Sony on Xbox One changes -- "That shows how smart they are"

Worldwide Studios president Shuhei Yoshida praises Microsoft for reversing policies, says PS4 is the "most powerful console ever made."

Microsoft's decision to change a number of its Xbox One policies this summer "shows how smart they are," according to Sony Worldwide Studios president Shuhei Yoshida.

"We know they're very smart people," Yoshida told GamesIndustry International in a new interview. "It's great that they were able to quickly realize that some of the things they were doing were not popular, and were able to make really quick decisions to change some of those things--even things that their engineering group must have spent a lot of time preparing before the launch. It must have been a very tough time for them. That shows how smart they are, and it shows their dedication to making Xbox One successful."

Also in the interview, Yoshida explained that Sony "never took [Microsoft] lightly," acknowledging that Sony is the underdog in the United States.

"Some of the messaging that they stumbled on just gave us more chances to compete with them in the States," Yoshida said. "Other markets are very different--in Europe, we have a larger market share and in Japan, we have a much longer history of being here. Being consistent and persistent helps; the legacy and people's associations with the brand, their memories of having a great time before."

What will help Sony during the upcoming console transition is its experienced management team, Yoshida said. He pointed out that in addition to himself, SCE president and CEO Andrew House and SCEA CEO Jack Tretton have been with Sony since the original PlayStation days.

"We've gone through great times and pretty difficult times together," Yoshida said. "I've never worked for another company, so I can just imagine, but we have a very efficient way of discussing issues and being open and honest. We make quick decisions when necessary, and that's something that's very fresh to me."

Asked to provide a reason why gamers should choose a PS4 over an Xbox One this holiday, Yoshida explained that the console is not only gamer-focused, but also has been designed to be enjoyable for developers.

"We continue to say what we've been saying since February: PS4 is really designed for consumers and focused on how people want to play games," Yoshida said. "At the same time, we've really made sure that it's hardware which game developers will enjoy making games on. We want consumers to look at how much fun it is to use this system, not just for playing games but for finding out about games and sharing the experience with other people."

Another selling point for the PS4 is its $400 price point, Yoshida said, a full $100 below Microsoft's $500 Xbox One. This, in addition to exclusive titles, a robust independent development community, and powerful hardware, is what will set the PS4 apart, the executive claimed.

"The ease of use, the performance… It's very powerful hardware. We believe this is the most powerful console ever made," Yoshida said. "The content, the games available, the usage of PS4 surrounding games… That's the message we've been communicating, and we'll continue to do that."

The PS4 launches November 15 in North America and November 29 in Europe. Sony plans to have 33 titles available on the platform by the end of the year.

Written By

Eddie Makuch is a news editor at GameSpot, and would like to see the Whalers return to Hartford.

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1175 comments
supermarioooooo
supermarioooooo

its not about being smart.. its about money love and trying to milk every consumer clearly... thats very stupid... 


now ps4 has 1.5 million preorder which is sony cant reach to produce..  everyday mshit workers say somethings... sony doesnt.. u can catch mshit's fear from this point  :)) 

Ayebang
Ayebang

Microsoft are not smart enough in marketing.

At least, they did not hire fake reviewers to attack Sony.

However, Sony used to hire fake reviewers to post favor review to their product. Now, Sony do it or not ? ....Ummmmm

Another Asian electronic maker did it before recently. See this link

http://www.bbc.co.uk/news/technology-22166606

Lawrencevanrijn
Lawrencevanrijn

This was for many the beginning of their passion for Playstation (1996).

http://t.co/bsXl22U5gL

Never forget that a console lives and dies by the games it releases! Long live Sony!

I still have the original release in mint condition! (sad Geek me)

edinko
edinko

He made a quite huge mistake. The SteamBox will be the most powerful console ever made. The PS4 is not even close the to Valve prototypes that were made public yesterday or so.Not by a lightyear.

He really seems to think that a 70 dollar(I think) or so cheapest AMD APU can compete with for example the SteamBox console with a GTX Titan or even 780/760GTX.

Well we wil see.

Demanufactur3
Demanufactur3

I salute sony, especially because they appear to keep their promise about the releasedate.

The xbox one has been post poned 3x in my country by now, latest vague info we've recieved is a release on april 1st. 

I've had my pre order up since march this year, so i'm more than a little bit disappointed.

The only thing microsoft could've done right in my eyes at this point is never build the damn one. Give up, disappear.

Do i sound bitter? I think i sound bitter :<

ChiefFreeman
ChiefFreeman

Shu is the man. He's the next Ken Kutaragi.  I love Sony.  PlayStation 4 life!

rahl247
rahl247

instead of xbox has better exclusives make a list of each and compare them 

porsche_game
porsche_game

Damn, a compliment from the competitor...

Now that's fucked up.

Caelan Langford
Caelan Langford

And I guess since you like Microsoft more, this doesn't apply to Microsoft fanboys?

