Jo Twist appointed UKIE CEO

December 9, 2011 4:11AM PST

UK game industry body appoints former Channel 4, BBC executive as its new chief executive.

UKIE, one of two trade bodies that covers the UK gaming industry, today announced that Dr. Jo Twist is to become its new chief executive in January. Twist comes from Channel 4, where she was commissioning editor for education and previously worked in a number of multiplatform roles at the BBC.

Dr. Jo Twist joins UKIE following roles at broadcasters BBC and Channel 4.

Twist has "a strong background in education, creative technology, and youth culture," UKIE said, and she has "a wealth of experience in all aspects of interactive entertainment, including media, technical innovation and creativity, commercial and political issues."

Andy Payne, UKIE's chairman, said, "Jo's passion for games and her background in media and commissioning content will allow us to further help UK games and interactive entertainment makers and all those involved in this industry get further political and economic traction in a connected, digital worldwide market, which is teeming with exciting opportunities."

Twist will be taking up the position on January 9, 2012.

By Alex Sassoon Coby, Production Editor

Alex Sassoon Coby has been involved in tech and video games journalism for the better part of a decade. He likes his games hard, his meat raw, and his women on wheels.

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3 comments

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warhawk-geeby

@badstyle Haha! Yeah.. We'll also ask her how excited she is for Half Life Episode 3... I dunno.. Can't judge yet I guess. We shall see! @SolidTy I'll be patient with the lass!

badstyle

@warhawk-geeby: No I'm not convinced based on her credentials either. Working in the TV sector doesn't necessarily point to experience or even "passion" about the interactive entertainment sector... ...Now if this lady can do Sonic's Green Hill Zone Act 1 (genesis/megadrive) in 19 seconds (or better!), or HS a speedhacker with rapid fire auto-aim with a shotgun on CSS like me then I'll shake her hand and welcome her into the community.

warhawk-geeby

"Twist comes from Channel 4, where she was commissioning editor for education and previously worked in a number of multiplatform roles at the BBC." I was going to say Channel 4 is alright, but then I read this and wasn't so sure.. The BBC however is starting to become a tad annoying, all the programmes have become washed out repeats and the presenters are all up there own arse. David Attenborough is about the only decent guy left working with the BBC, Frozen Planet was brilliant stuff. We'll see.. She may she has a 'passion for games' but from her experience listed I ain't convinced :?

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