@jaymib Cloud is already on platforms with the vita having the ability to play videogames on PS3 and vise verse. At least I heard that it can from somewhere.
Sega: Cloud gaming is market's fastest-growing segment
Publishers have a massive opportunity with the cloud market, says managing director of firm's UK operations.
Who was there: John Clark, Sega's UK managing director.
What was said: Clark opened his talk at Cloud Gaming Europe by looking at the potential growth for the cloud gaming market. He suggested that in 2010, the PC download games market was roughly $420 million, while cloud services were $85 million. In 2015, he suggested those figures would be $960 million and $460 million, respectively. Those estimates were probably on the low side, he added, based on changes in the market since they were calculated.
This makes the cloud the fastest-growing sector of the games market, Clark said. This growth can and will continue, in part because there is the potential to reach those outside of the core gaming audience. Specifically, he suggested that franchises such as Football Manager and Total War would work very well via cloud services.
The cloud represents a huge opportunity for publishers as it opens up all manner of new promotional opportunities around events such as the Olympics. There's also significant upside for gamers, due to the much-vaunted potential of cloud services to deliver truly platform-agnostic titles that can run on almost any device, from tablets to televisions to mobile phones.
Takeaway: The cloud is the fastest-growing segment of the gaming market at the moment, and publishers would be very foolhardy not to make sure they've got a strong presence in the space.
Quote: "Now's the time for Sonic to have a resurgence."--Clark, pointing out that Nintendo's refusal to bring its franchises to non-Nintendo platforms gives the speedy Hedgehog a significant opportunity in the cloud.
Content you might like…
Users who looked at this article also looked at these content items.
Hot Stories
Newsmakers
-
Xbox One has preowned fee - Report
Microsoft confirms all discs must be installed to HDD to play; secondhand owners required to pay an unspecified fee. Full Story
- Posted May 21, 2013 11:44 am PT
-
Xbox One will launch this year
Microsoft formally announces Xbox 360 successor during media event; will support live TV and Skype; features 500GB hard drive, 8GB RAM, Blu-ray drive; 64-bit architecture. Full Story
- Posted May 21, 2013 10:09 am PT
Featured Stories
-
The Simpsons writer signs on for Angry Birds movie
Emmy-winning writer Jon Vitti, who penned "Mr. Plow" episode of The Simpsons, working on 2016 film based on Rovio's game. Full Story
- Posted May 20, 2013 12:23 pm PT
-
Grand Theft Auto V premium bundles revealed
$150 Collector's Edition includes money bag, snapback hat, blueprint map, artwork, and various in-game items and bonuses; all preorders receive access to pilot atomic blimp vehicle. Full Story
- Posted May 23, 2013 5:44 am PT
-
Atari to sell RollerCoaster Tycoon, Test Drive franchises at auction
Bankrupt publisher hoping to bring in at least $22 million from upcoming asset auctions. Full Story
- Posted May 23, 2013 9:43 am PT
-
38 Studios court case begins
Arguments in legal battle between defunct Amalur developer and Rhode Island presented in court today; state claims it has "avalanche" of evidence against 38 Studios. Full Story
- Posted May 22, 2013 1:51 pm PT
-
Katie Couric acknowledges one-sided violent video games report
Network journalist acknowledges one-sided violent video game report; invitations to Bungie and the Entertainment Software Association were declined. Full Story
- Posted May 20, 2013 10:45 pm PT
Related Game
Total War: Shogun 2
- Publisher(s): Sega
- Developer(s): Creative Assembly
- Genre: Strategy
- Release:
- ESRB: T






