I will apologize in advance if this comes across as being a little melodramatic, but in light of the recent news of EA's "offer" to take two I'm feeling slightly pessimistic about the future of games in general; if not just for the lack of creativity being gradually siphoned out, but mainly because of the blatant display of corporate "strong-arming" thats, seemingly, being tolerated througout the industry. Now before anyone here thinks i'm about to dive head first into yet another hate-fueled rant against EA... well, i may take a few glancing blows, but my real concern is aimed at the disorder of this industry's priorities, which are affecting--if not dictating altogether--the creative growth and direction that this medium is heading.
On a side note, I can't tell you how many times I've seen the same promotional advertisement for the same game over and over in certain "stores". It's annoyingly hypnotic I'm afraid! It also occurred to me that gaming ads are essentially useless. I'm sorry, but games aren't going to help me how to think or feel--at least not like a good book or a film would--so I don't understand the need for someone else to convey some extraneous piece of information that I wouldn't be able to get on my own by simply watching some actual gameplay footage, minus the "pitching" thank you much! If anything, this just serves as an example of how consumer driven the medium has become. I play videogames to simply relax and indulge my senses, so why in the h*ll do I need somebody else selling me on something that already comes naturally? What a waste of time, kind of like this paragraph.
Anyway, returning to my original thesis, here's a sample of the letter, which you can read more about here http://www.gamespot.com/news/6186637.html?action=convert&om_clk=latestnews&tag=latestnews;title;2 and here http://www.gamespot.com/news/6186639.html?action=convert&om_clk=latestnews&tag=latestnews;title;1
"Our strong preference is to conduct a private negotiation," the letter stated. "If you are unwilling to proceed on that basis, however, we may pursue other means, including the public disclosure of this letter, to bring our offer and the compelling value it represents to the attention of Take-Two's shareholders."
I can't understand how the exposure of a letter like this doesn't affect the commitment of EA's own sharholders. Basically, do as we say are get ran over. Whether you simply play videogames for your own amusment, or your just starting out in the industry, this has to elicit some amount of discontent in the community, and if it does good--it means you're still human!
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