Zumba Fitness sales top 2 million worldwide as publisher plans BloodRayne: Betrayal launch by end of July.
Majesco's Zumba Fitness for the Xbox 360, PlayStation 3, and Wii launched seven months ago. Not coincidentally, the publisher has posted back-to-back profitable quarters since the game's release.
Majesco today reported financial results for its second fiscal quarter, crediting Zumba Fitness with helping nearly triple the publisher's sales for the period, and announcing the workout game has surpassed 2 million copies sold worldwide. For the three months ended April 30, Majesco posted sales of $32.14 million, up from $10.91 million for the same period the year before. The publisher also posted a net profit of $2.08 million, compared to a $1.61 million loss the prior second quarter.
The Zumba brand is expected to continue impacting Majesco's bottom line, as the publisher has a sequel planned to launch on the Wii this November and a second, as-yet unspecified platform early in 2012. While the original Zumba Fitness was developed by Pipeworks Software, the sequel has been entrusted to Zoe Mode, the studio behind Chime, Grease: The Game, Disney Sing It: Pop Hits, and Rock Revolution.
Majesco also narrowed down release windows for some of its other games. By the end of the current quarter (July 31), the publisher expects to release a trio of non-retail titles in BloodRayne: Betrayal for the Xbox 360 and PS3, Greg Hasting's Paintball 2 for the PS3, and Parking Wars 2 for Facebook (currently in closed beta testing).
That video is Bloodrayne? What the hell have they done to it?? First games were good, I don't get why they've gone for a complete change of graphical style and everything.
A new Bloodrayne is looooong overdue. Slap some Bayonetta or DMC type gameplay onto it, and it'll be an instant classic.
never zuma fitness never came out on the ps3 in uk for some reason. but the game saleing like hot cakes supriseing such a poor game company. know since the game sold a lot they bringing out rubish games but bloodraync should just be left alone if they cant make it better really. instead should bring rights to do a hd collection just for psn and xboxlive meaning the old blood raync games
@Gen007. -No they didn't make Phantom Dust, Microsoft Game Studios Japan made Phantom Dust, Majesco just published it in North America. I too would like to see a sequel.
Didnt they make phantom dust. I would love to see a sequel im sure that would bring in a ton of money if done right.
I read this article and at first I was excited for a new Bloodrayne. Then I saw the video. I am disappoint.
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