You can now pay $60 for a level 90 World of Warcraft character

Pre-purchases for Warlords of Draenor expansion also now available: $50 for standard edition and $70 for Digital Deluxe bundle.

Blizzard Entertainment announced today that World of Warcraft level 90 character boosts are now available to purchase from inside the MMO's store. The developer even released a step-by-step walkthrough video (below) explaining how to complete the process. Included with every level 90 character boost is the following:

  • 150 gold
  • 4 Embersilk (22-slot) bags
  • A stack of 20 food items
  • Full set of spec-appropriate Item Level 483 gear
  • If a boosted character was already level 60 or above, their existing Primary Professions and First Aid are bumped up to level 600, as mentioned above
  • A faction-specific flying mount--a traditional Wind Rider for Horde or Gryphon for Alliance
  • Artisan flying--that’s one rank below max flight speed
  • Northrend, Kalimdor/Eastern Kingdoms, and Pandaria regional flying skills trained

The level 90 character boosts cost $60 because Blizzard did not want to diminish the value of leveling.

The Irvine, Calif.-based Blizzard also today announced that pre-purchases for upcoming expansion Warlords of Draenor are now available through either the $50 standard bundle or a $70 Digital Deluxe edition. Both come with a level 90 boost, which is redeemable immediately.

The Warlords of Draenor Digital Deluxe bundle includes a copy of the expansion, the level 90 character boost, Dread Raven mount, Dread Hatchling pet, two StarCraft II portraits, and a Warsong Pennant for Diablo III. The digital bonus items are available immediately. The standard edition, meanwhile, includes the expansion only and one level 90 character boost.

If you purchase the standard Warlords of Draenor expansion and then later decide you want the Digital Deluxe content, you'll be able to buy the items at a discounted rate, Blizzard said.

A special $90 retail-exclusive Warlords of Draenor Collector's Edition will also be available. It includes all the Digital Deluxe items as well as a full-color hardcover artbook, a behind-the-scenes Blu-ray/DVD set, a CD soundtrack, and a Warlords of Draenor mousepad.

Finally, Blizzard announced today that Warlords of Draenor will launch on or before December 20, 2014. We already knew it would be available this fall, but now we know you'll be able to play for sure by Christmas.

Warlords of Draenor is the fifth expansion for World of Warcraft, which is entering its 10th year of continued operation. The game had 7.8 million subscribers at the end of 2013.

Eddie Makuch is a news editor at GameSpot, and you can follow him on Twitter @EddieMakuch
Got a news tip or want to contact us directly? Email news@gamespot.com

Written By

Eddie Makuch is a news editor at GameSpot, and would like to see the Whalers return to Hartford.

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Discussion

271 comments
redflight
redflight

It not the instant leveling that bothers me it the outlandish price. If they do not want to devalue lvling let have a system like they did for the DeathKnight at release where you need to have a character of a certain lvl before you can actually have that service at a lower the price. You think that most new players will buy each and every expansions and then add another 60$ on top of it + the subscription fee? I love blizzard and it games and it was at a time one of my favorite company but their money grabbing tactics really leave a fel taste in my mouth...

cleanfun
cleanfun

Ya, you worked like a dog to get your level, and you have the skills and knowledge to prove it. And at first blush, a noob with an insta-90 is insulting to everyone who came up through the grind. But these days, just about everybody has been ground to dust by all the different games. They paid their dues, just not in your hood. So why not do something decent and selfless with all that knowledge you've obtained?


If an insta-90 is friendly and can hold their own in your group, then that's a good thing. I wouldn't even make people feel bad for not knowing how to play their own character. They just wanna have fun and hang out with all those super-cool players in the fancy armor and the amazing weapons, who would always pass them by and wouldn't even stop long enough to spit on them. Show them the ropes. You never know, you might just meet a really cool person and earn yourself a friend out of it. And a real friend is worth more than any game.

