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12 percent August game growth predicted

Wedbush Morgan Securities analysts believe the dog days of summer yielded $445 million in software sales, with 420,000 Wiis sold.

Though the August sales estimates from the NPD Group aren't expected until next week, analysts are already starting to weigh in with their own prognostications. First out of the gate are Wedbush Morgan Securities' Michael Pachter and Edward Woo, who believe August was a good--but not great--month for non-PC game software sales.

After performing a battery of retail sales channel checks, the pair "expect August sales of $445 million (up 12 percent compared to August 2006’s $399 million)." Of that, the pair estimate $135 million was what they term "current generation" software--that is, the PlayStation 2, Xbox, GameCube, and Game Boy Advance. Some $310 million was for "next-generation software"--that is, the DS, Wii, Xbox 360, PlayStation 3, and PlayStation Portable. Of the latter group, it's estimated $115 million of PS3 and Wii software sales were sold during the month, up from $104 million in July.

Pointing out the obvious, Woo and Pachter say August's biggest game was the multiplatform juggernaut Madden NFL 08 (PS2, PS3, Xbox, 360, GC, DS, PSP, PC, Wii). Another EA Sports title, NCAA Football 08 (PS3, 360, PS2, Xbox) also sold well, as did 2K Games' BioShock (360) and the long-awaited Metroid Prime 3: Corruption (Wii) from Nintendo. Woo and Pachter also think the Guitar Hero Encore: Rocks the 80s (PS2) expansion kept cash registers ringing throughout the month.

As far as hardware goes, Wedbush expects 360 sales to increase by 100,000 units from its 179,000 July tally as a result of the August price cut. The firm also sees Wii and PS3 sales dipping slightly from their July high marks.

Wedbush hardware estimates for August:

Wii 420,000
DS 400,000
Xbox 360 240,000
PS2 225,000
PSP 210,000
PS3 150,000
GBA 75,000

191 Comments

  • mariostar0001

    Posted Oct 28, 2009 1:22 pm PT

    Wii wins? Cool.

  • playstation_wii

    Posted Sep 16, 2007 2:09 pm PT

    The PS3 will be up there soon

  • Stangr427

    Posted Sep 10, 2007 4:33 pm PT

    7thRonin

    "these are not called fanboys.. theyre called stupid people" haha you are completely right

  • Jap_BR

    Posted Sep 10, 2007 12:17 pm PT

    Rect_Pola, I think that the PS2 is still considered current gen because its the cheapest console making it easier for people to own. Here in Brazil for example, the 360 costs U$1250 as well as the PS3 and Wii.

  • Rect_Pola

    Posted Sep 10, 2007 10:22 am PT

    Right, right... More of the same.

    Why on earth is GC, PS2, Xbox, & GBA still considered "current gen"? Two of them have been discontinued, another is only minorly holding on before also going out.

    Analysts have the best jobs ever; they get to suggest stuff without any bearing, not take any fault for being wrong, and still have such importance to command our attention.

  • ThrillhouseLive

    Posted Sep 10, 2007 10:16 am PT

    ps2 are so cheap, i buy them just to hold up the bum leg of my sofa

  • majin_vegeta300

    Posted Sep 10, 2007 10:09 am PT

    With those ps2 numbers being posted every month, you think EVERYONE in the known world would have one by now, lol

  • LosDaddie

    Posted Sep 10, 2007 9:26 am PT

    I look forward to yet another month of the Xbox360 out-selling the PS3

  • -Squirrel-

    Posted Sep 10, 2007 9:18 am PT

    These guys tend to be off quite a bit, but this time their predictions actually seem reasonable. If i changed anything I would say that the DS will be slightly higher cuz I don't think it would be near going under 400K.

  • andjeff

    Posted Sep 10, 2007 8:32 am PT

    That is because Wii and DS are the best

  • joeyfine

    Posted Sep 10, 2007 8:29 am PT

    lemme ask something... who DOESN'T own a DS already? 400,000 sold for the month. jesus! 585,000 sony moved in a month... thats not bad..

  • condemned100

    Posted Sep 10, 2007 7:51 am PT

    Without the PC or Computer. Game Developers wouldn't be able to Make games for ANY CONSOLE.

  • KentTalbert

    Posted Sep 10, 2007 7:40 am PT

    Screw the consoles...the PC rules all!

  • The_Weekend

    Posted Sep 10, 2007 6:44 am PT

    Wii me!

  • gillri

    Posted Sep 10, 2007 6:24 am PT

    wii is top, in terms of sales

    but 360 is top in terms of revenue

  • condemned100

    Posted Sep 10, 2007 6:14 am PT

    I could Careless About the Nintendo Wii. Not My Style of Console. But PS3 And Xbox 360 (Which I Currently Own). I Have to Have.

  • Neosword

    Posted Sep 10, 2007 4:40 am PT

    I would agree with most of those estimates, except maybe the GBA.

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