Hey, I am only about half way, but have restarted many times. You can have more people than beds, but my two cents as far as first things to do..
Get to 12 survivors, play main quest line until you have the option to move home base.
In the west city there is a auto mechanic garage that requires 12 survivors and construction materials to move. This location is ideal due to the many opening spots, and you need only repair two spots (rather than build new). I like getting the move out of the way earlier to increase survival chances and the most space.
I am still getting used to outposts, but I know to have some on the "outskirts" in case survivors go nearby. Mainly, I have been watching horde patterns/locations when driving. The more traveled the area, the better for an outpost (especially corners/intersections from what I've seen).
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