D3 and Vicious Cycle's so-called '80s action hero achieves gold status in advance of next month's release on 360, PS3; "classic" installment coming to XBLA, PSN this summer.
Ask a variety of game-industry executives and they'll probably say that a sequel generally sells better than an original property. So what's the best way to get around that nagging issue for game companies that want to create new games? One strategy: Make the all-new game and just tell everyone that it's a sequel. It's a theory adopted by D3Publisher and Vicious Cycle for Eat Lead: The Return of Matt Hazard, and it will soon be put to the test.
Today, D3 and Vicious Cycle announced that Eat Lead: The Return of Matt Hazard has gone gold and been shipped to manufacturers for mass production. The tongue-in-cheek action adventure is expected to launch for the Xbox 360 and PlayStation 3 on March 3.
As the game makers tell it, Eat Lead marks the return of '80s action game hero Matt Hazard (voiced by Arrested Development star Will Arnett), who sets out on a mission to once again thwart the nefarious machinations of his many, many nemeses. Leading the revolt against Hazard is his longtime archrival Wallace "Wally" Wellesley (voiced by Neil Patrick Harris of Doogie Houser MD fame).
Along with the gold announcement, D3 and Vicious Cycle said that they will "rerelease" a "classic" installment in the Matt Hazard franchise for Xbox Live and the PlayStation Network this summer. Titled It's Hazard Time, the downloadable game will return the aging action hero to his nonexistent shooter roots, though no other details or pricing information were revealed.
For more on D3Publisher's out-of-the-box marketing tactic, check out GameSpot's interview with the Matt Hazard promotional team.
Interesting Idea, creating a past for a new franchise. Then again, it's not like we need a new "classic" franchise.
this looks to be a surprise hit. it has plenty of humor but how will it play? i mean it's coming from d3 the have E.D.F. & ONECHAMBARA under their belt so i hope for the best here.
I think this will be a 7.0-7.5 on Gamespot, so a good game. I'll definitely pick it up at some point -- not sure if that'll be on launch or after.
"I'm an ideas man Michael. I think I proved that with **** mountain!" Can't wait for this game! It's the final countdown!
I can't wait to see this how this game turns out. The marketing and premise for it have really gotten me interested, I'm just hoping the gameplay doesn't completely suck.
Gaming prediciton: 7-8.5 -Good: Interesting idea, varied gameplay, many many varieties of enemies -Bad: Controls (a little spot), some levels are better than others, story is not going to be developed as much -Unknown: Bosses (seem good, but maybe there are a few that either suck or are too hard for their difficulty)
The idea, no doubt, deserves some attention. But I think the quality of the finished game is gonna be rather low. The_Owner, If I were them, I would bet on 8 bit for sure.
I'm with you alienfreak78 - a decent bit of comedy in with an awesome game is so rare these days.... hope this one lives up to what I've read about it.
@INMATEofARKHAM "MLB the Show and Halo Wars both ship that day already... " Hmmm... A boring console game about a boring field game and a sub par RTS based on a stale franchise, why would they release in that week? I wonder.
Gotta give this game credit for having the B@lls to come out with a funny/refreshing story, Not the heavy drama/Action stuff which we've been getting lately (((Which is great as well))) I just hope it turns out to be good!
I really love the idea of this game... AND I really want it to be a hit but what's up with choosing that release date? MLB the Show and Halo Wars both ship that day already... :(
I wonder if this could lead to a "classic" 8bit or 16bit era prequels. Maybe other games featuring the character in some of the genres it's making fun of?
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