EA-NFL exclusivity extended through 2013 - Report
Football league gives megapublisher reduced fees, extra year on lucrative Madden monopoly.
Gamers hoping for an officially licensed alternative to Electronic Arts' Madden NFL series now have an even longer wait ahead of them. According to a Sports Business Journal report, the football league has extended its exclusivity with EA Sports for another year. The agreement is now set to expire in 2013.
That's not all the NFL has done with EA. According to the Journal, the league has also reduced the royalties it charges the megapublisher for the license to use team names, uniforms, and logos. The reduction in fees was apparently prompted by the looming threat of a football strike, which may force the cancellation of next season. That would mean that Madden NFL 12 would be released without an active sport to support it, a factor that could affect sales.
Originally inked in 2004, the EA-NFL exclusivity deal was renewed in 2008 and had been set to expire in 2012. EA also inked an agreement with the NFL Players Association to use players' names and likenesses in Madden games through 2012. The Journal had no update on the status of that agreement, which nets the NFLPA between $30 and $40 million per year, according to Labor Department filings.
Content you might like…
Users who looked at this article also looked at these content items.
Hot Stories
Newsmakers
-
Xbox One has preowned fee - Report
Microsoft confirms all discs must be installed to HDD to play; secondhand owners required to pay an unspecified fee. Full Story
- Posted May 21, 2013 11:44 am PT
-
Xbox One will launch this year
Microsoft formally announces Xbox 360 successor during media event; will support live TV and Skype; features 500GB hard drive, 8GB RAM, Blu-ray drive; 64-bit architecture. Full Story
- Posted May 21, 2013 10:09 am PT
Featured Stories
-
The Simpsons writer signs on for Angry Birds movie
Emmy-winning writer Jon Vitti, who penned "Mr. Plow" episode of The Simpsons, working on 2016 film based on Rovio's game. Full Story
- Posted May 20, 2013 12:23 pm PT
-
Grand Theft Auto V premium bundles revealed
$150 Collector's Edition includes money bag, snapback hat, blueprint map, artwork, and various in-game items and bonuses; all preorders receive access to pilot atomic blimp vehicle. Full Story
- Posted May 23, 2013 5:44 am PT
-
Atari to sell RollerCoaster Tycoon, Test Drive franchises at auction
Bankrupt publisher hoping to bring in at least $22 million from upcoming asset auctions. Full Story
- Posted May 23, 2013 9:43 am PT
-
38 Studios court case begins
Arguments in legal battle between defunct Amalur developer and Rhode Island presented in court today; state claims it has "avalanche" of evidence against 38 Studios. Full Story
- Posted May 22, 2013 1:51 pm PT
-
Katie Couric acknowledges one-sided violent video games report
Network journalist acknowledges one-sided violent video game report; invitations to Bungie and the Entertainment Software Association were declined. Full Story
- Posted May 20, 2013 10:45 pm PT







