "Kick Push
Dead Prez Presents M-1 - "Til We Get There"
Mark Ronson feat. Alex Greenwald - "Just"
Murs & 9th Wonder - "L.A."
Pigeon John - "Higher"
Raptile - "Neva Eva"
Redrama - "I Don't Know What to Tell You"
Rhymefest - "Some of These Days"
Robert Randolph & The Family Band - "Thrill of It"
Sergio Mendes & The Black Eyed Peas - "Mas Que Nada"
Talib Kweli - "Listen"
Ten Days Till - "Get Them Hands Hi"
The Coup - "My Favorite Mutiny"

73 Comments

  • Theo449

    Posted Sep 24, 2006 11:31 am PT

    YES! talib kweli and Murs, dead prez, jurrasic 5, lupe . this is a great soundrack. probly the best since 2003

  • BlessTheRebel4

    Posted Sep 21, 2006 8:12 pm PT

    its about time they had some good stuff,Kweli,Murs and 9th Wonder,Bossman,and Lupe are the best on the soundtrack in my opinion(coming from a rap fan)

  • Kreestas

    Posted Sep 20, 2006 11:18 am PT

    Pigeon John, lol

  • e-mat

    Posted Sep 20, 2006 10:27 am PT

    looks like this year's soundtrack is going to suck big time!... The songs I've heard from these are all crap ("Crazy"; "Kick Push"; "Mas que nada"...) I wish Stat Quo, Spider Loc & Chamillionaire would be there... Why couldn't they ask Ron Artest to write some song for Live 07, that would be cool IMO.

  • xion2k4

    Posted Sep 20, 2006 10:09 am PT

    great another "EA tracks" game the least the could do is try and get some new talent in the game EA are just scene kids who follow the trend i mean come on what was the need for all that whiney emo crap in NFSU

  • Agentk360

    Posted Sep 20, 2006 8:42 am PT

    cool.this game would be perfect if they had dj unk walk it out

  • dcl1993

    Posted Sep 20, 2006 4:48 am PT

    They should have like catergories.. hip hop, rap, r&b, and everything else.

  • bminns

    Posted Sep 19, 2006 9:48 pm PT

    where's the country??? gah im not getting this game

  • Homsar13

    Posted Sep 19, 2006 7:47 pm PT

    ...
    more variety please

  • matrix_hiei

    Posted Sep 19, 2006 6:28 pm PT

    i wish they would have a better variety. the only song i like on the soundtrack is crazy by gnarls barkley.

  • RVD991

    Posted Sep 19, 2006 6:03 pm PT

    its not the best Live soundtrack but its pretty good I wanted lil wayne,juelz,lloyd banks,and some other guys

  • weazel1838

    Posted Sep 19, 2006 5:37 pm PT

    for everyone thats is complaining about the rap music on live, sorry. I hate to say this but whose the majority in basketball, african americans and they are the majority who listen to rap. Its not racist or stereotyping people its the facts. who is the majority in nhl, white people and they are the majority who listen to rock. its that simple people. dont make this into a big thing.

  • RahKayne

    Posted Sep 19, 2006 4:36 pm PT

    WTF More songs please, come on you can get more peeps than that.

    Talib Kweli nice

    Gnarles Barkley, well see.

  • gnbfd

    Posted Sep 19, 2006 4:11 pm PT

    Best. EA Trax. Ever.

  • jc_tkml

    Posted Sep 19, 2006 3:25 pm PT

    go back to hockey if you want rock it's just soundtrack I mostly ignore the songs in any sports game I'm more into the broadcast stuff although they keep repeating the same thing

  • notylek

    Posted Sep 19, 2006 3:15 pm PT

    ah...not really into dat kind of hip hop

  • comthitnuong

    Posted Sep 19, 2006 2:44 pm PT

    yea they got talib kweli!

  • cesarotromundo

    Posted Sep 19, 2006 2:25 pm PT

    hey hey hey!

  • FrankieLA

    Posted Sep 19, 2006 2:08 pm PT

    Why is hip-hop so prevalent in video games? Quadruple platinum selling games like GTA: SA helps. Toss in other million plus sellers of titles like 50 Cent: Bulletproof, Def Jam: Fight for NY, and soon-to-be Saints Row. Hip-hop is what the consumer demands, it's whats on the radio, in our movies, the clothes we wear and our language. For all you metal/rockheads, wait another 4 or 5 years and i'm sure it will come back as well. I mean if Paris Hilton, Lisa Lohan, and Ashley Simpson all sell platinum records, what do you expect? The American consumer is the video game version of a Lemming. I blame MTV and reality shows.

    BTW: 2K7 is gonna dominate over Live 07 more than Shaquille O'Neal guarding Spud Webb. 'Nuff said.

  • Woodchuck

    Posted Sep 19, 2006 2:04 pm PT

    I love how people are talking crap about Lupe and dead prez but are likely listening to Jibbs or Dem Franchise Boyz while doing it. Get a taste in rap, boys.

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