Sony on PS4 -- "Price isn't everything"

UK managing director says lower price point relative to Xbox One is an advantage, but "value to the consumer is everything."

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Sony's PlayStation 4 will launch this November a full $100 below its competitor the Xbox One. This gives the platform an advantage, but it's the overall value that Sony provides with the console that will matter, Sony UK managing director Fergal Gara told CVG in a new interview.

"Price isn't everything. It's an advantage, but it can move over time," Gara said. "Value to the consumer is everything, which is price and quality of content for that price. We feel in very good shape on that front. We're really pleased."

Xbox director Albert Penello said earlier this month that Microsoft is not stressing over being the most expensive console this holiday season. He told GameSpot at PAX Prime that the suite of games and services Microsoft is offering with the Xbox One is stronger than the competition.

"I think we do more. I think our games are better. I think as people start to experience Kinect and see what it can do using voice, I think that's better," Penello said at the time. "I think the ability to have an all-in-one system where you can plug in the TV, that's better. I think we'll have a better online service."

"I just believe that we're going to have a better system. $100, when you're talking $400 vs. $500 [shrugs shoulders]. I don't believe it's going to be the deal-killer," he added.

The PS4 launches in North America on November 15, while the Xbox One arrives November 22.

Discussion

849 comments
PsychicKiller82
PsychicKiller82

I can't wait for the Xbox One a all-in-one entertainment system. What's there not to like Microsoft has better services, exclusives at launch, controller, and community.

theKSMM
theKSMM

Yeah, I have to disagree.  The $100 price difference is a <i>huge</i> advantage for Sony, especially in the absence of hands-on experience that will make one console more desirable than another.

Over time this may be less of an issue as prices drop and the gap narrows, but it will probably give Sony a big lead in their first year of sales.  In previous generations, that might have been an insurmountable obstacle, but console exclusives are not what they used to be, so I suspect it will even out over time.

bannermanner
bannermanner

::idiot fanboy comment about their company "winning"::

DDR_Midian
DDR_Midian

When Kinect and voice control is your selling point, you're in trouble.

cheamo
cheamo

I like my dog a lot, but $500 is a lot for an xbone to chew on.

welsel123
welsel123

When will ps4 be launched in Europe ? 

Anybody knows?

Lawrencevanrijn
Lawrencevanrijn

PS4 has complied with two major issues.

1. You can upgrade the hard-drive in easy steps from day 1, allowing for a $100 2Tb option, so that space issues are not likely to happen ever (My PS3 1Tb option has worked from day1 and never let me down).

2. A system is as good as it's games. a Launch day with Watchdogs, COD:Ghosts and Minecraft (yes, make fun of me for this) are a great start. Thief is returning in 2014, a game I have so missed and later there is Destiny. A good (not great) start.

This is why I went the way of Sony (for now). 

Yes, the XB1 has a good start too, but the console and it's 'plans' were mismanaged. When this happens to this degree, I will wait and see. 

i still have my PS3 and XBox360 and I am happy with these two.

Crowgasm888
Crowgasm888

Apparently MS is working on converting the DVD drive in the Xbox1one to a waffle toaster. Not exclusively, it will do both!

LOXO7
LOXO7

Early DC for when Microsoft swallows their pride and makes their machine the same price.

DiscGuru101
DiscGuru101

I'm going to laugh if the PS4 is as cheap and toy-like as it appears in pictures.

Commissariot
Commissariot

Ugh, mircosoft is falling int the trap that sony did with the ps3. 

You see, its not a $100 difference. what they are forgetting is that you dont actually -need- to buy a console this holiday season, or the next few seasons until the price naturally drops as it always does.

So really the question isn't, do I spend 400 or 500 dollars, its why drop 500 dollars for this system at all. Why 400 dollars for this one?

Then there are other questions, do I buy a extra controller to play with friends? (add ~60 bucks,) do I buy one, game? two? (~60 to 120 extra, if the prices dont rise for games) Xbox live? (right now ~10 bucks a month.) 

