Surely the best way to market a game is to release it so that it can be reviewed? Most gamers nowadays will only buy a game if it's been given a decent review. Delaying a game so that you can release more flashy, intense trailers does nothing but anger people who have been watching this game get delayed time and time again. AARRRGGGHHHH!!!!
Mafia II, Red Dead Redemption delayed
2K Czech's mafioso actioner now due during August-October; Rockstar's open-world Western stabled until May 18.
This year began with reports of trouble at Rockstar San Diego, developer of Red Dead Redemption. Accusations of harsh conditions by a person claiming to be an overworked employee's spouse led to further accusations that the open-world Western's development was in trouble. Rockstar Games denied both claims and asserted in January that Red Dead Redemption would ship on April 27 for the PlayStation 3 and Xbox 360.
Unfortunately, Rockstar's claims were premature. As part of its quarterly earnings report today, Rockstar parent company Take-Two Interactive announced that Red Dead Redemption has been slightly delayed. The game will now mosey into North American stores on May 18 and on May 21 in other territories.
Speaking to analysts after the report, Take-Two chairman Strauss Zelnick said that the delay was because May provided a better release window and would allow Take-Two more time to market the game. He also said that economic conditions "are on the upswing" and that "coming out of an economic downturn is a good time to release a Western."
Also pushed back is Mafia II, which had been scheduled for release sometime during the first half of the calendar year. The game is now due during Take-Two's fourth fiscal quarter, which runs from August to October.
It will be a busy three months for the publisher, which also plans to release L.A. Noire, Max Payne 3, and Sid Meier's Civilization V during the period. So busy, in fact, that Take-Two president and CEO Ben Feder is already laying the foundation for more delays. This afternoon, he stated that the company's fiscal outlook allows for "one of those games being pushed into the next fiscal year."
Mafia II has been in development since at least 2007 at 2K Czech (nee Illusion Softworks) in Prague for the PC, PS3, and 360. Like its predecessor, it is an open-world game set in the 1940s and 1950s in a fictional US city beset by organized crime--of which the player is (naturally) a part.
Hot Stories
Newsmakers
-
Biden: No legal problem with taxing violent games
United States Vice President Joe Biden believes there is no legal restriction on ability to tax violent media. Full Story
- Posted May 13, 2013 12:50 pm PT
-
Just Cause dev promises 'holy f**king sh**' moments in future games
Avalanche Studios co-founder says developer's ambition is for action, not moments that make players cry; steampunk-style game on hold. Full Story
- Posted May 15, 2013 6:33 am PT
Featured Stories
-
Bungie shoots down Destiny for PS Vita rumor
Developer confirms image suggesting version of upcoming shared-world shooter in development for Sony's latest portable is a fake. Full Story
- Posted May 16, 2013 5:08 am PT
-
Ubisoft planning to release games more frequently
Assassin's Creed and Far Cry publisher says its network of 26 studios and over 7,000 developers will allow company to ship major franchises more regularly. Full Story
- Posted May 16, 2013 4:42 am PT
-
Metro: Last Light dev responds to workplace conditions claims
4A Games creative director Andrew Prokhorov thanks Jason Rubin for telling the studio's story, but says, "We deserve the ratings we get." Full Story
- Posted May 16, 2013 12:44 pm PT
-
EA opens DICE LA to make Star Wars games
DICE head would also like to poach top talent from rivals Infinity Ward and Treyarch. Full Story
- Posted May 15, 2013 3:28 am PT
-
EA dropping Online Passes - Report
Future EA games won't require Online Passes; the service is being scrapped after tepid player response. Full Story
- Posted May 15, 2013 8:28 pm PT
Related Game
Red Dead Redemption
- Publisher(s): Rockstar Games
- Developer(s): Rockstar San Diego
- Genre: Action
- Release:
- ESRB: M







