YouTube standing by its copyright policy after angry gamers speak out

Letter to affected users features no apology or policy reversal, but rather an explanation of the scenario and tips for creators going forward.

by

YouTube is standing by its controversial copyright policy after channel operators recently reported a huge spike in copyright claims made against videos featuring game content.

The letter, obtained by Kotaku, contains no apology or policy reversal. Instead, it explains the scenario and makes clear that YouTube is not going to budge on its stance.

YouTube explained that the spike in copyright claims is a result of the advancements made to the company's Content ID system that automatically detects and flags copyrighted material. The Google-owned company said that many videos are being flagged for copyright infringement because of music featured in the content.

"For example, a record label may own music playing in the video (even in the background), a music distributor may own a game's soundtrack, or a game publisher may own in-game cinematic content," YouTube said.

"Also, online rights are often resold to companies like music labels and aggregators. While you might not recognize the owner, this doesn't necessarily mean their claims are invalid," the company explained.

The letter also includes a few tips for video producers to follow to avoid having their content flagged for copyright infringement. YouTube suggested that users switch off in-game music to avoid being faced with claims from license holders.

"Whether gaming, music or comedy is your passion, know that we love what you do," YouTube said. "We've worked hard to design Content ID and other tools to give everyone--from individual creators to media companies--the opportunity to make great videos and earn money. As YouTube grows, we want to make sure we're providing the right product features to ensure that everyone continues to thrive."

More information about YouTube's Content ID copyright claim system is available at YouTube's support website.

Last week, major publishers Blizzard Entertainment, Capcom, Ubisoft, and Deep Silver pledged to help those affected by the spike in copyright claims.

Discussion

651 comments
biggestnewb
biggestnewb

no wonder google is just doing whatever they wanna do now coz they know they can get away with it. they're just being arrogant fucks with all these updates that make no sense.

TheMudora
TheMudora

It's okay, we still have Cinematech on G4TV... oh, wait... 

SAPS10111
SAPS10111

Makes me angry this nonsense. Think I'm turning green now!

lorider25
lorider25

Copyright?


THIS...IS...THE INTERNET!!!

inuyashagalo
inuyashagalo

copyright should adapt to internet, not the opposite.

abcdefgabcdefgz
abcdefgabcdefgz

I would have to agree then really a lot of these problems in a way are caused by politicians and the problem trickles down to us. If the copyright laws were not so stupid then youtube would not have to be stupid, and then we get hit with all this stupid. The stupid starts at the top

ggregd
ggregd

YouTube needs people to view videos, it's not in their interest to pull anything, especially if people are watching.  I don't understand why they're going overboard with this preemptive removal - they have no reason to fear waiting until someone claims infringement.

punisher1
punisher1

Honestly I think google see that people can make a lot of money off them and they are trying to cut down on that.

kjadsd96
kjadsd96

This is a huge step back in media and the way the world works today. These videos are free advertising for the companies and they are worried about people playing them online because of copyright issues? How dumb are these people? This is a backwards way to think and stems from old, outdated views on copyright. I dont know why youtube would create such a policy and expect it as a step forward. Some of the largest subscibed tubers are videogame channels.

Zoza24
Zoza24

I can ensure you fellow gamers, there will be a new video hosting space were we can share content.. without the need of Google and Youtube.

Zoza24
Zoza24

Vimeo or Dailymotion then..

Ghostdog201
Ghostdog201

 The problem with Youtube is not that it's trying to protect copyrighted material, it's that it uses a takedown first, ask questions later policy.  


It is now a well known fact that political factions can hobble their opponent's political advertising by filing false copyright claims which results in an automatic takedown of the video.  Yes, the video producer can challenge the takedown, but during the challenge, the video is offline and unavailable to viewers.  If this is near to an election, that essentially amounts to a "heckler's veto".  Even if you win, your video may be offline for a critical period and may only come back online after the information is no longer relevant.

PlatinumWolfe
PlatinumWolfe

Since the google takeover, youtube has been sucking more and more  -_-

Fursnake
Fursnake

They should change the name to FUCKYOUTube...because, yeah.