Lord knows, there's plenty of 90's out there who came up the long way and still don't understand their toon. Help people out. Have fun. It's not about the game. It's about the people.

mpelley92
mpelley92

Well, gaming has now reached this point. World of Warcraft is now pointless. You can buy your way to the highest level.


Guys, please don't buy this crap. You're basically telling the developers that this is OKAY. WHEN IT IS NOT!!!!!!!!!!


We should not have to pay for something like this, it's ridiculous.


Stop micro-transations, BOYCOTT THESE ACTIVITIES BY THE BIG GUYS! For the sake of all of us gamers who play for the thrill of being the higher level characters! This will ruin us!!!

midknightlife
midknightlife

I was wondering why are there so many people who no longer play the game, complaining about anything about the game... It's like complaining about the price of beer but you gave up drinking 5 years ago.. What is the point of being upset or venting?

midknightlife
midknightlife

I'm going to pay for my lvl 90 toon because I have the money and not the patience. I also have 3 alts.

deadpen
deadpen

OH GOD is this shit not over with yet. This is as old as flappy birds, GS you post an article that you can pay to rank, then you can't pay to rank, then that they are thinking about letting you pay to rank, but that you are not going to be allowed to rank. I know WoW is a game but the gaming world with gamer that have a life don't give a shit about this game.

SaintJimmmy
SaintJimmmy

I don't play WoW anymore i really try not to bash it that much

but, I think this would be fair if you were required to have at least 1 level 90 toon in order to buy the level boost

Here are my reasons

1. Overall I fail too see how this doesn't diminish the accomplishment of getting level 90 by putting a $60 Price tag on it being in a fortunate financial situation that is not a lot of money compared to the amount of hours of playtime you get to bypass

2. At least you would have go through it all once so, there is still a sense of accomplishment in leveling. that way your only creating yourself alts which actually is a relatively tedious process if you have a busy schedule.

3.The last thing this game needs is more inexperienced max level toons in a game that requires cooperation with other players this just ruins the experience for others. This is really my biggest problem with this.

Thanatos2k
Thanatos2k

Remember when Blizzard used to make good games?

DAOWAce
DAOWAce

Gotta somehow keep players into a game that's been bleeding subscribers over the last few years.


I will enjoy when WoW finally hits rock bottom.  So many people will get their lives back, like a friend I used to have.

Don't get me wrong, I played WoW for a few years back in vanilla, but quit prior to TBC (came back on trials/scrolls a few times).  It was a damn fine game back then, but nowadays it's changed so much, for the worse, that I don't see why people still play it, let alone pay for the privilege of playing it when there's better games that are free (no, not terrible grindcore kRPGs).

UKFX
UKFX

This just proves how stupid some people can be because unfortunartely there are some people out there who are going to buy this.

If anyone had a play on a game called Fung Wan, years back, before WoW, that IMO was probably the best MMORPG ever. Sadly people didn't like the grind, they'd rather everything be given to them.


luciann
luciann

To be honest, this is a must in every MMORPG. You may argue, but the fact is this things happen on black market and some people just want to play the end-game and pvp. 

The only problem with WoW is that is to expensive otherwise, per month and per expansion.

That's why i always stood away from wow, i knew they will get greedy and ruin. 
Love my games story to have an ending, and the only ending wow is gonna get is when blizzards will shutdown servers and all the expasion you've payed for are useless, you can't even replay it for nostalgia

daikkenaurora12
daikkenaurora12

Oh Yeah.  Gonna get me a level 90 character without putting in an game effort.  WOAH!

3dmatrixgamer
3dmatrixgamer

GS Hypocrisy 

GS didn't mention WoW will celebrate its 10-th anniversary on 23 November 2014. especially for the top most successful PC game.

VR_Verdugo
VR_Verdugo

Starting an rpg at max level... this is more lame than when BF3 started selling weapon unlock "shortcuts". It won't be long now until a game will sell you achievement unlocks for when you want 100% achievement completion without the hassle of playing.


Devs: "We've built all of these artificial obstacles into our game, but you can skip them for a fee."

