Sony aiming to sell 5 million PS4 consoles before March 2014

Sony Computer Entertainment president Andrew House announces goal of selling at least 5 million PS4 consoles in first four months on sale.

Sony has revealed that it aims to sell at least 5 million PlayStation 4 consoles before the end of its 2013 fiscal year, which closes at the end of March 2014.

The announcement was made by Sony Computer Entertainment president and group CEO Andrew House as part of the company's Tokyo Game Show press conference held today in Japan.

"Our plan is to sell 5 million PS4s by the end of 2013," House said. President of Worldwide Studios Shuhei Yoshida clarified on Twitter that the figure will include sales until the end of March next year.

The PlayStation 4 will launch first in North America on November 15, followed two weeks later by European and Australian releases on November 29. Yesterday the company announced plans to release its new home console in Asian territories--South Korea, Hong Kong, Singapore, and Taiwan--in December this year. The system will not go on sale in Japan until February 2014.

Last month during Gamescom, Sony announced that more than 1 million PlayStation 4 preorders had been placed globally.

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532 comments
Ravenlore_basic
Ravenlore_basic

Across the world, IF they could launch it everywhere all at once it would be no problem in 6 months to sell 8 million consoles, as its been a while and the price is not too high.  

-What they need is more games, 

-Sony needs to get busy on Tools, API, game engines, and shrinking the OS. 

-Sony needs to work with Indie games to help the best out there become even better

-Sony needs to get Second party games into development. 

-Sony needs to work with talented developers of  AI and Physics for HUGE increases. 

-Sony needs to work with Blizzard and other PC developers to have their games on Console using KEYBOARD AND MOUSE!!!.

I think this is what Sony IS working on and Hope they complete so that 15 million will be sold the first year. 

coolkid93
coolkid93

I think that would be possible. 

frankj22
frankj22

The WiiU sale chart is somewhere around 3.4 million yet and we can say that Sony got a way better media and advertisement stagegy than Nintendo if you compare them before their lauch last year. Unless the console have some major flaws I think they will sell easly 5M during that time period. If Sony deliver what people expect I think PS4 will get a small advance compare to X1 but both system will sell anyway. Microsoft will also hit 5M during that time period. Good luck to both of them and good luck to Nintendo to finally release some decent exclusive. I'm playing GTAV an other awesome games while my WiiU is waiting.

YukoAsho
YukoAsho

Five million units by March 2014?  Entirely possible.

gamergath
gamergath

Hope to be in that 5M, lemme starting saving my african money...

theKSMM
theKSMM

This doesn't seem impossible given the pent-up demand for new consoles.  If there are any stellar games released in that window -- especially next-gen exclusives -- then it will only help Sony.

The real question is whether they could keep up such a sales pace for their entire first year or two.

Aaronp2k
Aaronp2k

I think sony can do it, considering they have already breached nearly 2 million pre-orders (not sure what it is now, but last I checked it was over 1,650,000 pre-orders)

leolim
leolim

I'd say Jailbroken-ability of PS4 has some contribution to the overall sales numbers. :-)

Ravenlore_basic
Ravenlore_basic

I really hope they have the capacity to ship 5+ million in the first 6 months.    

Alpha_Wolf30
Alpha_Wolf30

Well, Sony has a strong support base in Japan so there is not much of a competition over there. Here in the US, however, we got the PS4 vs. XBox One vs. whatever Nintendo has up its sleeve. They're giving the XBox One competition by having the PS4 released in the States first. I could be wrong about that , but that is how I view this year's console war. 

Lawrencevanrijn
Lawrencevanrijn

Well, 10% of Tokyo is 0.6 million, then 2% of US (with thanksgiving and Christmas), 6.4 million. And we have not even considered Europe. I reckon they can get that target before 29th of December, with plenty of room to spare.


Nintyfan95
Nintyfan95

In market filled with blu-rays, and multi-tasked devices already owned, yeah have fun with those expectations.

kkee
kkee

This should be achieved, but it all depends upon if Sony can build enough to meet demand.

megakick
megakick

Sony better otherwise they might have to shutdown their game division in the states. I am not buying a XBOX ONE or PS4. Bought enough consoles on first day and it never pays off.

