Ubisoft shares jump 12 percent on Clancy deal

News of the Rainbow Six publisher's tie-up of military media mogul's empire sends company's share price skyward.

French publishing giant Ubisoft revealed last week that it had bought the intellectual-property rights to the Tom Clancy name, spanning games, films, books, and merchandising that involve the best-selling author's techno-military media empire. Prior to the deal, Ubisoft had built a successful business out of the partnership with Clancy, which has borne fruit in the long-running Ghost Recon and Rainbow Six franchises, among others.

Rainbow Six Vegas, Ubisoft's successful close-quarters tactical shooter, saw its sequel debut last week and ship more than 1 million copies in the US alone. Additionally, a new Clancy-based property, the WWIII-themed strategy game EndWar, will launch on the PC, Xbox 360, and PlayStation 3 later this year, as will the code-named Tom Clancy's Air Combat. The publisher isn't content to leave Tom Clancy games there, given that group CEO Yves Guillemot mentioned the possibility of developing a Tom Clancy massive multiplayer online (MMO) game in the future.

Ubisoft shares rose as much as 12 percent to €54.98 ($86.54) on the news during trading yesterday, and were at €54.92 ($86.44) as of midday Wednesday on the Paris stock exchange.

49 Comments

  • VXLbeast

    Posted Aug 17, 2009 6:05 pm PT

    Clancy MMO? Cool!

  • justinjohns0n

    Posted Apr 23, 2008 1:11 pm PT

    0o0o can't wait to hear about the massive online multiplayer game. sounds sweet. this will be good for all Tom Clancy fans cuz Ubisoft makes good games and now the Tom Clancy name can't be tarnished in any way. O Where O Where Art Thou End War?

  • eater445

    Posted Apr 10, 2008 8:05 pm PT

    demo, demo demo demo demo demo demo demo demo

  • GTA4ADWCOD4GAME

    Posted Apr 6, 2008 8:31 am PT

    Endwar is gonna be da best game apart from GTA 4 to come out on the PS3 in da whole of 2k8.

  • parvyb

    Posted Apr 4, 2008 4:11 am PT

    when is endwar commin out!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!

  • SpoonHeroSR

    Posted Apr 3, 2008 12:04 am PT

    zorbmeister wrote

    "LMAO mehrdad1987 has "readen" the books...I'll be surprised if he has "readen" anything more than picture books."

    Hahahahah lmao. when i read that post i mean "readen" zorb comment on mehrdad it just made me burst out loud. that was funny.

  • -HaloHitman-

    Posted Mar 29, 2008 2:41 pm PT

    Thats great for both Ubisoft, and Tom Clancy.

  • ColdRush88

    Posted Mar 29, 2008 1:32 pm PT

    Great news this. I love Tom Clancy's works and I love Ubisofts games.

  • tonicmole

    Posted Mar 28, 2008 8:32 pm PT

    I hope EA don't find out. They'll wanna buy them too. I think Take two and Ubisoft should team up.

  • zorbmeister

    Posted Mar 28, 2008 6:48 am PT

    The word you're looking for is "read"

  • mehrdad1987

    Posted Mar 28, 2008 12:31 am PT

    ok , zorbmeister ,my language is not english. what can i say to explain this , that i have READEN tom clancy's books?

  • mario94606

    Posted Mar 27, 2008 5:07 pm PT

    I'm not surprised , they dont want to loose theyre biggest cash-cow

  • zorbmeister

    Posted Mar 27, 2008 4:16 pm PT

    LMAO mehrdad1987 has "readen" the books...I'll be surprised if he has "readen" anything more than picture books.

  • mehrdad1987

    Posted Mar 27, 2008 2:15 pm PT

    thank you solidesnake2004, but i know it. i have even readen the tom clancy's books, but what i mean is : is it very important? this is a game.no?

  • MarcoSnow06

    Posted Mar 27, 2008 2:04 pm PT

    Why even bother buying the rights? Ubisoft and Tom Clancy have had a long-standing unspoken agreement for years. How exactly is this changing anything?

  • zunit88

    Posted Mar 27, 2008 1:49 pm PT

    without this guy...ubisoft is nothing!!!

  • prioritymail

    Posted Mar 27, 2008 12:20 pm PT

    No surprise here, just some great business moves

  • Sugamama9944

    Posted Mar 27, 2008 10:25 am PT

    This guy is gonna be so freaking rich! LOL

  • starmanuk50

    Posted Mar 27, 2008 9:10 am PT

    i loved cod4 game but the multiplayer was a big let down for me, looked great just badly designed maps, too much like quake and not strategic enough, PheMoX comment is spot on about badly placed spawn points. Getting shot at within 2 secs of respawning is a sign of poor game design. I hate multiplayer on this and bf2142 and even bf2 still reign supreme even if graphically getting a little dated. roll on bf 3.

  • PHeMoX

    Posted Mar 27, 2008 6:27 am PT

    :
    Though from what I hear on COD4, people are kinda getting sick of it now.
    That doesn't surprise me at all. The game is cool and looks out of this world, but ultimately it's way way way too short. Even multiplayer has it's annoyingly big flaws too. Like getting spawn-killed over and over again..... they could at least try to place spawnpoints a bit more clever.

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