Square Enix boss Karl Stewart quits the Tomb Raider studio

VP of strategic marketing Karl Stewart leaves company to join advertising firm.

Square Enix vice president of strategic marketing Karl Stewart has left the Tomb Raider studio after eight years with the company. He announced the news on his Tumblr today. His last day is today.

Stewart with film director Quentin Tarantino

Stewart will join Petrol Advertising where he'll work as VP of Brand Development and Strategic Partnerships. Some of Petrol's clients include Activision, Electronic Arts, and 2K.

Stewart began his career at Square Enix as a creative director at Eidos in 2006. He became global brand manager for Crystal Dynamics in October 2009 and was promoted to VP of strategic marketing at Square Enix in April 2013.

During his tenure at Square Enix, Stewart worked on more than 25 games, from franchises like Tomb Raider, Hitman, Kane & Lynch, Thief, Deus Ex, and Batman: Arkham Asylum. Stewart said the "crowning glory" of his time at Square Enix was the time he spent working on the Tomb Raider reboot, which launched in March 2013.

"A large part of my life went into that reboot and I thoroughly believe that Crystal Dynamics has created one of the most memorable, if not the biggest, reboot in video game history," Stewart said.

Stewart's departure from Square Enix doesn't mean the company is in trouble, he said.

"Square Enix is an amazing company, whether you work for one of its studios or publishing arms, or if you’re thinking of joining, this company has given me the opportunity to grow and do what I love to do best, work in creative and ridiculously talented company at the heart of the video game industry," Stewart said. "The potential for opportunity and growth at Square Enix is limitless."

Stewart is not the only game industry executive to quit his company this month. In the span of the past two weeks, SCEA CEO Jack Tretton and Xbox boss Marc Whitten both quit their companies.

Eddie Makuch is a news editor at GameSpot, and you can follow him on Twitter @EddieMakuch
Got a news tip or want to contact us directly? Email news@gamespot.com

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Discussion

57 comments
Thanatos2k
Thanatos2k

People are leaving companies all the time.  But before, we didn't have hacks like Eddie Makuch writing an article every time it happened.

jjleshko90
jjleshko90

So he went from one marketing job to another? What, exactly, does this have to do with playing Tomb Raider? Are they making a Tomb Raider: Advertisement Extravaganza edition? Is the gameplay making strategic ads to get people to buy a new version of the same game?


:)

mr_nee
mr_nee

R.I.P. Karl Stewart

nyran125tk
nyran125tk

this guy has a killer portfolio. Ive played most of these and most of them have been awesome. The original Deus Ex and original Hitman games? nuff said really. I bet Quentin has played most of these to. (people like him are always closet gamers or they are open gamers)

commanderxp90
commanderxp90

Those people who quits the job to waste a lot of his/her times. =/

qtmew
qtmew

Who else is quitting tomorrow?

Ra-Maxima
Ra-Maxima

greaqt another 1 leave game industry.

1wikkid1
1wikkid1

 Why are the article almost never "X goes to work for Y"? It's always "X quits Y". I mean all these people must be going to work somewhere, and if anything is of interest it's where they're going, not where they're leaving.

Chr0noid
Chr0noid

Tomb Raider reboot was fucking awful in my opinion.  Don't know what Karl Stewart's been smoking.

DarthMallrat
DarthMallrat

Christ, is GameSpot gonna report every employee who quits every videogame related company until the end of time now?

DARKSPACE
DARKSPACE

Besides Cigarettes, Quitting is the New Age Thing.   Welcome it..  :)

gajbutler
gajbutler

I quit my job today, another big player in the soldering industry gone :(

deadpen
deadpen

Lets throw some names out here on who you think will quit and what company tomorrow.

notfrylock1987
notfrylock1987

No Xbots saying "LAWL! ANOTHER SONY LEAVES!:"?

Are they all sick?

enoughofthis
enoughofthis

another Japanese country going bankrupt


le ship is sinking 




gamist
gamist

Is there some kind of Utopia that these execs are going to to retire that we don't know about???

Then there's Phil Fish... all right, never mind.

tomtutt
tomtutt

For those of you looking to quit your fast-food job and get a gig in the gaming industry, another position has become available.

TruSake
TruSake

she screams way too much in the game, nice cleavage though.

chairhorselamp
chairhorselamp

i will do it i will be the new head of gaming industry just u watch im the one yes

robertcain
robertcain

Seriously what the heck is going on?!?! Lots of people in the industry are quitting left, right and centre! Have they grown tired of the industry or is there some unexplained motive floating around here?!?!

Intocable
Intocable

Is it that now we are tracking every single one of the resignations in the gaming industry? (before we didn't because now is more important..... ), or is it really that everyone is quitting nowadays....

MrMilkmann
MrMilkmann

Just post an article called "Everybody Quits Everything."

Eliphs
Eliphs

@jjleshko90 Well, strategic marketing will help sell the game which will garner more press which will help with the production of a sequel which is contingent on good sales.  The gaming industry doesn't magically exist in a vacuum; there are many cogs in the machine to help it function.

mr_nee
mr_nee

@qtmew  EA janitor, but I doubt GS will write an article on that

Faye_Tallity
Faye_Tallity

@1wikkid1  Yes, he's talking about the title of the article though. It's never "so & so quit this company, & is going to THIS company" I know it's advertising, but damn...that's all we've seen for the past two weeks. Try to be less dramatic GS. We're getting worried here. Thanks. 

xJackelx
xJackelx

@1wikkid1  "Stewart will join Petrol Advertising where he'll work as VP of Brand Development and Strategic Partnerships. "

Second paragraph. 

Dook_Pukem
Dook_Pukem

@gajbutler  lol, good shit. nice to see a light hearted comment that isn't pushing opinions on you.

Vinnvn
Vinnvn

@enoughofthis  

Are you dead retarded?  One guy leaves means the company going bankrupt?

warriors30
warriors30

@enoughofthis  Yeah  it's a shame...I prefer to have as many Japanese countries as possible, but now there's only one. Merde.

Thanatos2k
Thanatos2k

@robertcain Nothing is happening.  People move jobs all the time.


All that's changed is now Eddie the worthless Makuch writes an article every time

notfrylock1987
notfrylock1987

@robertcain  

has to do with how shitty the future of gaming will be probably.

it probably has a lot to do with a lot of the lies Sony and Microsoft said they consoles would be capable of doing at launch.

Look at Watchdogs. They showed it off at E3 and played it off like it was on a PS4, then everyone finds out He was playing it on a PC with a PS4 ontroller hooked up to it.

JimmeyBurrows
JimmeyBurrows

@robertcain They've done the maths and seen the growth in the games industry is heading towards a massive crash that can't be avoided... Best not to be in a high place when that happens.

qtmew
qtmew

@mr_nee @qtmew  Sorry. EA&Gamespot, do not comment on rumours and speculations.




:P


giocher
giocher

@Faye_Tallity @1wikkid1  Because the main news is the fact that the person has left a company (where he was important for good or bad reason), since that person hasn't done anything yet in the other company it is less important therefore where he/she is headed is left out of the title but written in article. Otherwise the title would always be too long and besides the title of an article it's meant to add a little drama to a news (without being oversensationalized). :)

waxcriminal
waxcriminal

@krystyla @TruSake  Everything about her was awesome, loved her moaning