Of all the television game shows that could be squeezed onto a mobile phone, Family Feud probably makes the most sense. It doesn't require any physical feats (mobile Fear Factor?) or complex reasoning. And it taxes your brain about as much as is appropriate for a short game. Family Feud is a fine choice for a diversion.

But that's only if you're a casual mobile gamer. If you get more invested in your mobile games, there's one very important element to Family Feud: It's connected to a network! Family Feud is the first multiplayer BREW game in the USA. Thanks to this innovation, you don't play Family Feud against the game; you play against the other players who are currently logged in. Chances are when you bought your phone you never expected to see the message: "Loading Family Feud Multiplayer Experience."

The game mirrors the television show in structure, so there are several rounds of guessing a studio audience's most popular answers to inane questions ("What would you say to get out of a speeding ticket?") followed by a quick "Fast Money" round. You can't kiss Richard Dawson in the mobile version, but everything else is there.

The interface is clean and self-evident. There's no wondering what key maps where, and there's almost nothing in the way of enjoying the game. The only user-interface element that must be changed in future versions is the fact that many of the multiple-choice answers are one line too long for the screen of the popular T720 screen. The possible answers must all be on the screen at the same time, Mobliss! Besides that, the game interface works well. The questions have the same IQ requirements as those on the television show, so no TV junkies will be humiliated here.

As with any networked game, the big foe in Family Feud is latency. It's not much of a problem in the early rounds. The game tries to distract you while new rounds are loading by delivering choice pieces of Family Feud trivia. For instance, did you know Richard Dawson met his future wife when she was a contestant on the show? Not that I'm surprised, but I didn't notice the latency there, did I? Alas, the game appears to have less than a dozen such tidbits loaded in, so repeated playing didn't reveal new surprises. Thus the latency period returns to its familiar place at the forefront of the mobile game experience.

The latency is more problematic during the "Fast Money" round, where the goal is to answer as many questions as possible in a period of time measured in seconds. You answer questions as quickly as possible--taking a second to respond if you're feeling stupid--and then you wait three to five seconds for the server to respond with your next question. The wait is even longer when you're waiting for the scores at the end of a round.

The latency issue is vexing, and it could have been solved more elegantly, but it's not enough to keep Family Feud from being enjoyable. The Dawson marriage trivia is tiresome, but the main-game multiple-choice questions were still new after 20 contests. And where else are you going to go head-to-head with 10 other survey trivia fans. For Family Feud fans, the mobile version is definitely worth a download.