So even bare bones, this holiday season will cost a average gamer almost half a grand to be part of the cutting edge. If you go microsoft? nearer 600 bucks.

This during a very ugly recession. 

If your not worried Microsoft, get worried. Things could get very ugly for you fast thinking, "Its 100 bucks, no problem."

GanjaFarmer210
GanjaFarmer210

All this motion sensing is garbage...Motion sensing in gaming is not where it needs to be for it to be enjoyable and change my gaming habits...  Its not accurate and it doesn't flow.  Only thing I see kinect/pscamera being good for is navigating the menus and quick starting games and applications.  Like I said motion sensing is still in its early stages... Microsoft is passing off Kinect like is some crazy new inventive technology....  Its going to be the same crap lmao.

dbene
dbene

On a side not ...I always hate these years when the new systems come out. You have to decide whether or not to get games on the old system or the new...........do I trade in my old system and all the games while they are still worth something?? 

or do I keep it in case there are some AAA titles that are only for 360/PS3? It's always a confusing transitional time that i don't enjoy. Last generation , I traded in PS2 after I got the 360 and missed some big name titles like FFXII

dbene
dbene

I'm not against Sony.....but I can't understand why so many of these extreme Sony Fanboys are so convinced it's a slam dunk and so much better. I'm at a loss to see which feature or game (that is not offered on Xbox One) is convincing them of this fact......Am i supposed to rush out and buy a PS4 because of "Knack" or a bunch of crap downloadable Indie games? Eventually I wanna buy both consoles (just for the exclusives) for Sony...but I'm at a loss to see what all this excitement for PS4 stems from. I admit I was going the PS4 route balls to the wall when MS had all the DRM and online stuff going on....but now all this is back to equal. If that front is equal Xbox ONE seems like the slam dunk to me. But honestly, neither system has really crunk up their big name Exclusives......so why is everyone convinced that either system is better at this point?

PS4ISHere
PS4ISHere

The price just gives you more incentive to buy it! People would buy the PS4 system over the Xbox One even if it was a 100 dollars more.

wyan_
wyan_

$100 is piss to me, but that's a big difference for the masses and even a lot of the hardcore gamers. I think sales will be lopsided towards the PS4 for a while, but in the next few years Sony and Microsoft will even out and be neck and neck in the race.

RPGFreak90
RPGFreak90

Price isn't everything, no. But if the consoles are very similar, and they are, then for me, the price is the tipping point. 4 > 1

Angelsoft717
Angelsoft717

At this point neither console really has those really good exclusives that they used to, and if they do, just wait a couple of years and it'll be on your system anyway. All other things being considered equal then, why not just pick the one that's cheaper??

blue_shift_91
blue_shift_91

price isn't everything? maybe so. but the initial "success" of the ps3 suggests otherwise.

Erebus
Erebus

When you are on top, humility is a beautiful thing.

tightwad34
tightwad34

A hundred bucks shouldn't be a factor in deciding which console to invest in when you are going to be spending years playing it. Still, I like it that Sony wasn't necessarily trying to add to the flamewar when it seems to me like MS is.

GONtheSKYLORD
GONtheSKYLORD

Exclusives matter the most to me but price is still important. I'd still get ps4 first if it was the same price as One because it has better exclusives.

niklev83
niklev83

I have a super PC for games that transcend generations !!! ..... I'm getting a PS4 for all the other (new) games !!! ........ And an XBONE for my girlfriend, so she can exercise while I play my PS4 !!! ;) ...Everyone wins right?!!! ;););):)

G-Legend
G-Legend

@DiscGuru101 You're talking about Sony...a hardware company that rarely makes anything "cheap" especially when it comes to consoles.

ohjtbehaaave
ohjtbehaaave

@Commissariot Yeah, MS once again showing they are out of touch with gamers... especially in this struggling economy.  $100 is nothing to sneeze at when it comes to gaming.