Olli Bees
Olli Bees

Don't really care! As long as I get my preorder and they follow up with decent games...(already looking forward to Destiny)

Findy37564
Findy37564

more than 1 million pre-order already
march 2014 i believe its about 6 million will be sold

solid_snake1461
solid_snake1461

Ah, good news. This means that they will have 5 million consoles readied by the end of the year. Maybe I can grab one before Christmas.

tightwad34
tightwad34

I would be willing to bet they can sell that many. I am getting one, just don't know if I'm going to have one by March. Ah hell, as soon as I see one available in a store I'm going to fold.

austin
austin

They have 1 million pre-orders! It's a start!!!

Ceclor
Ceclor

If the price comes down AND (this is the important part here) they have some games I want to play, I'll buy one.  Until then, I'm still playing Einhander and Skyrim on my PS3.

DiscGuru101
DiscGuru101

They will be lucky to sell 2-million by March in the US.

Wawas20
Wawas20

to me 5 mill doesnt sound that hard to get in 6 mths. i thought just under 10 mill for both ps4 and xbox one. i just think the hype is high and consoles are better priced then this gen. been our longest gen too. people are waiting so if enough supply 5 mill be easy. i think we will have that before japan gets ps4. only time will sell

NoblesseOblige_
NoblesseOblige_

Really isnt enough games to make me want to buy the PS4 right away.

Hillsy_
Hillsy_

I'll say 3.5 to 4 million.  I think it depends on how the Japanese take to the PS4 too.  The European and U.S markets will have both the PS4 and X1 as competition.  The WiiU may pickup more sales with forthcoming game releases.  It will be interesting to see if Sony manage to attain the number they wish to sell.

Tiger_Ali
Tiger_Ali

Sony...you can do it...you can do it all night long!

Kelwin Lieng
Kelwin Lieng

We'll see... Sony making a prediction anyways. :)

At3fD
At3fD

Hell yea a ps3.5 no innovation at all.. Give me that system with a simple graphic update... NOT give me the console that does more than just play games. i have a 360 and ps3 for that

Diablo-B
Diablo-B

@Ravenlore_basic What evidence do you have that sony is going all these things, especially the last one?

Ravenlore_basic
Ravenlore_basic

@YukoAsho Europe, North America, Asia, South america.  5 million is no problem.  That is IF they can keep up production. 

theKSMM
theKSMM

@Alpha_Wolf30 Japan is a very small market though, so it won't put a big dent in the global sales tally.  That's also why the U.S. is getting the system first.  Bigger market.

Ravenlore_basic
Ravenlore_basic

@Nintyfan95 70+ million sold PS3s, and 70+ million sold Xbox 360 and over 100 Million sold Wii.... Their expectation is low.  They just need more AAA games, launched and shown.  By next E3 I think they will need more than double the amount. 

Ravenlore_basic
Ravenlore_basic

@megakick True Sony needs to step it up with game announcements and get their first party on making games.  

-NEW IP, 

- New innovative games 

- HUGE improvements in AI 

- Better stories ...

northArrow
northArrow

@At3fD Yeah, letting me watch my cable TV that I already have...so innovative!

theKSMM
theKSMM

@Ravenlore_basic @Nintyfan95 I actually think their expectations are on point.  Most of those 70M+ PS3 sales were not made at a $400 price point.  Lots of people will play wait-and-see until a price drop, especially if game support for the PS3 remains strong.

Ravenlore_basic
Ravenlore_basic

@megakick Also, Remake some classic games that are worthy of being remade with added levels, abilities, AI, Physics...  almost totally remade. Keep what works, and what made the game great to begin with though. 

69
69

@Ripper_TV He said ready, not sold. Many consoles sold in first quarter 2014 will certainly of been made in 2013. Read better.

Ceclor
Ceclor

@tightwad34  Einhander was a 2D / 3D shooter that SquareSoft made.  It didn't see a big release in the U.S. but it is an amazing game that even today gamers would love.  Do a search for it.