Xbox One is a "meaningful, breakthrough" product, Microsoft says

Company also reveals it explored more than 75 different prototypes of the console alone before landing on the final design.

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Microsoft examined more than 75 sketched and 3D-printed prototypes of the Xbox One console alone before settling on the final look, senior industrial design manager Carl Ledbetter revealed as part of a new Microsoft retrospective feature on the design of the console.

In addition to going over a host of possibilities for the console itself, Ledbetter and his team drafted more than 100 designs for the updated Kinect unit and over 200 of the new Xbox One controller.

“We were extremely thorough,” Ledbetter said. “We were trying to push boundaries, to do something new and inventive, but there was so much at stake that we had to be really careful as well. The reason why there was so much at stake is that people really, really care about Xbox.”

Regarding the new controller, Ledbetter said his team was never asked to make improvements to the Xbox 360 controller because the sentiment was, "If it isn't broken, don't fix it." However, the team would end up making more than 40 advancements to the controller--including the addition of rumbling triggers. Throughout the course of the Xbox One controller's design period, more than 1,000 pairs of hands tested the controller, Ledbetter said.

“We crafted every last detail," he said.

Finally, Ledbetter shared an email he sent to his staff on November 22, 2013, the day the Xbox One went on sale worldwide. He doesn't hold back addressing his feelings for the new device and what it means for the future of Xbox.

“One thing is for certain. Meaningful, breakthrough products aren’t easy to create – otherwise everyone would do it. With Xbox One we have created an amazing product that truly is a next generation product for Xbox customers. It’s one of those products that don’t happen very often, and it is a moment in our careers that we will all carry with us for years to come.”

The Xbox One sold more than 3 million units in 2013, leading Microsoft to call the release the "the most epic launch for Xbox by all measures."

Discussion

1236 comments
MJ-X
MJ-X

75 prototypes later and it still came out looking like a box with no curves, sounds to me they don't have many creative minds. such a waste of money on the designers and the work itself.

wyan_
wyan_

I'm still a bit disappointed in this new gen for all the console giants, but thank christ they didn't use that design at the front. It looks like wicker! It instantly reminded me of the old Atari with its wood grain design.

rawkstar007
rawkstar007

"Microsoft examined more than 75 sketched and 3D-printed prototypes of the Xbox One console alone before settling on the final look..."

"“We were extremely thorough,” Ledbetter said. “We were trying to push boundaries, to do something new and inventive,"


IT'S A %#@!ING VCR! Awww Eddie got me AGAIN!

Hurvl
Hurvl

It's good that he thinks that way, but it would honestly be unprofessional not to praise your own product. It's impressive that they went through so many different models for the new console, but I don't know if I would call that being thorough or something less kind. Either way, he does have point when he says that people care about their Xbox. Even if some just like the exclusives on Xbox better than the others and is more focused on the games than the xbox itself, the sales numbers speak for themselves.

Lacerz
Lacerz

Xbox One is a "meaningful, breakthrough" product, Microsoft pays YouTubers to say.

There, fixed the headline.

danusty
danusty

regarding the controller he said: "If it isn't broken, don't fix it." that must be why they have been trying to make a better d-pad with their d-pad re-designs

danusty
danusty

“We were trying to push boundaries, to do something new and inventive, but there was so much at stake that we had to be really careful as well." now I understand why they went with the oldest and simplest design for both the console and the camera, a lot of thought must have gone into making both things rectangular in shape and overly simplistic looking. I miss the days when consoles used to look good (dreamcast).

The-Neon-Seal
The-Neon-Seal

*Reads headline.*


No it isn't... It's a cross between a budget gaming PC and a skybox. You're the first to do it perhapse, but it isn't even in the realms of game changing.

fillup0
fillup0

I refuse to believe they went through 70 designs. It feels like it's been thrown together when compared to the PS4.

daikkenaurora12
daikkenaurora12

All those designs look like garbage.   hell, one even looks like a speaker.

thekazumalord
thekazumalord

waiting for the rest of the joke here.... wait this is serious? microsoft just stop.. please ...your only embarrassing yourself more and more.. you went through 75 prototypes and settled on a disc eating, white oil fluid leaking console that looks like a oversized VCR?... maybe you should the heads of Microsoft should lay off the weed... The PS4 is far from perfect, but at least Sony is not doing desperate, nonsensical stuff like this..

grove12345
grove12345

the design is as simple and boring as could be.

and the controller is considered worst by some. Regardless I think MS spent like 20mil in R&D on it.

Meanwhile my 360 has more functionality than the PS4/XB1 combined.


This gen of consoles is going to be the shortest by far. Technology standards is taking a huge leap in about 3 years. But i do admit the 360/PS3 graciously lasting about 8-10 years and spending under $500 for it was impressive

Hellcanwait
Hellcanwait

This is now beyond pathetic, please stop MS just stop.

sahandx360
sahandx360

Xbox One is gonna be the #1 home console in future, if Microsoft do what they want in a right way

franzito
franzito

Yeah, so breakthrough that it drips white stuff, so meaningful that you need to pay Youtubers to promote

gam3r80
gam3r80

such breakthrough 

             so vhs

                           much bribe 


Wow

A8ADD0N
A8ADD0N

All I have to say is that I am truly psyched to get my console this coming March. I got a chance to play Titanfall at a buddy's house and it is insanely fun. This is the first I have truly been excited for all this next-gen hubbub, and yes, I have also played the PS4. While it's a nice console, it just does not have any games I am really looking forward to yet.

