You think the development teams are able to say to these same marketing people, "Nope, sorry, we're not shipping the game until our content is of 10/10 level of quality"? Ironically, I doubt that they can.
On Timelines and Tomb Raiders
There's some noise right now about Eidos trying to manage Tomb Raider scores by delaying any that are below an 8 until after the game's UK release. I figured I'd weigh in since one of the reasons we have this reviews blog is to offer you a look into what we do and how we do it. This...
There's some noise right now about Eidos trying to manage Tomb Raider scores by delaying any that are below an 8 until after the game's UK release. I figured I'd weigh in since one of the reasons we have this reviews blog is to offer you a look into what we do and how we do it. This week, Barrington Harvey, a UK PR agency that represents Eidos, asked one of our UK editors to hold the Underworld review until Monday if the score wasn't in a range they wanted. This was supposedly done on Eidos' behalf but we didn't get anything like that here in the US and Eidos UK is saying that they never asked the agency to do that. I'm honestly not sure what went down but, at end of the day, these kinds of requests aren't exactly rare. Asking for low scoring reviews to be held is, sadly, a common practice among some publishers, especially at this time of the year. Such requests are generally informal, though that's not always the case. Regardless of how the request is made, our response is always the same: Our review schedule is dictated by our reviews team, not by those companies who mistakenly think that sending us games for review entitles them to some control of our editorial calendar.
The sole exception to that policy is when companies send us games well in advance of their release date and we sign NDAs (nondisclosure agreements) stating that we won't post our review until a certain date. At GameSpot we've always been more interested in getting our reviews right than in getting them posted ahead of the competition anyway, so these NDAs only rarely result in us posting a review any later than we would choose to anyway. We'll push back if a proposed NDA would prevent us from posting a review before a game arrives in stores, but for the most part companies aren't presumptuous enough to make requests like that. This situation with Tomb Raider is an exception, of course, and in keeping with our policy the request is being ignored and we'll be posting our review later today and that will be that.
I'm sure the notion of companies trying to dictate review timelines based on scores will raise eyebrows for some out there. That's fine--it should. It's a pretty stupid practice and you'd think most of these publishers would know better. It's not hard to figure out why publishers would want unflattering reviews to hit late, but what works for them doesn't work for us or for you, and hopefully they'll come to understand that in time. Until then, we'll continue to review games how and when we see fit.
Hot Stories
Newsmakers
-
Biden: No legal problem with taxing violent games
United States Vice President Joe Biden believes there is no legal restriction on ability to tax violent media. Full Story
- Posted May 13, 2013 12:50 pm PT
-
Just Cause dev promises 'holy f**king sh**' moments in future games
Avalanche Studios co-founder says developer's ambition is for action, not moments that make players cry; steampunk-style game on hold. Full Story
- Posted May 15, 2013 6:33 am PT
Featured Stories
-
Bungie shoots down Destiny for PS Vita rumor
Developer confirms image suggesting version of upcoming shared-world shooter in development for Sony's latest portable is a fake. Full Story
- Posted May 16, 2013 5:08 am PT
-
Ubisoft planning to release games more frequently
Assassin's Creed and Far Cry publisher says its network of 26 studios and over 7,000 developers will allow company to ship major franchises more regularly. Full Story
- Posted May 16, 2013 4:42 am PT
-
Metro: Last Light dev responds to workplace conditions claims
4A Games creative director Andrew Prokhorov thanks Jason Rubin for telling the studio's story, but says, "We deserve the ratings we get." Full Story
- Posted May 16, 2013 12:44 pm PT
-
EA opens DICE LA to make Star Wars games
DICE head would also like to poach top talent from rivals Infinity Ward and Treyarch. Full Story
- Posted May 15, 2013 3:28 am PT
-
EA dropping Online Passes - Report
Future EA games won't require Online Passes; the service is being scrapped after tepid player response. Full Story
- Posted May 15, 2013 8:28 pm PT
Related Game
Tomb Raider: Underworld
- Publisher(s): Eidos Interactive
- Developer(s): Crystal Dynamics
- Genre: Action
- Release:
- ESRB: T





