World of Warcraft server blades up for charity auction

Blizzard opening up eBay listings for about 2,000 computer boards used to run massively popular MMOG, proceeds go to St. Jude Children's Hospital.

Nostalgia's a powerful thing for many massively multiplayer online role-playing gamers, and those looking to hang on to their early World of Warcraft memories now have a new way to do so. Blizzard today announced plans to auction off around 2,000 server blades that were used to run its massively popular MMOG in the early days of its launch.

World of Warcraft's server blade auction begins October 17.

Net proceeds of the auctions will go to the St. Jude Children's Research Hospital, which specializes in battling cancer and other serious diseases. Each server will come housed in a custom windowed case that bears a WOW logo. A commemorative plaque signed by the WOW team will also be included with each server.

Blizzard touts this as a chance to "own a very real piece of game history." The servers will hit eBay on October 17 and will be sold in batches over a four-week period. Blizzard suggests that prospective buyers visit its eBay page for more details.

This is not the first time Blizzard has capitalized on the popularity of its games for the sake of philanthropy. In May, the studio donated 50 percent of the profits from a $10 in-game WOW pet to Make-A-Wish, a sum that totaled $800,000. That gift followed on from a $1.1 million donation to the same foundation that Blizzard made in February 2010.

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Discussion

17 comments
MERGATROYDER
MERGATROYDER

I don't care for WoW, but Blizzard is doing a great thing.

ck02623
ck02623

The fact that they're selling them is awesome, and where the proceeds are going is awesome. Win-win. Who wouldn't love to have one of those? Just the history - what happened, all of the interactions, everything that every happened was on that blade. That is just awesome to me.

X-RS
X-RS

this should be intersting..by that i mean going through all the auctions. It would totally suck to shell out for 2 (or more) of them because your max bid was win. Gonna be a fire!

alberto2045
alberto2045

this is the only thing i like from blizzard now, its is very nice of them to do something like that

blackace
blackace

This is actually a pretty good cause. St. Jude Children's Research Hospital is a great place that helps kids from all over the world. I hope they make a million for this cause. I wish more companies would do something like this.

blaqphantom
blaqphantom

id totally buy one in the hundreds range but i reckon they will go for thousands.

SerOlmy
SerOlmy

As much as I have grown to dislike the direction WoW has been moving in the last year or so, that is actually pretty cool.

Cwagmire21
Cwagmire21

@Joedgabe There are watchdog groups that report how much of donations go to administration, advertising, actual cause, etc. While I haven't looked up Make-A-Wish, it's a fairly popular charity and usually those result from a good proportion of the donations going to the actual cause. However, it always takes money to run a charity so you'll never have 100% of funds going to the cause.

tachsniper
tachsniper

Blizzard is a good company, this is one of the many charitable things they have done over the years. it's their attachment to Activision and their "profit at all costs" philosophy that is the problem.

smoke_dog_4ever
smoke_dog_4ever

As much as people might like to complain about how WoW rules/ruins the mmo market, Blizzard earns a lot of respect by doing so much to help the needy. More companies should follow in their footsteps... or perhaps they do and it just isn't as publicized as Blizzard.

Richardthe3rd
Richardthe3rd

Interesting charity fund-raising premise. I have to say that Blizzard does a pretty good job of donating and raising money for great causes. The WoW pet for Japan, if I remember correctly, was 100% proceeds to a Japan relief fund and did pretty well. Just cool that they do this and that it's such an effective way of giving.

Joedgabe
Joedgabe

@bulletprfcharm The problem with charities is that supposedly a fraction of the money collected goes to the cause while some goes to the advertisement and sponsors of the event. At least this is what i was told by a teacher before, hopefully it doesn't apply for all the cases.

bulletprfcharm
bulletprfcharm

I think some of you (not all) are missing the point. Sure you can build your own blade for far cheaper than you'd probably be able to buy this for. But that's not why you'd be bidding. The main reason why you'd be bidding is because you know the money is going for a good cause...not because you're going to get any real functional use out of the hardware.

mrzero1982pt2
mrzero1982pt2

that is pretty nice of them. and cool. something to frame!

Evenios
Evenios

that would be cool if it wasnt going for a ridiculous amount of money but i would imagine as it would be limited per server they will bid for pretty high :-( sighs. id get one for 50 bucks :-p

crossdudu
crossdudu

It's an interesting thing to do, if you love WoW that much. But I'm sure the servers blade will cost enough for you to buy your own server blades with specs way better. Speaking of which, what are the specs?

Barighm
Barighm

I gotta say there is a funny, giddy feeling knowing that I may be able to own the old Alexstrasza server all for myself, heh.