New (awesome?) PS4 commerical.

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#1 Edited by S0lidSnake (28997 posts) -

Lol that was pretty freaking awesome. I usually hate every Sony Playstation ad with a passion, but this one was excellent even though it was Live Action.

BTW, the last two games were Drive Club and Killzone, what was the first game? Looks like an melee action game set in the future (Mass Effect meets God of War?). Could this be Sony Santa Mnoica's new IP? Or they seriously marketing Warframe?

#2 Edited by ZZoMBiE13 (22910 posts) -

That is brilliant. Loved every minute of that.

Sony is just hitting all the right marks right now. Good on them.

REDACTED

#3 Posted by dvader654 (44750 posts) -

Saw it during MNF, good commercial. I still feel they should probably be showing the game by now.

#4 Posted by Pedro (20871 posts) -

Good ole fashion live action with the convenient the absence of gameplay. :)

#5 Posted by Randolph (10168 posts) -

But where is the crying baby doll? :)

I liked their "Greatness Awaits" commercial from a few months back.

#6 Edited by Ish_basic (3751 posts) -

Looks like TES: Online or someone has severely ripped off the Imperial City for their game. The guy with axe's armor also looks like Nordic carved armor from skyrim.

#7 Posted by dvader654 (44750 posts) -

Yeah its TES online. Why I do not know.

#8 Posted by GodModeEnabled (15314 posts) -

Not bad, but they could do with showing some gameplay from these games. That goes for all game commercials.

#9 Posted by msulcs (39 posts) -

Beautiful ad. I hope there's more

#10 Posted by sukraj (20629 posts) -

Nice ad.

#11 Edited by The_Last_Ride (65944 posts) -

Damn, that's awesome :D. The new company know doing their pr know what they are doing

#12 Posted by CarnageHeart (18313 posts) -

That is hilariously weird. I love it. I wonder if they were inspired by the alternate ending of The Last of Us?

#13 Posted by AzelKosMos (34194 posts) -

I saw that on Eurogamer. Love it when he's singing upside down in the car lol.

#14 Edited by S0lidSnake (28997 posts) -

omg.

#15 Edited by TheMierArmy (5699 posts) -
#16 Posted by Areez (6263 posts) -

I like the PS4 Taco Bell commercial. :-p

#17 Posted by muthsera666 (13271 posts) -

They're doing a good job of getting people excited about the concept of the PS4, but it's a valid point that there's no gameplay.

#18 Edited by Ish_basic (3751 posts) -

They're doing a good job of getting people excited about the concept of the PS4, but it's a valid point that there's no gameplay.

You're here, posting on a gaming website, so you've probably seen a bunch of PS4 videos. These commercials are not for you. They probably couldn't show you anything you haven't already seen, anyway. These commercials are for people who don't visit websites, read magazines, post in gaming forums, etc. Marketing has shown these live action commercials when done well are more successful at attracting that other demographic than gameplay driven commercials. It's the Hollywood effect. Bringing it to life seems to generate more buzz in the "casual" crowd...as if seeing people instead of pixels just makes it more real to them.

In any case, this is at best a "get hyped" commercial. Probably just about every PS4 coming out next month (and possibly this year) has already been purchased, so it's not like they need this commercial to sell anything except excitement.

#19 Posted by Archangel3371 (14817 posts) -

It's alright though I generally dislike live-action ads. They need to bring back Kevin Butler, I really miss him.

#20 Edited by muthsera666 (13271 posts) -

@muthsera666 said:

They're doing a good job of getting people excited about the concept of the PS4, but it's a valid point that there's no gameplay.

You're here, posting on a gaming website, so you've probably seen a bunch of PS4 videos. These commercials are not for you. They probably couldn't show you anything you haven't already seen, anyway. These commercials are for people who don't visit websites, read magazines, post in gaming forums, etc. Marketing has shown these live action commercials when done well are more successful at attracting that other demographic than gameplay driven commercials. It's the Hollywood effect. Bringing it to life seems to generate more buzz in the "casual" crowd...as if seeing people instead of pixels just makes it more real to them.

In any case, this is at best a "get hyped" commercial. Probably just about every PS4 coming out next month (and possibly this year) has already been purchased, so it's not like they need this commercial to sell anything except excitement.

Ironically, no, I haven't really even seen anything for the PS4. I didn't even see the E3 stuff. However, your point is still accurate. Though I would add that it also stresses the connectedness that the online portions of these games will bring, making you feel as though you're right there with your friend/s in the action.

#21 Edited by Black_Knight_00 (17601 posts) -

S0lid, crake & the others, can you access the new ROF? I can't get to the board, all I get is a grey page with some ads?

#22 Edited by Ish_basic (3751 posts) -

@muthsera666: Though I would add that it also stresses the connectedness that the online portions of these games will bring, making you feel as though you're right there with your friend/s in the action.

That's a good point. It does make for a better multiplayer themed commercial than having two people in separate living rooms talking to each other via headset.

#23 Edited by S0lidSnake (28997 posts) -

S0lid, crake & the others, can you access the new ROF? I can't get to the board, all I get is a grey page with some ads?

Nope. something is wrong. Im sure Tony is on it.

Also, you do know the PM function is working, right? :P

#24 Edited by O_G_Bess (13 posts) -
#25 Edited by Chrystsown (72 posts) -

I'm loving all of the new PS4 commercials, though I'd love to see Kevin Butler make some cameos every now and again. I wonder what Microsoft has planned, since I haven't really seen anything from them...or maybe they're just so dull at this point I haven't noticed.

#26 Edited by Black_Knight_00 (17601 posts) -

@Black_Knight_00 said:

S0lid, crake & the others, can you access the new ROF? I can't get to the board, all I get is a grey page with some ads?

Nope. something is wrong. Im sure Tony is on it.

Also, you do know the PM function is working, right? :P

Too lazy to PM ;)

#27 Posted by firefox59 (4223 posts) -

omg.

Ok now that I enjoyed. The commercial is another typical Sony ad.

#28 Posted by muthsera666 (13271 posts) -

Actually, the more I watch it, the better it gets, lol.

#29 Posted by juradai (2783 posts) -

@S0lidSnake said:

@Black_Knight_00 said:

S0lid, crake & the others, can you access the new ROF? I can't get to the board, all I get is a grey page with some ads?

Nope. something is wrong. Im sure Tony is on it.

Also, you do know the PM function is working, right? :P

Too lazy to PM ;)

Man... You don't even know what I had to go through. We are finally back up.

We lost a couple of threads but everything else is good to go.