Hurvl
Hurvl

"The level 90 character boosts cost $60 because Blizzard did not want to diminish the value of leveling" I think there might be more reasons than that, but cynical speculation and conspiracy theories aside it's quite an effective way of preventing a mass-leveling of characters to level 90. Even so, there are lots of people with more money than good judgement, so I doubt that this service will be massively unused.

It costs 50 dollars despite only being an expansion, but I guess the added "value" of an instant level 90 upgrade is what explains that price.

Baconelite
Baconelite

Blizzard got it all wrong since WotLK. They made everything more streamlined, easier and simpler, thinking that it would attract more casual gamers. The talent tree is basically not of any importance anymore. You got stuff popping up on your screen telling you when to use abilities. They removed a lot of stats and added reforging. Mana is now set to a fixed amount so everyone has the same. All these things take away from the core experience imo. Dont even get my started on LFR.


And now this. This is for the casual gamer and only for the casual gamer. The person who doesn't want to put a lot of time into this game. They're doing everything for the casual gamer and taking a huge dump on everyone else. Why grind for weeks for a cool mount when you can just buy one? Why spend 100 hours on a character when you can just pay for it to be lvl 90?

WereCatf
WereCatf

Just out of curiosity: there seems to be quite a lot of people here who used to play WoW in the past, do you still play MMORPGs and if so, what? Do you feel the game you're playing is missing something when compared to WoW, do you feel it does something better than WoW, do you play it because it's cheaper than WoW?

Vexov
Vexov

Asking for a fee for changes to characters was alright in the past, as it probably took some work, but now its probably all automated. A subscription game asking players to give out $10-30 to make changes, and now $60 to ding a character to lvl 90. How about just giving a freaking buff that gives +100% exp till you reach the previous expansions lvl cap. Mounts and pets cost $10-$25, you spend $39 and get a whole expansion but are asked 1/2 of that price for a simple lil companion or mount.


Hearthstone is a video game CCG that gets people spending real money on its non-physical cards. Its a game that could have fairly been sold for probably no more then $20, and how much do you think the pay2play players spend even just in that first week or month? probably between $50-$150.


Heroes of the Storm will probably hit you up harder for money then most F2P games. How long till battle.net costs $10 a month?. Blizzard can do w/e they want, but I find it really low to take advantage of peoples addictions and their fans. I can understand subscription for quality online play and some security to keep it fair, beyond that it seems to me that Blizzard is just greedy and will only get more greedy. Its all a problem as it helps that really nice future of gaming where everything is likely going to be overpriced microtransaction and dlc's.

WereCatf
WereCatf

I might still be playing this game if it wasn't for the high subscription fee and the ridiculous need to buy expansions in addition to the sub. As it stands it's just too expensive.

dmblum1799
dmblum1799

I haven't played this game in so long it feels like it's from a previous life.

91210user
91210user

you cannot buy your way into success. you gotta love those mining and farming moments.

wexorian
wexorian

90 level 60$, next expansion cost twice more than precvious one and relase date is 20th december, no new patch no new content  before that, game popluation will drop to 5 mil or bellow . good that i quit 5 month ago :)

Ark1of712
Ark1of712

CEO: Well Dave, I'm glad we decided to maintain our integrity as members of the gaming community and not allow the sellout of WoW culture by introducing the capability to buy level 90 characters.


Dave: You're gosh darn right sir, it's better to lower our own company's earning potential and voluntarily turn down a 6% raise that the extra income would provide us than to stoop to that practical, economic model that allows people to pay money to advance themselves, which certainly does not exist in any other games at the moment. We are absolutely not willingly turning away from the most sensible thing we could do for our company, and ourselves, and our kid's tuition savings. And my sick grandmother.


CEO:...


Dave:...


CEO: Make it happen.

