Wii U 'important for the world' says Nintendo
President Satoru Iwata says being first next-gen console with Wii U "not important at all," stresses pricing will be major factor at launch, not looking to compete on graphics with Xbox 720, PS4.
Nintendo will be the first out of the next generation console gate this holiday season with the Wii U, but the company doesn't care about being first; it cares about impacting the world.
"Being first in the next generation race is not important at all," Nintendo president Satoru Iwata told Gamasutra in an interview published today. "One of the reasons we believe this is the time for Nintendo to launch the Wii U is it's going to be important for the world."
Iwata defended his claim, saying second screens like an iPad or smartphone in the living room have become commonplace today, and the Wii U--specifically its GamePad--will be an attractive opportunity for consumers.
Elsewhere in the interview, Iwata spoke to a question many gamers have about the Wii U: How much will it cost? Iwata did not provide an answer, but said Nintendo has learned from the launch of the 3DS, which got off to a slow start before Nintendo cut the system's price by a healthy margin.
"The pricing of Wii U is going to be one of the most important elements when it is going to be launched," Iwata said. "The environment is different. Wii U is going to be launching in a different environment than when the Wii was launched. Also, the involvement surrounding [mobile and social] businesses is different than several years ago."
Lastly, Iwata addressed next-generation console competition from Microsoft and Sony. He said Nintendo does not care about attempting to match those consoles' power and is instead focusing on differentiating the Wii U from these still unannounced systems.
"We have not changed our strategy. In other words, we just do not care what kind of 'more beef' console Microsoft and Sony might produce in 2013," he said. "Our focus is on how we can make our new console different than [others]."
Content you might like…
Users who looked at this article also looked at these content items.
Hot Stories
Newsmakers
-
Biden: No legal problem with taxing violent games
United States Vice President Joe Biden believes there is no legal restriction on ability to tax violent media. Full Story
- Posted May 13, 2013 12:50 pm PT
-
Just Cause dev promises 'holy f**king sh**' moments in future games
Avalanche Studios co-founder says developer's ambition is for action, not moments that make players cry; steampunk-style game on hold. Full Story
- Posted May 15, 2013 6:33 am PT
Featured Stories
-
Bungie shoots down Destiny for PS Vita rumor
Developer confirms image suggesting version of upcoming shared-world shooter in development for Sony's latest portable is a fake. Full Story
- Posted May 16, 2013 5:08 am PT
-
Ubisoft planning to release games more frequently
Assassin's Creed and Far Cry publisher says its network of 26 studios and over 7,000 developers will allow company to ship major franchises more regularly. Full Story
- Posted May 16, 2013 4:42 am PT
-
Metro: Last Light dev responds to workplace conditions claims
4A Games creative director Andrew Prokhorov thanks Jason Rubin for telling the studio's story, but says, "We deserve the ratings we get." Full Story
- Posted May 16, 2013 12:44 pm PT
-
EA opens DICE LA to make Star Wars games
DICE head would also like to poach top talent from rivals Infinity Ward and Treyarch. Full Story
- Posted May 15, 2013 3:28 am PT
-
EA dropping Online Passes - Report
Future EA games won't require Online Passes; the service is being scrapped after tepid player response. Full Story
- Posted May 15, 2013 8:28 pm PT






