Microsoft and Pizza Hut have launched Pizza Hut for Xbox, an app that allows customers to tailor and submit takeaway orders through the pizza delivery chain.
The entire Pizza Hut menu is available through the application, and pizzas can be assembled using the controller, Kinect, and voice commands.
The app will also connect to Facebook, allowing customers to automatically promote their upcoming delivery of pizza to colleagues, acquaintances, and family. Customers can link accounts on Xbox and PizzaHut.com for easy ordering.
"If you look at our audience, they love pizza," said Microsoft spokesperson Larry "Major Nelson" Hryb to Polygon. "I mean, who doesn't? It has international appeal, and Pizza Hut is a recognised brand that matches up well with the Xbox brand."
Pizza Hut for Xbox launches today in North America, with a 15% discount on offer for the first two weeks.
GameSpot has contacted Microsoft about European availability.