ZellyPoof
ZellyPoof

Most of the new instant 90's will most likely be from already existing accounts, and most likely if someone has an account, they already have at least one level 90.  So all the hate is without logic, they'd grind another 90 in a month or 2 anyway.  Go to an xpac launch and take a count on who there is a subscriber and who is new to the game.  Most of the people showing up for physical copies will already have an account and most likely a high level character.


As far as everyone calling Blizzard greedy....they're not a non-profit organization.  They are a business that's in it to make a profit by providing a service.  That's like ordering Domino's then bitching at them for bringing it to your house and then being all surprised that they charged you for it.

mpelley92
mpelley92

@Evil_Sidekick Unfortunately this is the way of people now. There is no pride in playing. Blizzard is making all the wrong choices. It's a cash-grab.


They should just start selling items and gold. Then maybe it will finally CLICK with people that they are stealing your hard earned money right out of your pocket. It should be illegal what they are doing. People are getting NOTHING for the money they spend.

mpelley92
mpelley92

@Thanatos2k Blizzard is done. The crap they have pulled in the last few years has really shown us that they are only in the video game business for the money. Capitalism at it's finest point...

mpelley92
mpelley92

@UKFX I have pity for the people who do. You are basically telling the high level developers of this age that this kind of behavior is okay.

And unfortunately it will not end. As soon as other developers discover that stupid people spend money on video games, it will end the video game business. Soon the video game will be a cash-grab and it will essentially bankrupt itself because these games will be too expensive to play.

Sharkspawn80
Sharkspawn80

@UKFX  To be honest, that's the reason I play these game, is the feeling of progression. If you give me level 90,i'll deactivate my account and uninstall the game, im done basically. Not into the end game stuff I enjoy the experience and adventure of "character progression" overall then end game"gear" progression. 

Hurvl
Hurvl

@3dmatrixgamerBottom of the article: Warlords of Draenor is the fifth expansion for World of Warcraft, which is entering its 10th year of continued operation.

I rest my case.

mpelley92
mpelley92

@VR_Verdugo This is exactly what will end the video game business. We can only hope that other important developers like Bethesda do not follow in Blizzard's footsteps.

gamingnerd121
gamingnerd121

@Baconelite All that and more is why i unsubbed shortly after Cataclysm released. It just wasn't the game for me anymore, but i still remember my Warrior and Shaman.

gamingnerd121
gamingnerd121

@WereCatf Whenever i play another MMO, i just feel like the animations are lacking. WoW's animations were spot on, and it happened exactly when you used a skill. Truth be told though, not a lot of MMO's i'm interested in anymore.

Vexov
Vexov

@WereCatf  They were all missing "heart" and/or a "soul". WoW is just being mutilated since after WOTLK,... oh and raped by greed.

schosmosis
schosmosis

@Vexov This just follows the basic rules of economics.  They charge this much because people are willing to pay this much.  It's not the company's fault that gamers are some of the worst consumers on the planet.  If people didn't buy it, they would either charge less, or just not offer it.  If you don't like how much stuff costs, you don't have to buy it.  It's completely optional when and where you spend your money, at least as far as gaming is concerned.

mpelley92
mpelley92

@wexorian Hopefully people realize that Blizzard is a joke and quit playing these games. Move on to something like SWTOR or Elder Scrolls Online. Companies that deserve to call themselves pioneers in the video game industry.

mpelley92
mpelley92

@kitmeep I'm sorry, but if you pay any amount of money on this game for any reason other that the subscription, you are a very, very, stupid person. Go spend your money on something that makes sense. Or invest it and enjoy the game for what it is. Don't give these thieves money for a virtual product, which actually costs Blizzard ZERO MONEY TO DO. You are GIVING THEM MONEY. I hope you can realize this.

Hurvl
Hurvl

@kitmeep While the concept of auto-leveling a character to 90 sounds absurd in a subscription MMO (a pay-to-NOT-play-service in a pay-monthly-to-play-game) it's good that Blizzard are legalizing an otherwise illegal action. Things are already so messed up, because of paid third-party levelling "services" that this messed up official service actually decreases the messiness. In a world gone mad, because of money, asking money to do a mad thing is the only sane thing to do.

gargungulunk
gargungulunk

@ZellyPoof

...why /does/ Dominoes charge a delivery fee...and then ask for a tip? 