Kinguard73
Kinguard73

Nintendo makes meaningful changes to their console. Bringing ingenuity among other things. One of the reasons they are in third place even with awesome first party triple A titles under their belt.

Console is about ease of use when it comes to playing. People want to start up fast and last long hours into the night without a hic up.

People want a more realistic game even within their TV's limitations. Why does a 70s tv show film real people but in 2014 we still cannot simulate realism better? Maybe if we focus on 1080 and optimizing it and soothing frame rate and edges instead of gimmicks. People would clamor for what you've done likely then.


Why the hell a company that was in first place would use the play book from a third rate competitor is beyind me. Maybe their game I would take note but not their consoles....


inspectercoley
inspectercoley

The console will be great when the make the OS better.

kevinvegda
kevinvegda

Microsoft are like Justin Bieber.

wyan_
wyan_

@danustyI don't agree. The N64 was the coolest looking of them all.

The-Neon-Seal
The-Neon-Seal

@fillup0When I see your avatar I think: "Blah blah blah, Mr. Freeman..."





It's a good thing!

johnners2981
johnners2981

@fillup0It's twice the size of the ps4 despite having an external psu, there's so much unused space. Terrible design.

Restivus
Restivus

@daikkenaurora12 * Jawa signals crew to pack junk back into the sandcrawler, head to the next corporate idea farm.

Burniz
Burniz

@Hellcanwait why is it pathetic??? this is marketing.....u probably don't know what it is!!!

enjoythekillcam26
enjoythekillcam26

@franzito Maybe MS will release a patch (or pill) that stops the Xbox One from climaxing after a bit of play time lol 

Kinguard73
Kinguard73

@A8ADD0N THAT right there folks is the BEST reason to buy any console in the end. Good fer you and I am buying a PS4 =)

uchihasilver
uchihasilver

@Kinguard73@A8ADD0NWait what?! O.o you say titanfall is a great game yet you havent played it
i love both consoles but seriously predetermining much

A8ADD0N
A8ADD0N

@Kinguard73@A8ADD0N


I'm sure I will be getting a PS4 eventually (I currently have both the PS3 and 360 on my entertainment stand), but I am not a big enough fan of Infamous to where I'll want to be getting one in March just for that. I think I'll hold out until The Order comes out, and see how that fairs.

kevinvegda
kevinvegda

@timtolo it's just that I couldn't find any worse words to describe microfag's stupidity.

kevinvegda
kevinvegda

@timtolo Why not speak the truth? -_- :3

danusty
danusty

@Burniz@uchihasilver@A8ADD0N yeah, it could be as great as that aliens colonial marines everyone thought would be amazing and yet it wasn't. the same could be said for that other GTA looking game whose name is Dog something

uchihasilver
uchihasilver

@A8ADD0N@uchihasilverexclusive dlc never bothers me because 9/10 times its just timed and is meaningless anyway, konami was never exclusive to one console it was just a case of before PS2 and PSOne completely dominated the market so thats where there audience were i have no problem with that because in all honesty who wants to release on consoles with no audience and besides they stopped being exclusive as soon as the original xbox was released other than MGS4 which was down to design there would have simply been too many discs for xbox 360 and would have therefore cost them more in production, and yes currently i own Xbox 360, PS3, PS4, Xbox One and my gaming PC where i do most of my gaming but like i said its just down to moral choice and im not the only one plenty of people are boycotting EA thanks to titanfall

A8ADD0N
A8ADD0N

@uchihasilver


But if you own both consoles like you claim, why does it matter to you? There are a fair deal of third-party games that are exclusive to PS3, like MGS IV for instance. Does that mean you're going to boycott Kojima's games as well? It's business. I guarantee if Sony had more money they'd be doing the exact same thing, instead of simply buying up exclusive DLC like they have with Assassin's Creed and Destiny.

uchihasilver
uchihasilver

@A8ADD0N@uchihasilverwell @gamespotpanayisif you care to read my comment i just said i read his comment wrong ¬.¬, @A8ADD0Nby all means dude you can look forward to any game you like after all its your life ^_^ but im mainly boycotting because titanfall should have been on ps4 as well, i can understand not getting exclusives from 1st party developers on each console but when a third party developer gets into bed with one company they ruin the whole ideas and ideal of gaming and all because MS is waving the $$ at them

A8ADD0N
A8ADD0N

@uchihasilver@A8ADD0N


Who's saying anything bad about Titanfall though? Talk to the people who have actually played it, like myself, and you might change your mind. It's great fun. And really, if you want to boycott a certain publisher well that's your decision, but life is short man. Play the games that pique your interest and leave all the political shit at the door. I might not care much for EA, either, but I'll be getting Titanfall come March. If it helps, it's not developed by EA, just published.

gamespotpanayis
gamespotpanayis

@uchihasilver He just said he had a chance to play Titanfall at a friends house.. Not sure what you didn't understand.

uchihasilver
uchihasilver

@A8ADD0N@uchihasilvernvm lol read your comment wrong xD either way ive lost nearly all interest in titanfall after what people have said, not that i was going to buy it anyway since i dont agree with a massive publisher like EA going exclusive with one console, honestly more people need to take the moral high ground against these companies MS buying EAs exclusivity was just a cheap shot on their behalf im not quite sure why Microsoft is buying their way through this gen when they did so well last gen

A8ADD0N
A8ADD0N

@kevinvegda@timtolo


"Microfag"? Kind of difficult to describe your stupidity right now, but it's pretty close to being Bieber-esque.

timtolo
timtolo

@kevinvegda I forgive you this time, just please please do not let it happen again