Monsterkillah
Monsterkillah

greatness awaits

meanwhile....

c-c-c-c-c-c-c-c-c-c-combooo breakerrrr!!!!

barrica
barrica

For me its all about who delivers the best online gaming experience. Dont care if it is Sony or Microsoft. At the moment i feel that the PS4 and the Vita are better paired than any of the cameras or a pad, 

Ryan Wilkes
Ryan Wilkes

you make it sound like sony needed help lmfao... tis true tho if microsoft hadent made itself look so bad sony wouldent be looking so good. 1 - 1

Paul Barnett
Paul Barnett

I find the comment that the believe it's the most powerful console ever made amusing. I should hope it is, if it's not more powerful than previous gen then there is a problem! The way I see it.. The ps3 was more powerful than the 360 yet that didn't amount to much in the grand scheme of things. Again thus time round Sony has the edge but again they will not be a world apart. I do not see the power being the deciding factor, it's about the games. Look at the Atari Jaguar.. Power isn't everything, never has been.

ccgod
ccgod

if they were smart they wouldn't of been there in the first place

Carl Toolan
Carl Toolan

more like 10 years then the servers will get shut down and it be a massive paperweight

stonetempler
stonetempler

TechSpecs ;)

Xbone: 1.18 TF GPU (12 CUs) for games

Xbone: 768 Shaders
Xbone: 48 Texture units
Xbone: 16 ROPS
Xbone: 2 ACE/ 16 queues

PS4: 1.84TF GPU ( 18 CUs) for games + 56%
PS4: 1152 Shaders +50%
PS4: 72 Texture units +50%
PS4: 32 ROPS + 100%
PS4: 8 ACE/64 queues +400%

tightwad34
tightwad34

MS almost had no choice but to change their policies, almost. When 90% of the internet and probably the world, not to mention your fanbase, are screaming at you to get rid of the BS you are probably wise to do something to appease them.

bbq_R0ADK1LL
bbq_R0ADK1LL

Funny how the headline looked like a jab at MS & then the article was basically the opposite.

Click bait?

amdreallyfast
amdreallyfast

I wonder how much developers will be specializing their multi-platform games between the two major consoles.  Kinect is a cool human-computer interaction gadget, but the PS4 is more powerful.

But the PC still sees them as peasant stock, so system power isn't my concern.  Which one will be more fun is.

emptycow718
emptycow718

Yoshida explained that Sony "never took [Microsoft] lightly," acknowledging that Sony is the underdog in the United States."yup 

rarson
rarson

Yeah, they were smart to change some of their policies, but they were pretty stupid for not realizing they were bad policies in the first place.

tommynj
tommynj

Other than it being 100 bucks cheaper which isn't a big deal, I just can't think of a good reason to buy a PS4. Not saying a PS4 is bad but they have nothing going for it. Their exclusives are so weak. Believe me if there was an exclusive Sony had that was worth buying a console at launch I would be buying a PS4 but they don't.

Warful
Warful

Excuse me, but Microsoft was accused of doing the same, so it's the same mud throwing all over again.

WolfgarTheQuiet
WolfgarTheQuiet

@edinko Did you see the pecs of Steam Box on GS, also most people who wn lots of PC games on disc like me from late 80's to about 2006, i cant install those games on steam box and you can build PC with better specs then SteamBox for cheaper and still use it on your TV, so i can see certain types of people getting this, true PC gamer will stick to proper PC, also this is a mini PC and not  a console, its 100 percent design is based on PC architecture 

daemonproject
daemonproject

@edinko The steambox is a PC mate not a console Valve are trying to bring PC gaming into the lounge room instead of being stuck at a desk in the corner of a room!

And specs of such calibre are needed for PC anyone knows that as PC's are made different and the games run different to say the PS4 which is calibrated 100% for it's specs as PC games which are usually last to be developed for have to compensate for a wide range of specs which most people don't have high end PC's running a few grands worth of hardware!

Not to mention the elite version of the Steambox will sell for over $1500 in Australia so what kind of competition is that to a wide variety of people/consumers they won't pay that kind of money to play games...and another thing game devs have to make games for PC to begin with which not many do they always bring their games to consoles first!

Hopefully this Steambox will shorten the gap between consoles and PC versions of games...price is everything to a gamer and just cause the lower priced version of the steambox may be better and cheaper than the consoles doesn't mean anything if games aren't worth buying and I'm sure people can see that the controller coming with the steambox's are a heap of gimmicky shit!

Don't get me wrong it's an awesome thing what Valve are doing but on a realistic point of view they're setting the bar too high for the average gamer and if they release half life 3 it will only be on PC/steam and their only game worth of purchase which most I bet can already do on their PC's with steam already on it!