3D3
3D3

I just want Youtube to die already, I hate google.

toyo75
toyo75

YouTube is not about "You" anymore, it's now about the interests of "Them" - the music, TV, movie, and media corporations.

It already sold out to these media corps years ago and it has gotten worse when it was acquired by Google.

Back in 2005-2006, users/you enjoyed a lot of freedom with your video uploads.

It all went downhill I think around 2007 when greedy media corporations noticed the site's popularity and decided that they wanted control over the content uploaded in it.

eamo-k
eamo-k

Once there's a better idea of the games NOT being pulled for copyright by their respective company, people can direct their full attention to the company's who are. Right now the smarter publishers and developers should be seeing an opportunity to earn a lot of good will from gamers.

renerak
renerak

Youtube, FUCK YOU. And the world was at peace yet again.

Someguy1212
Someguy1212

Yet they allow tens of thousands of videos promoting video game piracy :/

landfill_dump
landfill_dump

its funny how these big companies take care of each other. nobody defends me, when my music is used without my consent (i made and released it a couple of years ago trough a small label). but the important part is that i don't care, because i think it's nice that people liked what i made. it also gives my tracks more visibility and i got over 500k views now which is cool since im no pro

Prosercunus
Prosercunus

Seems like it is really against the game creators best interests. A lot of times I go on youtube to watch raw gameplay and commentary by actual gamers to make up my mind about rather or not to make a purchase so I can see past all the BS review sites and developer created cinematics and gameplay videos. Or now that I think about it... perhaps it is in their best interests, since many modern games are becoming rehashes and/or uninspired.

001011000101101
001011000101101

No need to get rid of the system, but it definitely needs some tweaking. 

bill2theE
bill2theE

What!?!? You mean to tell me that we've been able to individually commit copyright infiringement thousands of times a day and YouTube has basically been getting sued on our behalf for enabling us and now they want that to stop so they don't have to continue spending millions upon millions of dollars in litigation fees because we haphazardously post protected intellectual property for free?!?!

Those bastards.....

Printul_Noptii
Printul_Noptii

Well I can see why they introduced it but this will make a lot of people angry on youtube especially longtime guys like ANgry Joe who is already angry lol Also I think Classic Game Room Reviews moved out because of this system :( I also got some ID claims but mostly for some obscure Anime AMVs I made a looong time ago WTFF youtube ? Ah yes and avoid posting anything Halo related on YT, most ID claims I got were related to Halo 1-3 mainly walkthoughs and the songs which played in the background, seriously this is bad...

Crossel777
Crossel777

Even game developers themselves are getting their videos copyright claimed even though it's their own creations.


/watch?v=ui1HGIiPbuc


Yep, the copyright ID system is that broken and corporateTube just don't give a shit.  A terrible website run by terrible people. 

Crossel777
Crossel777

Time to jump ship on greedy corporateTube.    Even the game publishers themselves don't agree with these policies. 

Born_Lucky
Born_Lucky

Google ruined youtube.


Their "new and improved" crap website is what will die, and another video site will take it's place.

jimmyok
jimmyok

1.Google pays for creating the largest content network in the world, costing them millions of dollars, they give the service away for free.

2.Google allows anyone anywhere the freedom to post whatever they like, enabling people under oppression and foreign regimes to have a voice.

3. Google pays anyone who puts ads on their videos money, so not only does google pay the bill of running this massive service, they also pay people who use their service.

4. Google gets sued by every greedy patent troll, music company, TV company, Game publisher constantly, and spends millions fighting off this litigation.

5. Google gets hundreds of hours of videos uploaded every minute of every day, it is not humanly possible to have people look at all these videos, so they have computers systems that analyse them.

6. Google puts in an automated system which automatically flags videos which leave google open to further litigation.

7. Instead of the content producers thanking google for giving them a meaningful career, making stars out of them and paying for all the above, they complain and whine and say they will go somewhere else. If you think for one second Microsoft/Yahoo/IBM would do any of the above you are living in a total fantasy land.

