Microsoft will herald the release of the Xbox One with launch parties across the country, including marquee events featuring concerts from big-name acts in New York City and Los Angeles, the company announced today.
Macklemore & Ryan Lewis will perform in New York City at the Best Buy theater in Times Square. The first 1,000 people in line who purchase an Xbox One or Xbox One game will be able to attend the show, which will also be streamed for those standing outside.
Microsoft will take over Times Square on launch night, bringing zombie and Roman soldier performers to promote Dead Rising 3 and Ryse: Son of Rome, as well as supercars to highlight Forza Motorsport 5.
In addition to Macklemore and Ryan Lewis, special guests including game developers and Stallion83--who is closing in on 1 million Gamerscore--will attend the launch event.
On the west coast, Microsoft will hold an Xbox One launch party at Milk Studios, which will be transformed into a "gamer haven," Microsoft said. Demo stations for Forza 5, Dead Rising 3, Ryse: Son of Rome, and Killer Instinct will be available.
In addition, the first 500 to purchase an Xbox One or Xbox One game will be able to attend a Deadmau5 concert.
The New York City and Los Angeles Xbox One events are open to fans 18 and older. Microsoft encouraged hopeful attendees to arrive early. Doors open at 6 p.m. local time in Los Angeles and 9 p.m. in New York City.
Other major Xbox One events are planned across the world, in cities like London, Berlin, Paris, Vienna, Sao Paulo, Toronto, and Sydney. In all, more than 10,000 retail locations across the Xbox One's 13 launch territories will open their doors at 12:01 a.m. on November 22.
Spike TV will broadcast some of the launch events live, beginning at 11 p.m. EDT. Streams will also be available on Xbox.com and through Xbox Live.
The Xbox One officially launches on November 22 for $500. GameSpot will have more on the next-generation console leading up to launch.