Sony trademarks "Play On Gaming Rewarded"

Trademark application from PlayStation maker covers advertising and promotional services.

Sony has filed a trademark application for "Play On Gaming Rewarded."

The trademark application, filed August 19 with the United States Patent & Trademark Office (USPTO), covers "advertising, promotion, and marketing services," among other things.

Along with the trademark, Sony submitted a logo (at right), which shows the "Play On Gaming Rewarded" phrase.

A Sony representative was not immediately available to comment.

Sony's PlayStation 4 launches on November 15 in North America, November 29 in Europe, and in 32 countries total by the end of the year.

Got a news tip or want to contact us directly? Email news@gamespot.com

Did you enjoy this article?

Sign In to Upvote

eddienoteddy

Eddie Makuch

Eddie Makuch is a news editor at GameSpot, and would like to see the Whalers return to Hartford.
inFamous: Second Son

inFamous: Second Son

Follow
238 comments
ORB1T4LOne
ORB1T4LOne

"Gaming Rewarded" ? I'm sure it's gonna be something like MS's "XBL Rewards" program. And it's not a bad thing IMHO.

davecarno
davecarno

Like others have said could be the logo for games that support the upgrade option from PS3 to PS4. 

Or it could be like a trading card system on steam where you earn as you play. Either way sure we will find out soon.

DrKill09
DrKill09

Sony announces Swastika Award... wtf? 

rulo90
rulo90

Hmm.. it looks like the directional arrows pad with an x on top. At the end of the day only and idiot would care more about logos then gaming anyways.

beuneus12
beuneus12

Advertisements...

Sony copying Microsoft?

Sydrum
Sydrum

lol what a fail logo

SlayerX13
SlayerX13

Sounds like they are copying the XBox Live Rewards. 

GH05T-666
GH05T-666

I bet its for if you buy a PS3 version of a game that is coming out on PS4 to get the game at a 'cheaper price' when it comes out on the PS4.

feared4power
feared4power

looks like the logo of Play On Gaming Rewarded

StonerDemon
StonerDemon

Looks like the logo of a punk rock band.


CincoToes
CincoToes

I think it'll be like the Nintendo seal of approval they used to have on NES games.

sdkingsht
sdkingsht

hopefully this is a system where in game accomplishments win you DLC, in game rewards and even material rewards. 

RikusTwilight
RikusTwilight

That's a horrible logo. Reminds me of German WWII symbols

darkteddi
darkteddi

The start to market PS + to Sony consumers. Since PS + is going to be essential for online gaming and I would think also for GaiKai.

deathstream
deathstream

Something similar to the Xbox Rewards program (which is being revamped due to the move away from MS points)?  Should be interesting to see what the two do end up doing with the idea next gen.

Tiwill44
Tiwill44

But does it make good games?

Doomerang
Doomerang

Given how this is occurring so close after the Greatness Awaits auction, this is probably following up with that whole auction thing they did with the Greatness Awaits set pieces. You will probably be able to "purchase" stuff based on the number of silver/gold trophies you get. It'll probably be like club nintendo, only you actually have to play the game thoroughly to earn the "credit".

mrcraig76
mrcraig76

i think it might be the similar to microsofts "advertisement time rewards".. where you might earn trophies for  total amount of hours played..

 

Detriiment
Detriiment

Sounds interested.  Can't wait for ps4 to release.

Marcus6291
Marcus6291

Maybe it's something like if you play Killzone for 100 hours you get a new avatar or some thing

awesomebun
awesomebun

Maybe similar to their limited-time deal where you get $10 of PSN credit for every $50 you spend?

Busta
Busta

@Sydrum  what's fail about it?  Looks like an "x" button.

ButDuuude
ButDuuude

@SlayerX13  I was in Sony PlayStation Rewards beta before Xbox Live Rewards existed.  

VenkmanPHD
VenkmanPHD

@SlayerX13 Sweet, given the way that Playstation has handled the bonuses of signing up with them, I can only imagine it being much better.

The Xbox Live rewards program is a joke.

VenkmanPHD
VenkmanPHD

@GH05T-666 I don't understand this program.

How is it at all "cheaper" to buy a game twice?

I'll just buy the ps4 version to begin with and save myself the money of having already bought the game.

BamaGoatt
BamaGoatt

@RikusTwilight I like the logo hopefully the rewards are good and not just fake that-a-boys that mean less to me than the turd I flush out of my life everyday.

BamaGoatt
BamaGoatt

@deathstream I hope not the m$ plan looked terrible avatars and trophies for being social bs. I hope it's more like club Nintendo get points on all purchases cash them in for digital games.

BamaGoatt
BamaGoatt

Doomerang on a sidenote what is a doomerang? 

BamaGoatt
BamaGoatt

@mrcraig76 I don't to me it sounds more like club Nintendo or the Nintendo digital purchases rewards.

BamaGoatt
BamaGoatt

@awesomebun that would be good but doubt $50 would net $10 it would be more like Nintendo's program 10% back so $50  would get $5.

csvichf
csvichf

@VenkmanPHD @GH05T-666 For instance you bought the ps3 edition of AC for 60 bucks, you can purchase the ps4 edition for 40 bucks... or something like that.

Obviously the ps3 and ps4 edition aren't  the same editions ps4 most likely graphically better.

CincoToes
CincoToes

@BamaGoatt That would be better than nothing, which is what it'll more likely be.

DrKill09
DrKill09

@DanielL5583 @RikusTwilight And the toothbrush mustache was once common among working class men.

The Nazis loved ruining everything for everyone... kind of like what Hipsters do today.  :P

WilliamRLBaker
WilliamRLBaker

@BamaGoatt

awesome that you dont know a single thing about xbox rewards so instead lie about. *just redeemed 180 ms points from xbox rewards* 

Doomerang
Doomerang

@BamaGoatt Haha, Cinco nearly has it. I just made it up back when I had an obsession with boomerangs and the game Doom. :)

BamaGoatt
BamaGoatt

@mrcraig76 I am hoping it's like club Nintendo imagine being able to buy games and cash in points for a 1 year ps+ subscription. If it's just trophies and community junk I will be disappointed.

The_Red_0ne
The_Red_0ne

@Sydrum @csvichf The price of the 'upgrade' will actually be determined by the publisher/developer. Sony is leaving it in their hands. Some may make it $40, other may go with $10. It's not a set price.

Sydrum
Sydrum

@csvichf actually its just 10 bucks the second time you buy it on ps4.