I hate to say it, just like everyone else out there, but it is just like a downgraded version of WoW.
Tried beta, got bored, felt like the gameplay was lacking in alot of areas and how everything like the mechanics of the game were the same. Even the same shortcuts as WoW on the keyboard; like the num lock button making them walk automatically.
It's been years since I ever tried WoW so figured I'd give this a shot and see how new MMOs are being created. Disappointed in the creativity.