3bucks is fine, but 6?

WereCatf
WereCatf

@gamingnerd121 Yeah. Rift seemed interesting in the beginning, but the animations are really clunky and poorly-done, especially so for the mounts; in WoW collecting mounts was one of my favorite pastimes as the mounts were well done for the most part and they were all animated beautifully, but in Rift they're like the very anti-thesis of WoW.


TERA is beautiful and animations are more-or-less well done, but the game itself is extremely shallow and generic, even going so far as to bombard you with quests that require you to deliver messages between two people who stand right next to each other as if they were somehow magically unable to just fucking do it themselves.


Neverwinter Online was both really generic and bland graphically. Plus it was just riddled with attempts at nickel&diming you.


Guild Wars 2 is quite pretty, but.. it just doesn't have the draw to it. At least for me, that is. There's nothing fun to spend time with, nothing interesting to collect, the story isn't really all that well done..


The Elder Scrolls Online..well, I didn't even get past the beginning. It was a fucking clusterfuck. Ugly, shallow, totally lacking immersion -- when you're playing in first-person mode you kind of expect things like facial expressions or even just moving jaws when NPCs talk to you, but nope! Or in first-person mode it would make sense for not being able to run right through objects and enemies, but nope! It's kind of annoying constantly having to spin around like in a god damn carousel when enemies keep running right through you to your back.


It feels like I've tried most of the current crop of MMORPGs and none of them can hold the candle to WoW; WoW has a unique, IMHO well-done visual style, great, smooth animations all around, plenty of interesting things to do outside of questing/raiding and so on. But it's expensive as fuck and the last good expansion was WOTLK, it's just gone rapidly downhill after that.

Hurvl
Hurvl

@schosmosis @Vexov Vexov, if you don't like a certain product, there will probably be something else or something similar that you can get. I haven't found any game that's better than Diablo 2, not even Diablo 3, but there are several new games that might be good alternatives, like Path of Exile and Grim Dawn. There's also Torchlight 2 and older Diablo clones. 

I understand your complaints and I somewhat agree with them, but other people are free to waste their money on what they like. F2P and microtransactions and whatnot are perhaps morally grey, but strictly speaking nowhere near illegal or legally grey. There's a market for these things, so why not take advantage of it.

Ark1of712
Ark1of712

@gargungulunk  The delivery fee goes to the company, the tip you provide goes to the poor sods in the kitchen and the driver. Thought that was kind of intuitive.

notorious98
notorious98

@gargungulunk Depends on the Domino's.  At the Domino's I used to work at, the owner took the majority of that delivery charge for himself and only paid half or less to the drivers for their gas.  Others may give the delivery charge to their drivers.

mpelley92
mpelley92

@Hurvl @schosmosis@Vexov Microtransactions and F2PP2W games should be illegal. You are basically providing ZERO service for money. It's worse than the big wall street scams.

Don't tell me that having a VIRTUAL character at it's highest level is worth $60, because if you do, I'm sorry but you are VERY VERY stupid. You should not have access to money if you spend this much on a game on top of the already expensive subscription cost.

Blizzard is a joke to me now, ever since Diablo 3 and the recent "Expansions" for WoW. They are scamming us.

Ark1of712
Ark1of712

@gargungulunk  You're paying the company for the delivery service. You pay extra because there's a difference in cost between handing a pizza over a counter and driving it to someone's house. They have to pay for gas, the driver, and the vehicle.


So I am telling you that paying for the service is exactly what you're doing.

gargungulunk
gargungulunk

@Ark1of712 @gargungulunk 

Intuitive sounds nice, but I can't pretend that it balances out.  3 bucks, doesn't go to the driver's vehicle.  Don't tell me I'm paying for the service when they don't receive it.