Mar_Sama
Mar_Sama

@GanjaFarmer210 Actually the first time i used the motion controls of my PS3 was with Killzone 2 when you needed to turn vaults and i found it stunning and one of the best ideas i've ever experienced. It was only that in other games it was poorly used or not used at all so i am not suprised that nobody pushed motion controls on gamepads into version 2.0

GanjaFarmer210
GanjaFarmer210

@dbene Sony will allow you to upgrade youre games from PS3 to PS4 for 10$ only if the game exists on the next gen system ex; BF4, COD;Ghosts. GTAV

Godly_Kongming
Godly_Kongming

@dbene I agree with the other guy that replied.  MS seems shady now.  Ane niether system has good lanch titles.  But Sony WILL have all the best excusives.  When you have companies that make games like Uncharted, God of war, Last of Us, Heavy Rain, Beyond two souls, so many RPGs, I mean I dont know why ANYONE goes with MS honestly.  All they have is halo and forza........name one other unique game.....its hard

ohjtbehaaave
ohjtbehaaave

@dbene As someone who has pre ordered a PS4 I'll chime in here.  First I'll make it clear I own a 360, PS3, Wii U among my most recent systems.  The few main reasons I went with a PS4 is because actual game developers had a huge hand and input in designing the PS4.  I think it's built for gaming and not worried about motion Gimmicks and tv controls etc...  I also like that Sony didn't force gamers to buy the camera and gave us a choice... unlike with Kinect making the Xbox1 $100 more expensive.  And last but not least I'm not a FPS gamer and that's what MS systems seem very heavy on.  I don't see much variety coming from 1st party game makers to the Xbox1. Ryse?  No thanks.  By next year the variety of quality PS4 exclusives will start to separate the 2 systems.  I actually bought a Wii U over an Xbox1 for the Nintendo 1st party exclusives. One last thing is that MS has done nothing but do damage to itself moving into Next Gen by flip flopping around every turn with Xbox1.  Sony with the PS4 is just offering a Next Gen system... while MS has come off like a shady car salesman that's totally full of shit and ready to screw you when the time is right.  I might eventually get an Xbox1 down the line once things shake out a little more.... but for now... it was a no contest as to wanting a PS4 over the Xbox1.

AlwaysRunning
AlwaysRunning

@blue_shift_91I think you missed his point. Yes, price is a factor of success, which let 360 run away with the competition of this generation at the start. But over time, the PS3 caught up and has passed it by offering, as he put it, "value to the consumer" with great games and assorted incentives (and by dropping the price).

He's saying that PS4 being cheaper obviously gives them the edge right now, but it doesn't guarantee anything in the long run. The lower price has to be backed up with good games and features.

niklev83
niklev83

"Should I get rid of my girlfriend?" :)

Lawrencevanrijn
Lawrencevanrijn

There was one error in my previous statement. the 1TB is $89, the 2TB is $179.

xeis-net
xeis-net

@G-Legend @DiscGuru101 DualShock controller, sucks and is stupidly expensive (still pre-ordered my PS4, but that's for other reasons).

blue_shift_91
blue_shift_91

@AlwaysRunning @blue_shift_91 

the ps3 caught up because of the ps3 slim. it nearly doubled sony's sales figures back in '09.

i get what he's saying. but price is obviously the first threshold.

tightwad34
tightwad34

@niklev83 That depends. Does she try to change you to become what she wants you to be and or manipulate you or does she let you do what you want when you want? If it's the latter, then keep her

Mar_Sama
Mar_Sama

@xeis-net @G-Legend @DiscGuru101 I think that if the Developers actually use the Touchpad and other Features of the pad, than we will ask ourselves why this wasn't implemented earlier, but that's only my opinion and it all comes to the functionallity of the gamepad

tightwad34
tightwad34

@Plinky89 I surely hope you aren't talking to me. Although I'm quite sure I have left my share of embarrassing comments, thing is I don't care if I do.

tightwad34
tightwad34

@niklev83 That's one very important part of a relationship, at least for me it is. And as far as I can tell, yeah you got a good girl.

niklev83
niklev83

@tightwad34 ....She let's me do whatever I wan't anytime I want.... Same goes for me and her! :) ....I have a great girlfriend, don't I? :)