Taco Bell Getting Rid of Kids' Meals

http://finance.yahoo.com/news/taco-bell-axing-unpopular-kids-214540944.html

My thoughts: If it's hurting sales a bit, I can understand why Taco Bell is doing this. Kids can still get small orders of foods from their core menu, so if the kids' meals were hardly selling at all, it makes sense to get rid of them. 

It does make sense if the kids' meals are barely selling for their profit, though. It's true that some parents with kids might not go there anymore due to that, but how much of a loss would it really be if less than 1% of their profits were from kids' meals?

With that said, I wouldn't have liked it either as a kid.