10 Years ago in 2003, nVidia released what was is now referred to as the infamous "Dustbuster" Gaming GPU, I am talking about the GeForce FX 5800 Ultra. nVidia's infamous GPU that was quite possible the loudest GPU (maybe even the hottest) GPU that was ever made in the history of Gaming. You guys think that the R9 290/R9 290X is loud and hot, then you guys obviously haven't heard of the FX 5800 Ultra. This GPU literally sounded like blender when people ran it when gaming. But little does people know that this was nVida's biggest investment in the history of nVidia. They spent to the tune of $400 million making the GPU and it was investment that made nVidia almost go bankrupt due to the poor sales that it garnered because it was getting smacked around by the ATI 9700 Pro and later the 9800 Pro and the 9800 XT.
It was one ugly GPU as nVidia's CEO referred to as a GPU that only a "mother could love" as to how ugly this GPU was.
Luckily for nVidia they next released the GeForce 6800 Ultra which was an awesome GPU that had pixel shader 3.0 and it was the first GPU that implemented HDR. Those of you who played Far Cry with HDR and pixel shader 3.0 would know what I am talking about. This was features that the 6800 Ultra's competitor from ATI, the X800 didn't have. nVida then followed that up that with the excellent Geforce 7000 series, for which I was a proud owner of the GeForce 7600 GT back in 2006. Easily the best price/performance GPU from 2006.
Although I parted ways from nVidia when I got my first ATI\AMD card the HD 4870 simply because nVidia started price gouging and no longer offered the best price\performance on GPU's above $300+ ( I am looking at you Titan, $1000 for a single GPU! Are you kidding me??) I still admire the company. You have to give to nVidia CEO, Jen Hsun Huang, what a down to earth, like able guy, that's not afraid to admit the truth.
For those who want to see the video, look for it starting 23:00 in the video:
It's an interesting info for those who have been following the Gaming GPU industry for over 10 - 15+ years. ;)