The Wii u has pretty much been considered doomed, and has hit a sales wall selling slowly even with a year head start. While originally shipped by this point the Wii U should actually have sold around 6 million or so. However, even when they were knew, people saw that the two competing console would pass the system due to its constant mistakes.
However it's technically not too late. The Wii U has been stuck with slow sales selling staying around the 5.8-6.2 or so to consumer for quite a long time. But if they just fix a few things they can easily get back on track, as that year head start still has benefits that are not yet completely gone.
In japanthe Wii u is the best selling console, and while selling slowly, they can still turn that around. They kind of stopped really pushing the system in japan, but if they do the PS4 won't catch up to them. Cut the price, ad more advertising, special deals, get some more VC games, make some more big partnerships with companies for exclusive games.
As for the WEST, the Wii U has many problems. People are saying even smash won't really do much for it. Cutting the price, making a 2nd bundle that includes the controller pro instead of the pad (but still having a separate bundle with the pad) try to actually get some western and central asian developers on board, expand IP idea, have external studios have input, something that has been a thorn in Nintendos side, try to get deals with publishers for exclusive games, content, Virtual console and DD games. Try to approach smaller third-party and Indie developers instead of actively ignoring them. lots of indies on the Wii U say working with Nintendo is great, use that as an advantage.
The marketing will still have a problem, but push out the big games, have some space for the smaller ones, makes the console look like it can appeal to many games, show the console itself more in commercials instead of the pad, then at least SOME OF the marketing flaws will be addressed.
With this the Wii u can clearly get back in the sales. At this point them being last is probably unrecoverable. But they will not end at the 10-13 million people keep predicting.
-TS
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