And if the Steambox is a console it's the most expensive console ever released in history!

rahl247
rahl247

@Demanufactur3 

MS is pulling the release dates from other countries to be able to sell more of them here in the staes duren the xmas season since they saw ps4 will be basically out after it is released. they are banking on the people getten an xbox1 instead of ps4 

daemonproject
daemonproject

@Demanufactur3 What country mate? and April 1st I think you're talking shit mate especially every Sony release they've had up to almost 6 months delays from release day due to not having enough produced the 360 had a couple month delay for it's release also in my country anyways!

And you sound bitter about a console that is practically the same thing as the PS4 except 2 minor things! 4 extra compute units and 50% faster ram with a higher latency(meaning it's not as efficient) even though it's still faster!

It's been said by actual devs and not "anonymous" devs that Sony fluffed up that the 2 consoles are just about the same in performance and the thing that makes them different is how one works faster in one section being the memory while the other works more efficient in another section but is generally the same performance!

Sony will release 1st party titles looking better than anything but we'll be waiting ages like we always do due to time to develop such nice looking games!

ANUBISZER0
ANUBISZER0

Total click bait. Like when they put boobs in the thumbnail and then there's no boobs.

mr_nee
mr_nee

@amdreallyfast PS4 Eye can also recognize voice depth of field. So for that matter Kinect and Eye are the same.

With two platforms that can utilize motion, I don't thing that PC will be holding it back.

rulo90
rulo90

@emptycow718  

That is old news.. by the way the ps4 is selling out it looks to me like the era of the ps2 is going to happen again with the ps4. 

AM-Gamer
AM-Gamer

@tommynj 

It will have a far more diverse group of exclusives as Sony owns more studios.  Its also more powerful hardware. 

mr_nee
mr_nee

@tommynj Oh, come on! As if Xbox has any strong exclusives. 

Unless you have planned < 6 month planned lifecycle of your next-gen console and then it goes to charity, you have to be predetermined, fanboism driven desire to buy xbox no matter the reason.

jonmar
jonmar

@tommynj Exclusives don't stop at launch. I don't play on consoles much these days but the Uncharted series and whatever else Naughty Dog comes up with are enough for me to buy a PS4. Those guys sell consoles.


The way you feel about the PS4 I felt about the 360 and feel about the One. Halo, Gears of War... the exclusives just aren't that interesting to me.

rahl247
rahl247

@tommynj 

at launch i see what you did there. both launch titles are lacken in fact the last 2 launch titles lacked.

rahl247
rahl247

@WolfgarTheQuiet @edinko 

steam box wont efftect any console ahytime sson. it uses a linox OS and pc games run on a windows os (majority of them) the games steam will get are the indies and half life series. Until they use a different OS that game devs will support it will be in the back burner

Demanufactur3
Demanufactur3

@daemonproject @Demanufactur3 

Netherlands, Planned release date so far is 01-04-2014.

And yes that's over 4 months after ps4 release, which is planned 29-11-2013 here.

AwesomeeO
AwesomeeO

@mr_nee @tommynj Dude Xbox has HALO!!! HALO sells consoles. Why do you think they are waiting one year before releasing halo? Because they are planning on kicking ass next year. I bet we will see an online only game experience with the cloud supporting the AI. Mark my words!!!! That is why they are taking a extra year to make it. in other games I am looking forward to are

Watch Dogs - both consoles

Kingdom Hearts - both consoles

TitanFall - Xbox

Ryse - I am still unsure on this one but I will buy and play anyway just to see.

metgear2000
metgear2000

@jonmar @tommynj Uncharted franchise is the most overrated ever. It is so scripted and linear. Very very boring to play. 

tommynj
tommynj

@rahl247 @tommynj Well at launch is what we have right now. Noone knows what else these 2 consoles will have 6 months down the road.

flyingdutchdog3
flyingdutchdog3

@WolfgarTheQuiet  What does that even mean oh quiet wolf? PS 3 was supposed to be the console that would be good for 15 years according to Sony Rhetoric at the time ... well that was a lie and the Sonybots quickly wiped that under the rug.

Cloud7794
Cloud7794

@metgear2000 @jonmar @tommynj Actually I would say Halo is just as overrated (if not moreso). I'm not saying this to jab at MS in the slightest so don't get me wrong, but I've played Halo and I don't see why people talk about it like it's the best thing since canned bread. It's a decent shooter, and looks alright (the graphics can't touch the Killzone franchise, though the gameplay is done better in Halo for those who want a faster pace). The Uncharted series may get high praise left-and-right, but the Halo series is just put on such a high pedestal by so many people who claim it's the most amazing gaming experience around. I'm just not seeing it :| 

ccgod
ccgod

@tommynj @rahl247 bf 4, ac 4, watch dogs, and killzone are prob enough to last until games start rolling out only exclusive i sad about missing out on at launch is dead rising it actually looks like a legit zombie survival game instead of killing zombies with squirt guns