8. The law is the law, it applys to you as much as it does to Google. If google passed on the litigation to the end users Angry Joe and his Supporters would be in very very serious trouble, google is trying to protect both itself and its users.

9. Adapt or Die.


ggregd
ggregd

@punisher1 If someone posting videos to YouTube is making money, so is Google.

nigelholden
nigelholden

@kjadsd96 Google has been behind the rest of the interwebs for sometime... well them and Yahoo. It's well past time for a newer, more forward thinking service to take the reins

nigelholden
nigelholden

@Sozialminister Google isn't a democracy. Their corporate decisions have nothing to do with mainstream politics. The closest thing to it is net neutrality, which, sadly, keeps going off the radar. 

lorider25
lorider25

@Zoza24 there are tons already like vimeo and dailymotion whatever that are less strict on copyright

Holoogamooga_
Holoogamooga_

@toyo75 It's fair that the companies that own whatever material can decide how it's used. Imagine if you were a musician or an artist and you saw someone else profiting from your work, especially if they don't directly credit you.

Slade968
Slade968

@toyo75 It's their content to control. Yea it sucks but they own it and have every right to claim copyright infringement. 

Poison-tooth
Poison-tooth

@jimmyok  «Instead of the content producers thanking google for giving them a meaningful career, making stars out of them and paying for all the above, they complain and whine and say they will go somewhere else» What a load of bullshit! Google is not a charity fund, its a business. They profit from content producers (A LOT) and content producers profit from Youtube. Google didnt make «stars» out of youtubers! We (the viewers) did because we love their content and we appreciate their effort. If Google shut down youtube, another company will take its place and profit from this trend. The End.

SauhlGood
SauhlGood

@jimmyok 


10. google is making money hand over fist off you tube


11. if you think no other company will want a piece of that pie, your raving mad


12. if its this tough to do it, why doesn't google quit, oh thats right, ludicrous amount of money...that's why

DanielL5583
DanielL5583

@jimmyok It's not humanly possible to track the several thousand videos uploaded every minutes of every day. So why not set up an internal team to verify the legitimacy of the content ID claims? The main issue is that this is entirely automated, and the idea of a machine controlling even people's careers on YouTube is sickening. Don't have the machine run people's lives, have it as a system that is supplemented by humans to ensure that it passes the Fair Use law covered in US copyright law.

Sozialminister
Sozialminister

@nigelholden@Sozialminister 

Google also has to follow the law. Its the law you guys make. They cant decide illegal things or else they will get punished. But what they are doing now is very legal and yet in the interest of very powerful companies with copyright claims.

If nobody is doing anything, money will rule this world forever. Complaining changes nothing.

I bet almost all of the haters have still googled something since reading this news article or watched a youtube video.

Why should Google care about the oppinion of yours?

Leozaur
Leozaur

@john_matrix8953 @jimmyok Soon it will be pretty much like working for M$. Even if they change later the stench sticks for a long decade... And they will have to be many steps ahead of competition to compensate for ruined public opinion, if they survive that period at all.

jimmyok
jimmyok

@Poison-tooth @jimmyok you are so wrong its no even funny, google makes very very little money off youtube relative to the cost of running it, it makes almost all of its money off the search engine, this is well known, if you think the couple of thousand dollars made my these guys mean anything to a company the size of google you are completely deluded. I would love to hear what you would do if you were in googles position, i suppose you would just go out of business so that Angry Joe gets to put a dance song in the background of his reviews..



jimmyok
jimmyok

@SauhlGood @jimmyok your wrong en every count, no other company is doing it because the cost of running it far outweighs the money you make off it, you think streaming HD video to the planet is cheap? if you do you know very little about computer networks. Secondly google makes very little money off youtube relative to its overall margin, it makes 90% of its money off the search engine. want to know why no one else is already doing this, there is NO money to be made here...

jimmyok
jimmyok

@DanielL5583 @jimmyok and who is going to pay for these people exactly? You? Angry Joe? Its a business which will cease to be if it keeps getting sued, its that simple, if Joe et al want to make videos then they need to choose carefully what they put into those videos and be careful about copyright infringement. Come up with a viable solution , if it was your business what would you do ?